Tool Comparisons

    Adapt.io vs Bitrix24: Data Enrichment Tool vs CRM Platform Comparison

    Compare Adapt.io (data enrichment tool) and Bitrix24 (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    Editorial illustration for Adapt.io vs Bitrix24
    August 27, 2026Updated September 4, 20266 min read
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    The short answer

    Adapt.io is a B2B data enrichment tool with 250M+ business contacts and 10M+ company profiles, while Bitrix24 is an all-in-one CRM platform with basic CRM, sales pipelines, tasks, and telephony. Both start free at $0/mo, so the choice depends on whether a team needs contact data enrichment or pipeline and team management, and many teams use both together.

    Key takeaways

    • Adapt.io lists 250M+ business contacts and 10M+ company profiles, plus a Prospector Chrome extension and data enrichment with 50+ attributes.
    • Bitrix24 lists basic CRM (deals, contacts), sales pipelines, sales automation, tasks with Kanban and Gantt views, chat and video calls, email marketing, telephony, and analytics and reporting tools.
    • Adapt.io's paid plans are Starter at $49/mo and Basic at $99/mo, with a Custom tier available by contacting sales.
    • Bitrix24's paid plans, from Basic through Enterprise, are all priced by contacting sales and billed as a flat rate per organization rather than per seat, with tiers like Basic including 5 users and 24 GB storage, Standard including 50 users and 100 GB, and Professional including 100 users and 1 TB.
    • Bitrix24 offers 5 pricing tiers compared to Adapt.io's 4, and Bitrix24 lists 10 integrations (including Gmail, Google Drive, Office 365, and Xero) versus Adapt.io's 6 (including Salesforce, HubSpot, and Zapier).

    Reviewed and updated September 4, 2026

    Adapt.io vs Bitrix24: Data Enrichment Tool vs CRM Platform Comparison

    Sales teams building an outbound stack often weigh Adapt.io, a data enrichment tool for B2B lead data and contact enrichment, against Bitrix24, a CRM platform for customer relationship management and sales pipeline tracking. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.

    The Quick Answer

    Adapt.io is a data enrichment tool for B2B lead data and contact enrichment; Bitrix24 is a CRM platform for customer relationship management and sales pipeline tracking. By each vendor's own wording, Adapt.io lists 250m+ business contacts and 10m+ company profiles, and Bitrix24 lists basic crm (deals, contacts) and sales pipelines.

    Both start at the same price point ($0/mo), so the decision comes down to features and workflow fit.

    If your priority is finding accurate contact data for target accounts, Adapt.io is the one built for it; for organizing contacts, tracking deals, and forecasting revenue, that is Bitrix24. Many teams run one of each.

    Understanding the Core Difference

    Adapt.io is B2B lead intelligence platform with 250M+ contacts, Prospector Chrome extension, and data enrichment with 50+ attributes.

    Bitrix24 is Bitrix24 is an all-in-one platform to manage a team and run sales, combining CRM, tasks and projects, chat and video calls, a website builder and telephony. Paid plans are billed as a flat rate per organization that includes a fixed number of users rather than per seat.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    Pricing panels: Pricing Comparison (Adapt.io, Free, Starter, Basic)

    Adapt.io Pricing (as of September 2026)

    PlanPriceContactsEmails
    FreeFree25 Email Credits, 25 Enrichment Credits, 25 Contacts per day25 Email Credits
    Starter$49/mo500 Email Credits, 500 Enrichment Credits, 50 Contacts per day500 Email Credits
    Basic$99/mo1,000 Email Credits, 100 Phone Credits, 1,000 Enrichment Credits1,000 Email Credits
    CustomContact SalesCustom-

    Source: Adapt.io Pricing

    Bitrix24 Pricing (as of September 2026)

    PlanPriceContacts
    FreeFree5 GB storage; free for 1-2 users
    BasicContact Salesincludes 5 users; 24 GB storage
    StandardContact Salesincludes 50 users; 100 GB storage
    ProfessionalContact Salesincludes 100 users; 1 TB storage
    EnterpriseContact SalesUser-count ladder above the Professional plan

    Source: Bitrix24 Pricing

    Pricing Analysis

    Both platforms start at the same $0/mo price point. The decision comes down to which feature set and tier structure works better for your expected usage.

    Bitrix24 offers 5 pricing tiers compared to Adapt.io's 4, giving you more granularity as you scale.

    Both platforms offer free tiers, so you can test each one before spending anything.

