AroundDeal vs Keap: Data Enrichment Tool vs CRM Platform Comparison
Compare AroundDeal (data enrichment tool) and Keap (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

Compare AroundDeal (data enrichment tool) and Keap (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Reviewed and updated September 4, 2026
AroundDeal vs Keap: Data Enrichment Tool vs CRM Platform Comparison
Sales teams building an outbound stack often weigh AroundDeal, a data enrichment tool for B2B lead data and contact enrichment, against Keap, a CRM platform for customer relationship management and sales pipeline tracking. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.
The Quick Answer
AroundDeal is a data enrichment tool for B2B lead data and contact enrichment; Keap is a CRM platform for customer relationship management and sales pipeline tracking. By each vendor's own wording, AroundDeal lists self-serve prospecting platform and advanced search filters, and Keap lists contact management and contact segmentation (tags).
AroundDeal offers a lower entry point at $0/mo compared to Keap at $299/mo.
If your priority is finding accurate contact data for target accounts, AroundDeal is the one built for it; for organizing contacts, tracking deals, and forecasting revenue, that is Keap. Many teams run one of each.
Understanding the Core Difference
AroundDeal is AroundDeal is a global B2B data platform with a self-serve prospecting platform, custom bulk datasets and real-time APIs for finding targeted contacts and company information. Self-serve plans are priced by monthly contact credits.
Keap is Keap is a small business CRM and automation platform combining contact management, marketing and sales automation, appointments, quotes and invoicing in one product. It is sold as a single plan priced by contact count rather than by feature tier.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Free
Keap
AroundDeal Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 3 Contact Credits / month |
| VIP | $49/mo | 100 Contact Credits / month |
Source: AroundDeal Pricing
Keap Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Keap | $299/mo | Starting at 1,500 contacts and 2 users |
Source: Keap Pricing
Pricing Analysis
AroundDeal is more affordable at the entry level ($0/mo vs $299/mo). For teams with tight budgets or those just getting started with B2B lead data and contact enrichment and customer relationship management and sales pipeline tracking, this price difference matters.
AroundDeal offers 2 pricing tiers compared to Keap's 1, giving you more granularity as you scale.
AroundDeal includes a free tier, letting you test the platform before committing financially.
Features Breakdown
- Self-serve prospecting platform
- Advanced search filters
- Contact and company data
- Unlimited export
- Custom datasets with one-time or recurring delivery
- Real-time API suite
- and 1 more listed below
- Contact management
- Contact segmentation (tags)
- Email broadcasts
- Sales pipeline
- Appointment scheduler
- Quotes
- and 2 more listed below
AroundDeal Key Features
- Self-serve prospecting platform
- Advanced search filters
- Contact and company data
- Unlimited export
- Custom datasets with one-time or recurring delivery
- Real-time API suite
- AI agent
Keap Key Features
- Contact management
- Contact segmentation (tags)
- Email broadcasts
- Sales pipeline
- Appointment scheduler
- Quotes
- Invoices
- Text marketing
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by AroundDeal
- Self-serve prospecting platform
- Advanced search filters
- Contact and company data
- Unlimited export
- Custom datasets with one-time or recurring delivery
- Real-time API suite
- AI agent
Listed only by Keap
- Contact management
- Contact segmentation (tags)
- Email broadcasts
- Sales pipeline
- Appointment scheduler
- Quotes
- Invoices
- Text marketing
Integration Ecosystem
AroundDeal Integrations
AroundDeal connects with: .
Keap Integrations
Keap connects with: Gmail, Outlook, Zapier, PayPal, Stripe, Eway.
Integrations listed only by Keap: Gmail, Outlook, Zapier, PayPal, Stripe, Eway.
Use Case Recommendations
Best Fit for AroundDeal
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that want to start free and scale up as needs grow
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
Best Fit for Keap
- Mid-market to enterprise teams with established customer relationship management and sales pipeline tracking budgets
- Teams that need a wide feature set (8 capabilities listed)
- Organizations with complex tech stacks needing broad integration support (6 integrations)
Feature Comparison Summary
| Feature | AroundDeal | Keap |
|---|---|---|
| Starting Price | Free | $299/mo |
| Top Tier Price | $49/mo | $299/mo |
| Total Features Listed | 7 | 8 |
| Integrations | 0 | 6 |
Getting Started Checklist
- Define your B2B lead data and contact enrichment and customer relationship management and sales pipeline tracking requirements and monthly budget
- Estimate your expected data credits or contact lookups and contacts and deals to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
AroundDeal serves the B2B lead data and contact enrichment side of an outbound stack and Keap the customer relationship management and sales pipeline tracking side. AroundDeal offers a more accessible entry point, while Keap starts at $299/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit AroundDeal and Keap for current information.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
Connect on LinkedIn →Explore more.
Ready to scale your outreach?
We build GTM engines that book real meetings. See the receipts.
Related articles.
Method CRM vs ZeroBounce: CRM Platform vs Data Enrichment Tool Comparison
Compare Method CRM (CRM platform) and ZeroBounce (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Flowlu vs MillionVerifier: CRM Platform vs Data Enrichment Tool Comparison
Compare Flowlu (CRM platform) and MillionVerifier (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Daylite vs Evaboot: CRM Platform vs Data Enrichment Tool Comparison
Compare Daylite (CRM platform) and Evaboot (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Proofy vs Salesflare: Data Enrichment Tool vs CRM Platform Comparison
Compare Proofy (data enrichment tool) and Salesflare (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Daylite vs Kaspr: CRM Platform vs Data Enrichment Tool Comparison
Compare Daylite (CRM platform) and Kaspr (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Daylite vs LeadIQ: CRM Platform vs Data Enrichment Tool Comparison
Compare Daylite (CRM platform) and LeadIQ (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.