Act! vs VoilaNorbert: CRM Platform vs Data Enrichment Tool Comparison
Compare Act! (CRM platform) and VoilaNorbert (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Act! is a CRM platform starting at $30/mo with 5 pricing tiers; VoilaNorbert is a data enrichment tool starting at $49/mo with 4 pricing tiers. Act! covers customer relationship management and sales pipeline tracking, while VoilaNorbert covers B2B lead data and contact enrichment. Many teams use both together rather than choosing one.
Key takeaways
- Act!'s entry plan, Advantage Standard, costs $30/mo while VoilaNorbert's entry plan, Valet, costs $49/mo.
- Act! offers 5 pricing tiers compared to VoilaNorbert's 4 tiers.
- Act! integrates with tools like Outlook, Slack, Shopify, and QuickBooks Online, while VoilaNorbert integrates with Zapier, Salesforce, Pipedrive, and HubSpot.
- Act! lists 10 features including full-featured CRM, marketing automation, and lead scoring, while VoilaNorbert lists 8 features including email finder, email verification, and enrichment.
- Act! is sold as Act! Advantage cloud plans and an Act! Premium Desktop on-premises edition.
Reviewed and updated September 4, 2026
Act! vs VoilaNorbert: CRM Platform vs Data Enrichment Tool Comparison
Act! is a CRM platform; VoilaNorbert is a data enrichment tool. Whether you need one, the other, or both depends on which part of the workflow you are buying for: customer relationship management and sales pipeline tracking on one side, B2B lead data and contact enrichment on the other. This guide lays out what each vendor publishes.
The Quick Answer
Act! is a CRM platform for customer relationship management and sales pipeline tracking; VoilaNorbert is a data enrichment tool for B2B lead data and contact enrichment. By each vendor's own wording, Act! lists full-featured crm and mobile app and email marketing, and VoilaNorbert lists email finder and email verification.
Act! offers a lower entry point at $30/mo compared to VoilaNorbert at $49/mo.
If your priority is organizing contacts, tracking deals, and forecasting revenue, Act! is the one built for it; for finding accurate contact data for target accounts, that is VoilaNorbert. Many teams run one of each.
Understanding the Core Difference
Act! is Act! is a CRM and marketing automation platform for small and midsize businesses that unites sales, marketing and customer management in one platform. It is sold as Act! Advantage cloud plans and an Act! Premium Desktop on-premises edition.
VoilaNorbert is Email finder that returns a contact email address from a person name and a company domain. Also verifies email lists, enriches leads and sends email sequences.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Act! Advantage Standard
Valet
Act! Pricing (as of September 2026)
| Plan | Price | Emails |
|---|---|---|
| Act! Advantage Standard | $30/mo | Basic Email Marketing (includes 2,500 sends/mo) |
| Act! Advantage Professional | $45/mo | Email Marketing Plus (includes 25,000 sends/mo) |
| Act! Advantage Ultimate | $60/mo | Marketing Automation (includes 50,000 sends/mo) |
| Act! Premium Desktop | $40/mo | - |
| Enterprise Engagement | Contact Sales | - |
Source: Act! Pricing
VoilaNorbert Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Valet | $49/mo | Up to 1,000 leads/month |
| Butler | $99/mo | Up to 5,000 leads/month |
| Advisor | $249/mo | Up to 15,000 leads/month |
| Counselor | $499/mo | Up to 50,000 leads/month |
Source: VoilaNorbert Pricing
Pricing Analysis
Act! is more affordable at the entry level ($30/mo vs $49/mo). For teams with tight budgets or those just getting started with customer relationship management and sales pipeline tracking and B2B lead data and contact enrichment, this price difference matters.
Act! offers 5 pricing tiers compared to VoilaNorbert's 4, giving you more granularity as you scale.
Features Breakdown
- Full-featured CRM and mobile app
- Email marketing
- Interactive quotes and payments
- Online appointment scheduling
- Forms, surveys, website chat and event management
- Reports and interactive dashboards
- and 4 more listed below
- Email finder
- Email verification
- Enrichment
- Sequences
- Chrome Extension
- Google Sheets Add-On
- and 2 more listed below
Act! Key Features
- Full-featured CRM and mobile app
- Email marketing
- Interactive quotes and payments
- Online appointment scheduling
- Forms, surveys, website chat and event management
- Reports and interactive dashboards
- Marketing automation
- Lead scoring
- Project management
- Accounting integration
VoilaNorbert Key Features
- Email finder
- Email verification
- Enrichment
- Sequences
- Chrome Extension
- Google Sheets Add-On
- Bulk & API usage included
- Credit rollover
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Act!
