Act! vs Datanyze: CRM Platform vs Data Enrichment Tool Comparison
Compare Act! (CRM platform) and Datanyze (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Act! is a CRM platform for managing contacts, pipelines, and revenue forecasting, starting at $30 per month, while Datanyze is a data enrichment tool for B2B lead and contact data, starting free. They serve different jobs in an outbound stack rather than competing directly, so many teams use both together rather than choosing one over the other.
Key takeaways
- Act! Advantage Standard starts at $30/mo and includes basic email marketing with 2,500 sends per month.
- Datanyze's free Nyze Lite plan includes 10 credits per month, and its Nyze Pro 1 plan is $29/mo for 80 credits.
- Act! lists 16 integrations including Outlook, Slack, Shopify, and QuickBooks Online, while Datanyze lists 3 integrations: Google Chrome, Salesforce, and HubSpot.
- Act! offers 5 pricing tiers compared to Datanyze's 3 tiers.
- Act! is sold as Act! Advantage cloud plans and an Act! Premium Desktop on-premises edition, while Datanyze is owned by ZoomInfo.
Reviewed and updated September 4, 2026
Act! vs Datanyze: CRM Platform vs Data Enrichment Tool Comparison
Act! (CRM platform) and Datanyze (data enrichment tool) sit next to each other in many outbound stacks. They are not substitutes for each other on every job, so this comparison covers pricing, features, and integrations for each and points out where the two meet.
The Quick Answer
Act! is a CRM platform for customer relationship management and sales pipeline tracking; Datanyze is a data enrichment tool for B2B lead data and contact enrichment. By each vendor's own wording, Act! lists full-featured crm and mobile app and email marketing, and Datanyze lists technographic data and insights and chrome extension for linkedin.
Datanyze offers a lower entry point at $0/mo compared to Act! at $30/mo.
If your priority is organizing contacts, tracking deals, and forecasting revenue, Act! is the one built for it; for finding accurate contact data for target accounts, that is Datanyze. Many teams run one of each.
Understanding the Core Difference
Act! is Act! is a CRM and marketing automation platform for small and midsize businesses that unites sales, marketing and customer management in one platform. It is sold as Act! Advantage cloud plans and an Act! Premium Desktop on-premises edition.
Datanyze is B2B contact and company data platform (by ZoomInfo) specializing in technographic data and affordable prospecting for SMBs.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Act! Advantage Standard
Nyze Lite
Act! Pricing (as of September 2026)
| Plan | Price | Emails |
|---|---|---|
| Act! Advantage Standard | $30/mo | Basic Email Marketing (includes 2,500 sends/mo) |
| Act! Advantage Professional | $45/mo | Email Marketing Plus (includes 25,000 sends/mo) |
| Act! Advantage Ultimate | $60/mo | Marketing Automation (includes 50,000 sends/mo) |
| Act! Premium Desktop | $40/mo | - |
| Enterprise Engagement | Contact Sales | - |
Source: Act! Pricing
Datanyze Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Nyze Lite | Free | 10 credits per month |
| Nyze Pro 1 | $29/mo | 80 credits/month |
| Nyze Pro 2 | $55/mo | 160 credits/month |
Source: Datanyze Pricing
Pricing Analysis
Datanyze offers the lower entry point ($0/mo vs $30/mo). Teams watching their budget will appreciate the savings, especially when starting out.
Act! offers 5 pricing tiers compared to Datanyze's 3, giving you more granularity as you scale.
Datanyze includes a free tier, which is helpful for evaluating the platform without upfront cost.
Features Breakdown
- Full-featured CRM and mobile app
- Email marketing
- Interactive quotes and payments
- Online appointment scheduling
- Forms, surveys, website chat and event management
- Reports and interactive dashboards
- and 4 more listed below
- Technographic data and insights
- Chrome extension for LinkedIn
- Direct email and phone lookups
- Company and contact profiles
- Icebreaker conversation starters
- Google Chrome extension
- and 3 more listed below
Act! Key Features
- Full-featured CRM and mobile app
- Email marketing
- Interactive quotes and payments
- Online appointment scheduling
- Forms, surveys, website chat and event management
- Reports and interactive dashboards
- Marketing automation
- Lead scoring
- Project management
- Accounting integration
Datanyze Key Features
- Technographic data and insights
- Chrome extension for LinkedIn
- Direct email and phone lookups
- Company and contact profiles
- Icebreaker conversation starters
- Google Chrome extension
- Export to CSV
- Tag and note management
- Company technology stack tracking
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Act!
