Agile CRM vs Ocean.io: CRM Platform vs Data Enrichment Tool Comparison
Compare Agile CRM (CRM platform) and Ocean.io (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Agile CRM is a CRM platform for contact management and sales pipeline tracking, priced free up to $79.99/mo for unlimited contacts. Ocean.io is a B2B data enrichment tool using usage-based credit pricing with waterfall enrichment from 16+ data sources. Teams needing pipeline management should choose Agile CRM, teams needing verified contact data should choose Ocean.io, and many run both.
Key takeaways
- Agile CRM's Free plan supports 1,000 contacts, while its Enterprise plan at $79.99/mo offers unlimited contacts.
- Ocean.io's Subscription (Yearly) plan requires a minimum of 9,000 credits and a maximum of 60,000 credits, valid for 12 months.
- Ocean.io's waterfall enrichment draws from 16+ data sources and includes double email verification for catch-all addresses.
- Agile CRM integrates with 10 tools including Google Apps, Zapier, Stripe, and Shopify, while Ocean.io integrates with HubSpot, Pipedrive, Salesforce, and Clay.
- Agile CRM's Starter plan costs $14.99/mo for 10,000 contacts, and its Regular plan costs $49.99/mo for 50,000 contacts.
Reviewed and updated September 4, 2026
Agile CRM vs Ocean.io: CRM Platform vs Data Enrichment Tool Comparison
Agile CRM is a CRM platform; Ocean.io is a data enrichment tool. Whether you need one, the other, or both depends on which part of the workflow you are buying for: customer relationship management and sales pipeline tracking on one side, B2B lead data and contact enrichment on the other. This guide lays out what each vendor publishes.
The Quick Answer
Agile CRM is a CRM platform for customer relationship management and sales pipeline tracking; Ocean.io is a data enrichment tool for B2B lead data and contact enrichment. By each vendor's own wording, Agile CRM lists contact management and deals, and Ocean.io lists ai-powered lookalike filters and waterfall enrichment (16+ data sources).
Agile CRM publishes an entry price of $0/mo; Ocean.io uses usage-based pricing, so the two cannot be compared on list price.
If your priority is organizing contacts, tracking deals, and forecasting revenue, Agile CRM is the one built for it; for finding accurate contact data for target accounts, that is Ocean.io. Many teams run one of each.
Understanding the Core Difference
Agile CRM is Agile CRM is customer relationship management software with sales and marketing automation for small businesses. It bundles contact management, deals and appointment scheduling with email campaigns, landing pages, telephony and a helpdesk.
Ocean.io is B2B prospecting and enrichment platform that returns verified emails and direct phone numbers on one credit system shared across the platform and the API.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Free
Subscription (Yearly)
Agile CRM Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 1,000 Contacts |
| Starter | $14.99/mo | 10,000 Contacts |
| Regular | $49.99/mo | 50,000 Contacts |
| Enterprise | $79.99/mo | Unlimited Contacts |
Source: Agile CRM Pricing
Ocean.io Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Subscription (Yearly) | Usage-based | Minimum 9,000 credits, maximum 60,000; credits valid for 12 months |
| Subscription (Monthly) | Usage-based | Minimum 750 credits, maximum 5,000; credits valid for 6 months |
| Pay as you go | Usage-based | Minimum 1,000 credits, maximum 20,000; credits valid for 3 months |
| Custom plan | Contact Sales | Volume pricing for larger teams with flexible credit allocation |
Source: Ocean.io Pricing
Pricing Analysis
One or both platforms use custom or contact-based pricing for some tiers. Reach out to their sales teams for exact quotes based on your usage needs.
Agile CRM includes a free tier, letting you test the platform before committing financially.
