Adapt.io vs Capsule CRM: Data Enrichment Tool vs CRM Platform Comparison
Compare Adapt.io (data enrichment tool) and Capsule CRM (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Adapt.io is a B2B data enrichment tool offering 250 million-plus business contacts and 10 million-plus company profiles, while Capsule CRM is a CRM platform for contact management and sales pipeline tracking. Both start free at $0/mo. Choose Adapt.io for finding contact data, Capsule CRM for organizing deals, or use both together.
Key takeaways
- Adapt.io lists 250 million-plus business contacts and 10 million-plus company profiles by the vendor's own wording.
- Adapt.io's Starter plan costs $49/mo and includes 500 email credits and 500 enrichment credits.
- Capsule CRM's free plan supports up to 250 contacts with a maximum of 2 users.
- Capsule CRM offers 5 pricing tiers compared to Adapt.io's 4 tiers.
- Adapt.io and Capsule CRM share only one listed integration, Zapier, while each connects to a different set of other tools.
Reviewed and updated September 2, 2026
Adapt.io vs Capsule CRM: Data Enrichment Tool vs CRM Platform Comparison
Adapt.io (data enrichment tool) and Capsule CRM (CRM platform) sit next to each other in many outbound stacks. They are not substitutes for each other on every job, so this comparison covers pricing, features, and integrations for each and points out where the two meet.
The Quick Answer
Adapt.io is a data enrichment tool for B2B lead data and contact enrichment; Capsule CRM is a CRM platform for customer relationship management and sales pipeline tracking. By each vendor's own wording, Adapt.io lists 250m+ business contacts and 10m+ company profiles, and Capsule CRM lists contact management with custom fields and multiple sales pipelines.
Both start at the same price point ($0/mo), so the decision comes down to features and workflow fit.
If your priority is finding accurate contact data for target accounts, Adapt.io is the one built for it; for organizing contacts, tracking deals, and forecasting revenue, that is Capsule CRM. Many teams run one of each.
Understanding the Core Difference
Adapt.io is B2B lead intelligence platform with 250M+ contacts, Prospector Chrome extension, and data enrichment with 50+ attributes.
Capsule CRM is Capsule is a CRM for managing contacts, sales pipelines and client delivery in one place. It pairs contact and opportunity management with kanban-style project boards, workflow automations and AI features for pipeline building and meeting prep.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Adapt.io Pricing (as of September 2026)
| Plan | Price | Contacts | Emails |
|---|---|---|---|
| Free | Free | 25 Email Credits, 25 Enrichment Credits, 25 Contacts per day | 25 Email Credits |
| Starter | $49/mo | 500 Email Credits, 500 Enrichment Credits, 50 Contacts per day | 500 Email Credits |
| Basic | $99/mo | 1,000 Email Credits, 100 Phone Credits, 1,000 Enrichment Credits | 1,000 Email Credits |
| Custom | Contact Sales | Custom | - |
Source: Adapt.io Pricing
Capsule CRM Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 250 Contacts; maximum 2 users |
| Starter | Contact Sales | 30,000 Contacts |
| Growth | Contact Sales | 60,000 Contacts |
| Advanced | Contact Sales | 120,000 Contacts |
| Ultimate | Contact Sales | - |
Source: Capsule CRM Pricing
Pricing Analysis
Both platforms start at the same $0/mo price point. The decision comes down to which feature set and tier structure works better for your expected usage.
Capsule CRM offers 5 pricing tiers compared to Adapt.io's 4, giving you more granularity as you scale.
Both platforms offer free tiers, so you can test each one before spending anything.