    Features Breakdown

    Adapt.io lists
    • 250M+ business contacts
    • 10M+ company profiles
    • Prospector Chrome extension
    • Data enrichment with 50+ attributes
    • Lead builder with advanced filters
    • ABM list building
    • and 4 more listed below
    Bitrix24 lists
    • Basic CRM (deals, contacts)
    • Sales pipelines
    • Sales automation
    • Tasks (Kanban, Gantt)
    • Chat & video calls
    • Email marketing
    • and 2 more listed below
    What Adapt.io and Bitrix24 each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    Adapt.io Key Features

    • 250M+ business contacts
    • 10M+ company profiles
    • Prospector Chrome extension
    • Data enrichment with 50+ attributes
    • Lead builder with advanced filters
    • ABM list building
    • 3,000+ tech sector classifications
    • Saved searches
    • CSV export
    • API access

    Bitrix24 Key Features

    • Basic CRM (deals, contacts)
    • Sales pipelines
    • Sales automation
    • Tasks (Kanban, Gantt)
    • Chat & video calls
    • Email marketing
    • Telephony integration
    • Analytics & reporting tools

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by Adapt.io

    • 250M+ business contacts
    • 10M+ company profiles
    • Prospector Chrome extension
    • Data enrichment with 50+ attributes
    • Lead builder with advanced filters
    • ABM list building
    • 3,000+ tech sector classifications
    • Saved searches
    • CSV export
    • API access

    Listed only by Bitrix24

    • Basic CRM (deals, contacts)
    • Sales pipelines
    • Sales automation
    • Tasks (Kanban, Gantt)
    • Chat & video calls
    • Email marketing
    • Telephony integration
    • Analytics & reporting tools

    Integration Ecosystem

    Integration schematic: Integration Ecosystem (Adapt.io, Salesforce, HubSpot, Zoho CRM)

    Adapt.io Integrations

    Adapt.io connects with: Salesforce, HubSpot, Zoho CRM, Marketo, Outreach, Zapier.

    Bitrix24 Integrations

    Bitrix24 connects with: Gmail, Google Calendar, Google Drive, Office 365, MS Outlook, MS Exchange, MS OneDrive, Dropbox, Xero, Mailchimp.

    Integrations listed only by Adapt.io: Salesforce, HubSpot, Zoho CRM, Marketo, Outreach, Zapier.

    Integrations listed only by Bitrix24: Gmail, Google Calendar, Google Drive, Office 365, MS Outlook, MS Exchange, MS OneDrive, Dropbox, Xero, Mailchimp.

    Use Case Recommendations

    Best Fit for Adapt.io

    • Budget-conscious teams looking for an affordable data enrichment tool
    • Teams that need a wide feature set (10 capabilities listed)
    • Teams that want to start free and scale up as needs grow
    • Enterprise buyers who prefer custom pricing and dedicated support

    Best Fit for Bitrix24

    • Budget-conscious teams looking for an affordable CRM platform
    • Organizations with complex tech stacks needing broad integration support (10 integrations)
    • Teams that want to start free and scale up as needs grow
    • Enterprise buyers who prefer custom pricing and dedicated support

    Feature Comparison Summary

    FeatureAdapt.ioBitrix24
    Starting PriceFreeFree
    Top Tier PriceContact SalesContact Sales
    Total Features Listed108
    Integrations610
    Founded2016N/A

    Getting Started Checklist

    Step sequence: Getting Started Checklist (Define B2B lead, Estimate expected data, List integrations, Sign up)

    1. Define your B2B lead data and contact enrichment and customer relationship management and sales pipeline tracking requirements and monthly budget
    2. Estimate your expected data credits or contact lookups and contacts and deals to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    Adapt.io serves the B2B lead data and contact enrichment side of an outbound stack and Bitrix24 the customer relationship management and sales pipeline tracking side. Adapt.io offers a more accessible entry point, while Bitrix24 starts at $0/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit Adapt.io and Bitrix24 for current information.

    Questions

    Frequently asked questions.

    Frequently asked questions
    What's the main difference between Adapt.io and Bitrix24?
    Adapt.io is a data enrichment tool built for finding and enriching B2B lead data, listing 250M+ business contacts and 10M+ company profiles. Bitrix24 is an all-in-one CRM platform for managing customer relationships, sales pipelines, tasks, and team communication. They cover different parts of the sales workflow rather than competing directly.
    How much does Adapt.io cost?
    Adapt.io has a free plan, a Starter plan at $49/mo, a Basic plan at $99/mo, and a Custom plan available by contacting sales. The free plan includes 25 email credits, 25 enrichment credits, and 25 contacts per day, while paid tiers increase email, enrichment, and phone credits.
    How much does Bitrix24 cost?
    Bitrix24 has a free plan with 5 GB of storage, free for 1 to 2 users, and paid tiers, Basic, Standard, Professional, and Enterprise, all priced by contacting sales. Plans are billed as a flat rate per organization including a fixed number of users, such as 5 users on Basic or 100 users on Professional, rather than per seat.
    Can I use Adapt.io and Bitrix24 together?
    Yes, the article notes that many teams run one of each because Adapt.io handles finding and enriching contact data while Bitrix24 handles organizing contacts, tracking deals, and forecasting revenue. Adapt.io integrates with Salesforce, HubSpot, Zoho CRM, Marketo, Outreach, and Zapier, though Bitrix24 is not listed among its named integrations.
    Which tool has better integrations?
    Bitrix24 lists more integrations overall, with 10 including Gmail, Google Calendar, Google Drive, Office 365, MS Outlook, MS Exchange, MS OneDrive, Dropbox, Xero, and Mailchimp. Adapt.io lists 6 integrations, including Salesforce, HubSpot, Zoho CRM, Marketo, Outreach, and Zapier, focused more on sales and marketing tools.
    Adapt.ioBitrix24Data Enrichment ToolCRM PlatformComparisondata-enrichmentcrm
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

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