Tool Comparisons

    Close vs Tomba: CRM Platform vs Data Enrichment Tool Comparison

    Compare Close (CRM platform) and Tomba (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    Editorial illustration for Close vs Tomba
    September 4, 2026Updated September 5, 20265 min read
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    The short answer

    Close and Tomba serve different parts of the sales workflow, so they are not direct substitutes. Close is a CRM platform for pipeline tracking and customer relationship management, starting at $19 per month. Tomba is a data enrichment tool for finding and verifying B2B contact data, with a free entry tier. Many teams use both together.

    Key takeaways

    • Close's entry plan, Solo, costs $19 per month and limits accounts to 10,000 leads.
    • Tomba offers a free plan with 75 free searches per month and no credit card required.
    • Tomba's Growth plan costs $89 per month and includes 10,000 total credits, split between 5,000 finder and search credits and 5,000 free verification credits.
    • Close and Tomba share only two listed integrations, Zapier and HubSpot, while each also connects to several tools the other does not.
    • Close lists built-in calling with Power Dialer and native SMS messaging, while Tomba lists native email validation and advanced catch-all verification as core features.

    Reviewed and updated September 5, 2026

    Close vs Tomba: CRM Platform vs Data Enrichment Tool Comparison

    Sales teams building an outbound stack often weigh Close, a CRM platform for customer relationship management and sales pipeline tracking, against Tomba, a data enrichment tool for B2B lead data and contact enrichment. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.

    The Quick Answer

    Close is a CRM platform for customer relationship management and sales pipeline tracking; Tomba is a data enrichment tool for B2B lead data and contact enrichment. By each vendor's own wording, Close lists built-in calling with power dialer and native sms messaging, and Tomba lists native & exclusive email validation and advanced catch-all verification.

    Tomba offers a lower entry point at $0/mo compared to Close at $19/mo.

    If your priority is organizing contacts, tracking deals, and forecasting revenue, Close is the one built for it; for finding accurate contact data for target accounts, that is Tomba. Many teams run one of each.

    Understanding the Core Difference

    Close is A CRM built specifically for inside sales teams, with built-in calling, SMS, and email functionality. Close focuses on reducing manual data entry and increasing sales velocity with features like Power Dialer, predictive dialing, and workflow automation.

    Tomba is Email finder and verifier with domain search, LinkedIn and author email lookup, phone finding, company enrichment and bulk processing, charged per valid result.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    Pricing table: Pricing Comparison (Close, Tomba, Solo, Free)

    $19/moClose entry plan

    Solo

    FreeTomba entry plan

    Free

    Entry pricing for Close and Tomba, as published on each vendor's own pricing page.

    Close Pricing (as of September 2026)

    PlanPriceContacts
    Solo$19/moLimited to 10k leads
    Essentials$49/mo-
    Growth$109/mo-
    Scale$149/mo-

    Source: Close Pricing

    Tomba Pricing (as of September 2026)

    PlanPriceContacts
    FreeFree75 free searches per month, no credit card required
    Growth$89/mo10,000 total credits per month (5,000 finder and search plus 5,000 free verification) at the entry step of a 5,000 to 2,000,000 credit selector
    Pay as you goUsage-basedCredits valid for 12 months
    EnterpriseContact SalesCustom data source onboarding, named account manager, custom SLA

    Source: Tomba Pricing

    Pricing Analysis

    Tomba offers the lower entry point ($0/mo vs $19/mo). Teams watching their budget will appreciate the savings, especially when starting out.

    Tomba includes a free tier, which is helpful for evaluating the platform without upfront cost.

    Features Breakdown

    Close lists
    • Built-in calling with Power Dialer
    • Native SMS messaging
    • Email sequences and templates
    • Automated workflows
    • Predictive dialing
    • AI Email Assistant
    • and 2 more listed below
    Tomba lists
    • Native & Exclusive Email Validation
    • Advanced Catch-All Verification
    • Company Name to Domain Matching
    • Company Data Enrichment
    • Real-time API
    • Browser Extensions
    • and 2 more listed below
    What Close and Tomba each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    Close Key Features

    • Built-in calling with Power Dialer
    • Native SMS messaging
    • Email sequences and templates
    • Automated workflows
    • Predictive dialing
    • AI Email Assistant
    • Pipeline and activity reporting
    • Role-based access and permissions