Features Breakdown
- 250M+ business contacts
- 10M+ company profiles
- Prospector Chrome extension
- Data enrichment with 50+ attributes
- Lead builder with advanced filters
- ABM list building
- and 4 more listed below
- Contact management with custom fields
- Multiple Sales Pipelines
- Custom Sales Milestones
- Workflow Automations
- Advanced Sales Reporting
- Reporting Dashboards
- and 2 more listed below
Adapt.io Key Features
- 250M+ business contacts
- 10M+ company profiles
- Prospector Chrome extension
- Data enrichment with 50+ attributes
- Lead builder with advanced filters
- ABM list building
- 3,000+ tech sector classifications
- Saved searches
- CSV export
- API access
Capsule CRM Key Features
- Contact management with custom fields
- Multiple Sales Pipelines
- Custom Sales Milestones
- Workflow Automations
- Advanced Sales Reporting
- Reporting Dashboards
- Project Management with kanban-style project boards
- AI Pipeline Generator
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Adapt.io
- 250M+ business contacts
- 10M+ company profiles
- Prospector Chrome extension
- Data enrichment with 50+ attributes
- Lead builder with advanced filters
- ABM list building
- 3,000+ tech sector classifications
- Saved searches
- CSV export
- API access
Listed only by Capsule CRM
- Contact management with custom fields
- Multiple Sales Pipelines
- Custom Sales Milestones
- Workflow Automations
- Advanced Sales Reporting
- Reporting Dashboards
- Project Management with kanban-style project boards
- AI Pipeline Generator
Integration Ecosystem
Adapt.io Integrations
Adapt.io connects with: Salesforce, HubSpot, Zoho CRM, Marketo, Outreach, Zapier.
Capsule CRM Integrations
Capsule CRM connects with: Gmail, Mailchimp, Xero, QuickBooks Online, FreeAgent, FreshBooks, Sage Accounting, Zapier, Make, Transpond.
Shared Integrations
Both tools integrate with: Zapier.
Integrations listed only by Adapt.io: Salesforce, HubSpot, Zoho CRM, Marketo, Outreach.
Integrations listed only by Capsule CRM: Gmail, Mailchimp, Xero, QuickBooks Online, FreeAgent, FreshBooks, Sage Accounting, Make, Transpond.
Use Case Recommendations
Best Fit for Adapt.io
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that need a wide feature set (10 capabilities listed)
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for Capsule CRM
- Budget-conscious teams looking for an affordable CRM platform
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Feature Comparison Summary
| Feature | Adapt.io | Capsule CRM |
|---|---|---|
| Starting Price | Free | Free |
| Top Tier Price | Contact Sales | Contact Sales |
| Total Features Listed | 10 | 8 |
| Integrations | 6 | 10 |
| Founded | 2016 | N/A |
Getting Started Checklist
- Define your B2B lead data and contact enrichment and customer relationship management and sales pipeline tracking requirements and monthly budget
- Estimate your expected data credits or contact lookups and contacts and deals to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Adapt.io serves the B2B lead data and contact enrichment side of an outbound stack and Capsule CRM the customer relationship management and sales pipeline tracking side. Adapt.io offers a more accessible entry point, while Capsule CRM starts at $0/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Adapt.io and Capsule CRM for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Adapt.io and Capsule CRM?
- Adapt.io is a data enrichment tool for finding B2B lead data and contact information, while Capsule CRM is a CRM platform for organizing contacts, tracking deals, and forecasting revenue. Many teams use both together since they serve different parts of the sales workflow.
- How much do Adapt.io and Capsule CRM cost?
- Both platforms offer a free plan starting at $0 per month. Adapt.io's paid tiers include Starter at $49/mo and Basic at $99/mo, plus a custom enterprise tier. Capsule CRM's paid tiers, Starter, Growth, Advanced, and Ultimate, all require contacting sales for pricing.
- Do Adapt.io and Capsule CRM integrate with the same tools?
- They share only one listed integration, Zapier. Adapt.io connects with Salesforce, HubSpot, Zoho CRM, Marketo, and Outreach, while Capsule CRM connects with Gmail, Mailchimp, Xero, QuickBooks Online, FreeAgent, FreshBooks, Sage Accounting, and Transpond among others.
- Which tool is better for finding B2B contact data?
- Adapt.io is built specifically for finding accurate contact data, listing 250 million-plus business contacts, 10 million-plus company profiles, a Prospector Chrome extension, and data enrichment with 50-plus attributes. Capsule CRM does not list contact discovery features of this kind.
- Can I use Adapt.io and Capsule CRM together?
- Yes, many teams run both since Adapt.io handles contact discovery and enrichment while Capsule CRM handles pipeline tracking and client management. Both tools include a free tier, making it possible to test the combination before paying for either.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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