Act! vs Clodura.AI: CRM Platform vs Data Enrichment Tool Comparison
Compare Act! (CRM platform) and Clodura.AI (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Act! is a CRM platform for organizing contacts, tracking deals, and forecasting revenue, priced from $30/mo. Clodura.AI is a data enrichment tool for finding B2B contact data, with a free entry tier and paid plans from $99/mo. They solve different problems, so many outbound teams run both rather than choosing one over the other.
Key takeaways
- Act! Advantage Standard starts at $30/mo and includes 2,500 email sends per month, while Clodura.AI's Free Forever tier costs $0/mo and includes 100 credits.
- Clodura.AI's Max plan costs $99/mo and includes 4,500 credits per month, and it also offers a usage-based Pay As You Go option with 2,025 credits.
- Act! offers five pricing tiers compared to Clodura.AI's three tiers.
- Act! lists features such as full-featured CRM and mobile app, email marketing, and marketing automation, while Clodura.AI lists a 600 million-plus leads database and a 50-plus waterfall email finder and verifier.
- The only integration both tools share is Outlook, with Act! also connecting to Slack, Shopify, and QuickBooks Online, and Clodura.AI connecting to Salesforce, HubSpot, and Zoho.
Reviewed and updated September 4, 2026
Act! vs Clodura.AI: CRM Platform vs Data Enrichment Tool Comparison
Act! (CRM platform) and Clodura.AI (data enrichment tool) sit next to each other in many outbound stacks. They are not substitutes for each other on every job, so this comparison covers pricing, features, and integrations for each and points out where the two meet.
The Quick Answer
Act! is a CRM platform for customer relationship management and sales pipeline tracking; Clodura.AI is a data enrichment tool for B2B lead data and contact enrichment. By each vendor's own wording, Act! lists full-featured crm and mobile app and email marketing, and Clodura.AI lists 600 m+ leads database and 50+ waterfall email finder & verifier.
Clodura.AI offers a lower entry point at $0/mo compared to Act! at $30/mo.
If your priority is organizing contacts, tracking deals, and forecasting revenue, Act! is the one built for it; for finding accurate contact data for target accounts, that is Clodura.AI. Many teams run one of each.
Understanding the Core Difference
Act! is Act! is a CRM and marketing automation platform for small and midsize businesses that unites sales, marketing and customer management in one platform. It is sold as Act! Advantage cloud plans and an Act! Premium Desktop on-premises edition.
Clodura.AI is B2B prospecting platform with a contact database, waterfall email and phone number enrichment, buyer intent signals, automated email sequences and outbound calling. Credits are shared across unlimited users.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Act! Advantage Standard
Free Forever
Act! Pricing (as of September 2026)
| Plan | Price | Emails |
|---|---|---|
| Act! Advantage Standard | $30/mo | Basic Email Marketing (includes 2,500 sends/mo) |
| Act! Advantage Professional | $45/mo | Email Marketing Plus (includes 25,000 sends/mo) |
| Act! Advantage Ultimate | $60/mo | Marketing Automation (includes 50,000 sends/mo) |
| Act! Premium Desktop | $40/mo | - |
| Enterprise Engagement | Contact Sales | - |
Source: Act! Pricing
Clodura.AI Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free Forever | Free | 100 Credits |
| Max | $99/mo | 4,500 Credits/Month |
| Pay As You Go (PAYG) | Usage-based | 2,025 Credits |
Source: Clodura.AI Pricing
Pricing Analysis
Clodura.AI offers the lower entry point ($0/mo vs $30/mo). Teams watching their budget will appreciate the savings, especially when starting out.
Act! offers 5 pricing tiers compared to Clodura.AI's 3, giving you more granularity as you scale.
Clodura.AI includes a free tier, which is helpful for evaluating the platform without upfront cost.
Features Breakdown
- Full-featured CRM and mobile app
- Email marketing
- Interactive quotes and payments
- Online appointment scheduling
- Forms, surveys, website chat and event management
- Reports and interactive dashboards
- and 4 more listed below
- 600 M+ Leads Database
- 50+ Waterfall Email Finder & Verifier
- 20+ Waterfall Phone Number Finder
- Org Chart
- Buyer Intent Signals
- Automated Email Sequences
- and 2 more listed below
Act! Key Features
- Full-featured CRM and mobile app
- Email marketing
- Interactive quotes and payments
- Online appointment scheduling
- Forms, surveys, website chat and event management
- Reports and interactive dashboards
- Marketing automation
- Lead scoring
- Project management
- Accounting integration
Clodura.AI Key Features
- 600 M+ Leads Database
- 50+ Waterfall Email Finder & Verifier
- 20+ Waterfall Phone Number Finder
- Org Chart
- Buyer Intent Signals
- Automated Email Sequences
- Mailbox Warmup
- Chrome Extensions
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Act!
