Apollo.io vs HubSpot CRM
A factual comparison of features, pricing, and capabilities.
Apollo.io
All-in-one sales intelligence and engagement platform combining a 275M+ contact database with automated sequences, email outreach, dialer, and AI-powered workflows for prospecting at scale.
HubSpot CRM
A popular all-in-one CRM platform with a generous free tier that includes contact management, deal tracking, and email marketing. HubSpot offers separate Hubs for marketing, sales, service, and content, making it ideal for growing businesses that want a unified platform.
Pricing comparison.
Monthly rates shown. Annual billing may offer discounts. Visit official sites for current pricing.
Feature comparison.
| Feature | Apollo.io | HubSpot CRM |
|---|---|---|
| B2B contact and company database (275M+ contacts) | ||
| Multi-channel sequences (email, phone, LinkedIn) | ||
| AI-powered email writing and optimization | ||
| Built-in dialer with call recording | ||
| Automated workflows and engagement rules | ||
| A/B testing for email sequences | ||
| Buying intent signals and job change alerts | ||
| Advanced lead scoring and filtering | ||
| Email deliverability tools and mailbox rotation | ||
| Conversation intelligence (Professional+) | ||
| Contact and company management | ||
| Deal pipeline and tracking | ||
| Email tracking and notifications | ||
| Meeting scheduling | ||
| Live chat and chatbot builder | ||
| Sales automation and sequences | ||
| Customizable reporting dashboards | ||
| Document tracking and e-signatures |
Native integrations.
Apollo.io
HubSpot CRM
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Information gathered from official sources and may change. Pricing and features last verified 9/1/2026. Please visit the official websites for the most current information.