Features Breakdown
- Contact Management
- Deals
- Lead Scoring
- Appointment Scheduling
- Marketing Automation
- Email Campaigns
- and 2 more listed below
- AI-powered lookalike filters
- Waterfall enrichment (16+ data sources)
- Double email verification (incl. catch-alls)
- Direct phone numbers
- Chrome extension
- Unlimited seats
- and 2 more listed below
Agile CRM Key Features
- Contact Management
- Deals
- Lead Scoring
- Appointment Scheduling
- Marketing Automation
- Email Campaigns
- Landing Page Builder
- Helpdesk
Ocean.io Key Features
- AI-powered lookalike filters
- Waterfall enrichment (16+ data sources)
- Double email verification (incl. catch-alls)
- Direct phone numbers
- Chrome extension
- Unlimited seats
- Free exports
- API access
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Agile CRM
- Contact Management
- Deals
- Lead Scoring
- Appointment Scheduling
- Marketing Automation
- Email Campaigns
- Landing Page Builder
- Helpdesk
Listed only by Ocean.io
- AI-powered lookalike filters
- Waterfall enrichment (16+ data sources)
- Double email verification (incl. catch-alls)
- Direct phone numbers
- Chrome extension
- Unlimited seats
- Free exports
- API access
Integration Ecosystem
Agile CRM Integrations
Agile CRM connects with: Google Apps, Microsoft Exchange, Zapier, Twilio, RingCentral, Stripe, QuickBooks, Shopify, WooCommerce, WordPress.
Ocean.io Integrations
Ocean.io connects with: HubSpot, Pipedrive, Salesforce, Clay.
Integrations listed only by Agile CRM: Google Apps, Microsoft Exchange, Zapier, Twilio, RingCentral, Stripe, QuickBooks, Shopify, WooCommerce, WordPress.
Integrations listed only by Ocean.io: HubSpot, Pipedrive, Salesforce, Clay.
Use Case Recommendations
Best Fit for Agile CRM
- Budget-conscious teams looking for an affordable CRM platform
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Teams that want to start free and scale up as needs grow
Best Fit for Ocean.io
- Enterprise buyers who prefer custom pricing and dedicated support
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
- Sales teams researching target accounts
Feature Comparison Summary
| Feature | Agile CRM | Ocean.io |
|---|---|---|
| Starting Price | Free | Usage-based |
| Top Tier Price | $79.99/mo | Contact Sales |
| Total Features Listed | 8 | 8 |
| Integrations | 10 | 4 |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking and B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected contacts and deals and data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Agile CRM serves the customer relationship management and sales pipeline tracking side of an outbound stack and Ocean.io the B2B lead data and contact enrichment side. Agile CRM publishes an entry price (a free tier), while Ocean.io uses usage-based pricing for its plans, so compare on features and on the quote you receive. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Agile CRM and Ocean.io for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Agile CRM and Ocean.io?
- Agile CRM is a CRM platform built for customer relationship management and sales pipeline tracking, bundling contact management, deals, email campaigns, and a helpdesk. Ocean.io is a data enrichment tool focused on B2B lead data, returning verified emails and direct phone numbers through waterfall enrichment across 16+ data sources.
- How much does Agile CRM cost?
- Agile CRM starts free for 1,000 contacts, then $14.99/mo for 10,000 contacts on the Starter plan, $49.99/mo for 50,000 contacts on the Regular plan, and $79.99/mo for unlimited contacts on the Enterprise plan.
- How does Ocean.io's pricing work?
- Ocean.io uses usage-based, credit-based pricing rather than flat monthly tiers. The Yearly subscription requires a minimum of 9,000 credits and a maximum of 60,000, valid for 12 months, while the Monthly subscription requires 750 to 5,000 credits valid for 6 months, and a pay-as-you-go option offers 1,000 to 20,000 credits valid for 3 months.
- Which integrations does Agile CRM support compared to Ocean.io?
- Agile CRM connects with 10 tools: Google Apps, Microsoft Exchange, Zapier, Twilio, RingCentral, Stripe, QuickBooks, Shopify, WooCommerce, and WordPress. Ocean.io connects with four: HubSpot, Pipedrive, Salesforce, and Clay, reflecting its narrower focus on enrichment rather than broad business operations.
- Should I use Agile CRM and Ocean.io together?
- Yes, many teams use both since they serve different parts of the workflow. Agile CRM handles organizing contacts, tracking deals, and forecasting revenue, while Ocean.io handles finding accurate contact data for target accounts, so combining them covers both enrichment and pipeline management.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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