- Full-featured CRM and mobile app
- Email marketing
- Interactive quotes and payments
- Online appointment scheduling
- Forms, surveys, website chat and event management
- Reports and interactive dashboards
- Marketing automation
- Lead scoring
- Project management
- Accounting integration
Listed only by Clodura.AI
- 600 M+ Leads Database
- 50+ Waterfall Email Finder & Verifier
- 20+ Waterfall Phone Number Finder
- Org Chart
- Buyer Intent Signals
- Automated Email Sequences
- Mailbox Warmup
- Chrome Extensions
Integration Ecosystem
Act! Integrations
Act! connects with: Outlook, Google Contacts, Slack, Eventbrite, SurveyMonkey, Wufoo, BigCommerce, Ecwid, Shopify, Volusion, Facebook, Freshdesk, Zendesk, FreshBooks, QuickBooks Online, Xero.
Clodura.AI Integrations
Clodura.AI connects with: Salesforce, Freshsales, Pipedrive, HubSpot, Zoho, Microsoft Dynamics 365, Gmail, Outlook.
Shared Integrations
Both tools integrate with: Outlook.
Integrations listed only by Act!: Google Contacts, Slack, Eventbrite, SurveyMonkey, Wufoo, BigCommerce, Ecwid, Shopify, Volusion, Facebook, Freshdesk, Zendesk, FreshBooks, QuickBooks Online, Xero.
Integrations listed only by Clodura.AI: Salesforce, Freshsales, Pipedrive, HubSpot, Zoho, Microsoft Dynamics 365, Gmail.
Use Case Recommendations
Best Fit for Act!
- Budget-conscious teams looking for an affordable CRM platform
- Teams that need a wide feature set (10 capabilities listed)
- Organizations with complex tech stacks needing broad integration support (16 integrations)
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for Clodura.AI
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that want to start free and scale up as needs grow
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
Feature Comparison Summary
| Feature | Act! | Clodura.AI |
|---|---|---|
| Starting Price | $30/mo | Free |
| Top Tier Price | Contact Sales | Usage-based |
| Total Features Listed | 10 | 8 |
| Integrations | 16 | 8 |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking and B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected contacts and deals and data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Act! serves the customer relationship management and sales pipeline tracking side of an outbound stack and Clodura.AI the B2B lead data and contact enrichment side. Clodura.AI offers a more accessible entry point, while Act! starts at $30/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Act! and Clodura.AI for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Act! and Clodura.AI?
- Act! is a CRM platform built for organizing contacts, tracking sales deals, and forecasting revenue, while Clodura.AI is a data enrichment tool built for finding accurate B2B contact data for target accounts. They are not direct substitutes since they solve different parts of the outbound workflow.
- How much does Act! cost compared to Clodura.AI?
- Act! starts at $30/mo for its Advantage Standard plan, which includes 2,500 email sends per month, and goes up to $60/mo for the Advantage Ultimate plan. Clodura.AI has a Free Forever tier at $0/mo with 100 credits, and a Max plan at $99/mo with 4,500 credits per month.
- Which CRM or tools does each platform integrate with?
- Act! integrates with Outlook, Google Contacts, Slack, Shopify, QuickBooks Online, and several other tools including Eventbrite and Zendesk. Clodura.AI integrates with Salesforce, Freshsales, Pipedrive, HubSpot, Zoho, Microsoft Dynamics 365, Gmail, and Outlook. Outlook is the only integration listed by both tools.
- Can I use both Act! and Clodura.AI together?
- Yes, the article notes that many teams run one of each since the tools address different needs. Act! handles CRM functions like pipeline tracking, while Clodura.AI handles lead data enrichment, so pairing them covers both sides of an outbound stack.
- Does Clodura.AI have a free plan?
- Yes, Clodura.AI offers a Free Forever plan at $0/mo that includes 100 credits, giving teams a way to evaluate the platform before committing to a paid tier like the $99/mo Max plan.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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