- Full-featured CRM and mobile app
- Email marketing
- Interactive quotes and payments
- Online appointment scheduling
- Forms, surveys, website chat and event management
- Reports and interactive dashboards
- Marketing automation
- Lead scoring
- Project management
- Accounting integration
Listed only by VoilaNorbert
- Email finder
- Email verification
- Enrichment
- Sequences
- Chrome Extension
- Google Sheets Add-On
- Bulk & API usage included
- Credit rollover
Integration Ecosystem
Act! Integrations
Act! connects with: Outlook, Google Contacts, Slack, Eventbrite, SurveyMonkey, Wufoo, BigCommerce, Ecwid, Shopify, Volusion, Facebook, Freshdesk, Zendesk, FreshBooks, QuickBooks Online, Xero.
VoilaNorbert Integrations
VoilaNorbert connects with: Zapier, Salesforce, Pipedrive, Mailshake, Drip, Hubspot, Close.com, Mailchimp, SendGrid, Formstack.
Integrations listed only by Act!: Outlook, Google Contacts, Slack, Eventbrite, SurveyMonkey, Wufoo, BigCommerce, Ecwid, Shopify, Volusion, Facebook, Freshdesk, Zendesk, FreshBooks, QuickBooks Online, Xero.
Integrations listed only by VoilaNorbert: Zapier, Salesforce, Pipedrive, Mailshake, Drip, Hubspot, Close.com, Mailchimp, SendGrid, Formstack.
Use Case Recommendations
Best Fit for Act!
- Budget-conscious teams looking for an affordable CRM platform
- Teams that need a wide feature set (10 capabilities listed)
- Organizations with complex tech stacks needing broad integration support (16 integrations)
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for VoilaNorbert
- Budget-conscious teams looking for an affordable data enrichment tool
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
- Sales teams researching target accounts
Feature Comparison Summary
| Feature | Act! | VoilaNorbert |
|---|---|---|
| Starting Price | $30/mo | $49/mo |
| Top Tier Price | Contact Sales | $499/mo |
| Total Features Listed | 10 | 8 |
| Integrations | 16 | 10 |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking and B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected contacts and deals and data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Act! serves the customer relationship management and sales pipeline tracking side of an outbound stack and VoilaNorbert the B2B lead data and contact enrichment side. Act! offers a more accessible entry point at $30/mo, while VoilaNorbert starts at $49/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Act! and VoilaNorbert for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Act! and VoilaNorbert?
- Act! is a CRM platform for customer relationship management and sales pipeline tracking, while VoilaNorbert is a data enrichment tool for finding and verifying B2B contact data. They serve different parts of the sales workflow, and many teams use both together.
- How much does Act! cost compared to VoilaNorbert?
- Act!'s entry plan, Advantage Standard, costs $30/mo, while VoilaNorbert's entry plan, Valet, costs $49/mo. Act! offers 5 pricing tiers up to Enterprise Engagement, which requires contacting sales, and VoilaNorbert offers 4 tiers up to Counselor at $499/mo for up to 50,000 leads per month.
- Which integrations does VoilaNorbert support?
- VoilaNorbert connects with Zapier, Salesforce, Pipedrive, Mailshake, Drip, HubSpot, Close.com, Mailchimp, SendGrid, and Formstack. These integrations focus on sales engagement and CRM tools, unlike the marketing and commerce platforms that Act! supports.
- Can Act! and VoilaNorbert be used together?
- Yes, the article notes that many teams run one of each since Act! handles customer relationship management and sales pipeline tracking while VoilaNorbert handles B2B lead data and contact enrichment. They address different, complementary parts of the sales workflow rather than competing for the same job.
- What features does Act! offer that VoilaNorbert does not?
- Act! lists features such as full-featured CRM and mobile app, email marketing, interactive quotes and payments, online appointment scheduling, marketing automation, lead scoring, project management, and accounting integration. VoilaNorbert's listed features focus instead on email finding, verification, enrichment, and sequences.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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