Tool Comparisons

    Act! vs VoilaNorbert: CRM Platform vs Data Enrichment Tool Comparison

    Compare Act! (CRM platform) and VoilaNorbert (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    September 4, 20265 min read
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    The short answer

    Compare Act! (CRM platform) and VoilaNorbert (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    Reviewed and updated September 4, 2026

    Act! vs VoilaNorbert: CRM Platform vs Data Enrichment Tool Comparison

    Act! is a CRM platform; VoilaNorbert is a data enrichment tool. Whether you need one, the other, or both depends on which part of the workflow you are buying for: customer relationship management and sales pipeline tracking on one side, B2B lead data and contact enrichment on the other. This guide lays out what each vendor publishes.

    The Quick Answer

    Act! is a CRM platform for customer relationship management and sales pipeline tracking; VoilaNorbert is a data enrichment tool for B2B lead data and contact enrichment. By each vendor's own wording, Act! lists full-featured crm and mobile app and email marketing, and VoilaNorbert lists email finder and email verification.

    Act! offers a lower entry point at $30/mo compared to VoilaNorbert at $49/mo.

    If your priority is organizing contacts, tracking deals, and forecasting revenue, Act! is the one built for it; for finding accurate contact data for target accounts, that is VoilaNorbert. Many teams run one of each.

    Understanding the Core Difference

    Act! is Act! is a CRM and marketing automation platform for small and midsize businesses that unites sales, marketing and customer management in one platform. It is sold as Act! Advantage cloud plans and an Act! Premium Desktop on-premises edition.

    VoilaNorbert is Email finder that returns a contact email address from a person name and a company domain. Also verifies email lists, enriches leads and sends email sequences.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    $30/moAct! entry plan

    Act! Advantage Standard

    $49/moVoilaNorbert entry plan

    Valet

    Entry pricing for Act! and VoilaNorbert, as published on each vendor's own pricing page.

    Act! Pricing (as of September 2026)

    PlanPriceEmails
    Act! Advantage Standard$30/moBasic Email Marketing (includes 2,500 sends/mo)
    Act! Advantage Professional$45/moEmail Marketing Plus (includes 25,000 sends/mo)
    Act! Advantage Ultimate$60/moMarketing Automation (includes 50,000 sends/mo)
    Act! Premium Desktop$40/mo-
    Enterprise EngagementContact Sales-

    Source: Act! Pricing

    VoilaNorbert Pricing (as of September 2026)

    PlanPriceContacts
    Valet$49/moUp to 1,000 leads/month
    Butler$99/moUp to 5,000 leads/month
    Advisor$249/moUp to 15,000 leads/month
    Counselor$499/moUp to 50,000 leads/month

    Source: VoilaNorbert Pricing

    Pricing Analysis

    Act! is more affordable at the entry level ($30/mo vs $49/mo). For teams with tight budgets or those just getting started with customer relationship management and sales pipeline tracking and B2B lead data and contact enrichment, this price difference matters.

    Act! offers 5 pricing tiers compared to VoilaNorbert's 4, giving you more granularity as you scale.

    Features Breakdown

    Act! lists
    • Full-featured CRM and mobile app
    • Email marketing
    • Interactive quotes and payments
    • Online appointment scheduling
    • Forms, surveys, website chat and event management
    • Reports and interactive dashboards
    • and 4 more listed below
    VoilaNorbert lists
    • Email finder
    • Email verification
    • Enrichment
    • Sequences
    • Chrome Extension
    • Google Sheets Add-On
    • and 2 more listed below
    What Act! and VoilaNorbert each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    Act! Key Features

    • Full-featured CRM and mobile app
    • Email marketing
    • Interactive quotes and payments
    • Online appointment scheduling
    • Forms, surveys, website chat and event management
    • Reports and interactive dashboards
    • Marketing automation
    • Lead scoring
    • Project management
    • Accounting integration

    VoilaNorbert Key Features

    • Email finder
    • Email verification
    • Enrichment
    • Sequences
    • Chrome Extension
    • Google Sheets Add-On
    • Bulk & API usage included
    • Credit rollover

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by Act!

    • Full-featured CRM and mobile app
    • Email marketing
    • Interactive quotes and payments
    • Online appointment scheduling
    • Forms, surveys, website chat and event management
    • Reports and interactive dashboards
    • Marketing automation
    • Lead scoring
    • Project management
    • Accounting integration

    Listed only by VoilaNorbert

    • Email finder
    • Email verification
    • Enrichment
    • Sequences
    • Chrome Extension
    • Google Sheets Add-On
    • Bulk & API usage included
    • Credit rollover

    Integration Ecosystem

    Act! Integrations

    Act! connects with: Outlook, Google Contacts, Slack, Eventbrite, SurveyMonkey, Wufoo, BigCommerce, Ecwid, Shopify, Volusion, Facebook, Freshdesk, Zendesk, FreshBooks, QuickBooks Online, Xero.

    VoilaNorbert Integrations

    VoilaNorbert connects with: Zapier, Salesforce, Pipedrive, Mailshake, Drip, Hubspot, Close.com, Mailchimp, SendGrid, Formstack.

    Integrations listed only by Act!: Outlook, Google Contacts, Slack, Eventbrite, SurveyMonkey, Wufoo, BigCommerce, Ecwid, Shopify, Volusion, Facebook, Freshdesk, Zendesk, FreshBooks, QuickBooks Online, Xero.

    Integrations listed only by VoilaNorbert: Zapier, Salesforce, Pipedrive, Mailshake, Drip, Hubspot, Close.com, Mailchimp, SendGrid, Formstack.

    Use Case Recommendations

    Best Fit for Act!

    • Budget-conscious teams looking for an affordable CRM platform
    • Teams that need a wide feature set (10 capabilities listed)
    • Organizations with complex tech stacks needing broad integration support (16 integrations)
    • Enterprise buyers who prefer custom pricing and dedicated support

    Best Fit for VoilaNorbert

    • Budget-conscious teams looking for an affordable data enrichment tool
    • Revenue operations teams building targeted prospect lists
    • Marketing teams enriching CRM data for segmentation
    • Sales teams researching target accounts

    Feature Comparison Summary

    FeatureAct!VoilaNorbert
    Starting Price$30/mo$49/mo
    Top Tier PriceContact Sales$499/mo
    Total Features Listed108
    Integrations1610

    Getting Started Checklist

    1. Define your customer relationship management and sales pipeline tracking and B2B lead data and contact enrichment requirements and monthly budget
    2. Estimate your expected contacts and deals and data credits or contact lookups to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    Act! serves the customer relationship management and sales pipeline tracking side of an outbound stack and VoilaNorbert the B2B lead data and contact enrichment side. Act! offers a more accessible entry point at $30/mo, while VoilaNorbert starts at $49/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit Act! and VoilaNorbert for current information.

    Act!VoilaNorbertCRM PlatformData Enrichment ToolComparisoncrmdata-enrichment
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

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