- Full-featured CRM and mobile app
- Email marketing
- Interactive quotes and payments
- Online appointment scheduling
- Forms, surveys, website chat and event management
- Reports and interactive dashboards
- Marketing automation
- Lead scoring
- Project management
- Accounting integration
Listed only by Datanyze
- Technographic data and insights
- Chrome extension for LinkedIn
- Direct email and phone lookups
- Company and contact profiles
- Icebreaker conversation starters
- Google Chrome extension
- Export to CSV
- Tag and note management
- Company technology stack tracking
Integration Ecosystem
Act! Integrations
Act! connects with: Outlook, Google Contacts, Slack, Eventbrite, SurveyMonkey, Wufoo, BigCommerce, Ecwid, Shopify, Volusion, Facebook, Freshdesk, Zendesk, FreshBooks, QuickBooks Online, Xero.
Datanyze Integrations
Datanyze connects with: Google Chrome, Salesforce, HubSpot.
Integrations listed only by Act!: Outlook, Google Contacts, Slack, Eventbrite, SurveyMonkey, Wufoo, BigCommerce, Ecwid, Shopify, Volusion, Facebook, Freshdesk, Zendesk, FreshBooks, QuickBooks Online, Xero.
Integrations listed only by Datanyze: Google Chrome, Salesforce, HubSpot.
Use Case Recommendations
Best Fit for Act!
- Budget-conscious teams looking for an affordable CRM platform
- Teams that need a wide feature set (10 capabilities listed)
- Organizations with complex tech stacks needing broad integration support (16 integrations)
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for Datanyze
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that want to start free and scale up as needs grow
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
Feature Comparison Summary
| Feature | Act! | Datanyze |
|---|---|---|
| Starting Price | $30/mo | Free |
| Top Tier Price | Contact Sales | $55/mo |
| Total Features Listed | 10 | 9 |
| Integrations | 16 | 3 |
| Founded | N/A | 2012 |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking and B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected contacts and deals and data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Act! serves the customer relationship management and sales pipeline tracking side of an outbound stack and Datanyze the B2B lead data and contact enrichment side. Datanyze offers a more accessible entry point, while Act! starts at $30/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Act! and Datanyze for current information.
Frequently asked questions.
Frequently asked questions- Is Act! the same type of tool as Datanyze?
- No, Act! is a CRM platform for customer relationship management and sales pipeline tracking, while Datanyze is a data enrichment tool for B2B lead data and contact enrichment. They sit next to each other in many outbound stacks but are not direct substitutes, and many teams run both.
- How much does Act! cost compared to Datanyze?
- Act! starts at $30/mo for its Advantage Standard plan, while Datanyze offers a free Nyze Lite plan with 10 credits per month. Datanyze's paid tiers start at $29/mo for 80 credits, and Act!'s higher tiers go up to $60/mo for Advantage Ultimate.
- What integrations does Act! offer that Datanyze doesn't?
- Act! lists 16 integrations including Outlook, Google Contacts, Slack, Eventbrite, SurveyMonkey, Shopify, Facebook, Freshdesk, Zendesk, and QuickBooks Online. Datanyze lists only 3 integrations: Google Chrome, Salesforce, and HubSpot.
- What features does Datanyze offer that Act! doesn't list?
- Datanyze lists technographic data and insights, a Chrome extension for LinkedIn, direct email and phone lookups, company and contact profiles, icebreaker conversation starters, export to CSV, tag and note management, and company technology stack tracking. Act! does not list these capabilities on its own feature page.
- Should I use Act! and Datanyze together?
- Many teams do run both, since Act! handles organizing contacts, tracking deals, and forecasting revenue, while Datanyze handles finding accurate contact data for target accounts. The article notes the two tools solve different core challenges rather than competing for the same job.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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