Tool comparison · Head to head
Clay vs Zoho CRM
A factual comparison of features, pricing, and capabilities.
Updated 2/6/2026
The contenders
01
Line by line
Pricing comparison.
Monthly rates shown. Annual billing may offer discounts. Visit official sites for current pricing.
Capabilities
Feature comparison.
| Feature | Clay | Zoho CRM |
|---|---|---|
| 150+ data provider integrations | ||
| AI-powered enrichment (Claygent) | ||
| Unlimited users on all plans | ||
| Credit rollover | ||
| Workflow automation | ||
| Data waterfall enrichment | ||
| Custom API key support | ||
| HTTP API integration | ||
| Webhooks | ||
| Lead, contact, and deal management | ||
| Sales automation and workflow rules | ||
| Zia AI assistant with predictions and suggestions | ||
| Multichannel communication (email, phone, social, live chat) | ||
| Advanced analytics and custom dashboards | ||
| Territory and inventory management | ||
| Blueprint process management | ||
| Canvas design studio for custom views |
Available
Partial/Limited
Not Available
Ecosystem
Native integrations.
Clay
SalesforceHubSpotPipedriveCloseApollo.ioClearbitZoomInfoLemlistInstantlySmartleadOpenAIGoogle SheetsAirtableNotion
Zoho CRM
Zoho Suite (45+ apps)Google WorkspaceMicrosoft 365SlackZapierMailchimpShopifyQuickBooks
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Book a strategy callInformation gathered from official sources and may change. Pricing and features last verified 2/6/2026. Please visit the official websites for the most current information.