    Tomba Key Features

    • Native & Exclusive Email Validation
    • Advanced Catch-All Verification
    • Company Name to Domain Matching
    • Company Data Enrichment
    • Real-time API
    • Browser Extensions
    • Spreadsheet Add-ons
    • Official SDKs

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by Close

    • Built-in calling with Power Dialer
    • Native SMS messaging
    • Email sequences and templates
    • Automated workflows
    • Predictive dialing
    • AI Email Assistant
    • Pipeline and activity reporting
    • Role-based access and permissions

    Listed only by Tomba

    • Native & Exclusive Email Validation
    • Advanced Catch-All Verification
    • Company Name to Domain Matching
    • Company Data Enrichment
    • Real-time API
    • Browser Extensions
    • Spreadsheet Add-ons
    • Official SDKs

    Integration Ecosystem

    Integration schematic: Integration Ecosystem (Close, Tomba, Zapier, HubSpot)

    Close Integrations

    Close connects with: Zapier, Slack, Gmail, Microsoft Outlook, Zoom, HubSpot, Segment, Calendly.

    Tomba Integrations

    Tomba connects with: Hubspot, Pipedrive, Zapier, Make, n8n, Airtable, Mailchimp, Claude, Apify, Maltego.

    Shared Integrations

    Both tools integrate with: Zapier, HubSpot.

    Integrations listed only by Close: Slack, Gmail, Microsoft Outlook, Zoom, Segment, Calendly.

    Integrations listed only by Tomba: Pipedrive, Make, n8n, Airtable, Mailchimp, Claude, Apify, Maltego.

    Use Case Recommendations

    Best Fit for Close

    • Budget-conscious teams looking for an affordable CRM platform
    • Sales teams tracking deals from first touch to close
    • Managers who need pipeline visibility and forecasting
    • Growing teams that need scalable contact management

    Best Fit for Tomba

    • Budget-conscious teams looking for an affordable data enrichment tool
    • Organizations with complex tech stacks needing broad integration support (10 integrations)
    • Teams that want to start free and scale up as needs grow
    • Enterprise buyers who prefer custom pricing and dedicated support

    Feature Comparison Summary

    FeatureCloseTomba
    Starting Price$19/moFree
    Top Tier Price$149/moContact Sales
    Total Features Listed88
    Integrations810
    Founded2013N/A

    Getting Started Checklist

    Step sequence: Getting Started Checklist (Define customer relationship, Estimate expected contacts, List integrations, Sign up)

    1. Define your customer relationship management and sales pipeline tracking and B2B lead data and contact enrichment requirements and monthly budget
    2. Estimate your expected contacts and deals and data credits or contact lookups to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    Close serves the customer relationship management and sales pipeline tracking side of an outbound stack and Tomba the B2B lead data and contact enrichment side. Tomba offers a more accessible entry point, while Close starts at $19/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit Close and Tomba for current information.

    Questions

    Frequently asked questions.

    Frequently asked questions
    What is the main difference between Close and Tomba?
    Close is a CRM platform built for customer relationship management and sales pipeline tracking, while Tomba is a data enrichment tool for finding and verifying B2B contact data. They cover different parts of the sales workflow rather than competing directly, and many teams use one of each.
    Which tool is cheaper to start with, Close or Tomba?
    Tomba has the lower entry point, offering a free plan with 75 free searches per month and no credit card required. Close's cheapest plan, Solo, costs $19 per month and is limited to 10,000 leads, so Tomba is more budget-friendly for teams just getting started.
    Do Close and Tomba integrate with the same tools?
    They overlap on only two listed integrations: Zapier and HubSpot. Close also connects with Slack, Gmail, Microsoft Outlook, Zoom, Segment, and Calendly, while Tomba connects with Pipedrive, Make, n8n, Airtable, Mailchimp, Claude, Apify, and Maltego.
    Who should use Close instead of Tomba?
    Close is the better fit for budget-conscious teams that need an affordable CRM, sales teams tracking deals from first touch to close, managers who need pipeline visibility and forecasting, and growing teams that need scalable contact management.
    Who should use Tomba instead of Close?
    Tomba fits budget-conscious teams looking for an affordable data enrichment tool, organizations with complex tech stacks that need broad integration support across 10 integrations, teams that want to start free and scale up, and enterprise buyers who prefer custom pricing and dedicated support.
    CloseTombaCRM PlatformData Enrichment ToolComparisoncrmdata-enrichment
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

    Connect on LinkedIn →
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