Tool Comparisons

    Breakcold vs Scrupp: CRM Platform vs Data Enrichment Tool Comparison

    Compare Breakcold (CRM platform) and Scrupp (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    Editorial illustration for Breakcold vs Scrupp
    August 27, 2026Updated September 4, 20265 min read
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    The short answer

    Breakcold is an AI-native CRM platform priced at $59/mo that handles pipeline tracking and multichannel outreach, while Scrupp is a data enrichment tool starting free at $0/mo or $29/mo for 1,000 credits that scrapes LinkedIn, Sales Navigator, and Apollo. They cover different workflow stages, CRM versus enrichment, so many teams run both.

    Key takeaways

    • Breakcold costs $59/mo for a single plan that includes 1 seat, 2 connected accounts, and 3,000 AI CRM actions with unlimited contacts, pipelines, and custom objects.
    • Scrupp offers a free tier with 100 credits and a $29/mo subscription tier that provides 1,000 credits per month, plus a usage-based one-time credit pack.
    • Breakcold integrates with 10 tools including Gmail, LinkedIn Sales Navigator, Stripe, Apollo, and Clay, while Scrupp integrates with 8 tools including Google Sheets, HubSpot, Salesforce, and Clay.
    • Scrupp offers 3 pricing tiers compared to Breakcold's single pricing tier.
    • Clay is the only integration listed by both Breakcold and Scrupp.

    Reviewed and updated September 4, 2026

    Breakcold vs Scrupp: CRM Platform vs Data Enrichment Tool Comparison

    Sales teams building an outbound stack often weigh Breakcold, a CRM platform for customer relationship management and sales pipeline tracking, against Scrupp, a data enrichment tool for B2B lead data and contact enrichment. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.

    The Quick Answer

    Breakcold is a CRM platform for customer relationship management and sales pipeline tracking; Scrupp is a data enrichment tool for B2B lead data and contact enrichment. By each vendor's own wording, Breakcold lists unlimited person & company enrichment and meeting recorder, and Scrupp lists sales navigator export and linkedin export.

    Scrupp offers a lower entry point at $0/mo compared to Breakcold at $59/mo.

    If your priority is organizing contacts, tracking deals, and forecasting revenue, Breakcold is the one built for it; for finding accurate contact data for target accounts, that is Scrupp. Many teams run one of each.

    Understanding the Core Difference

    Breakcold is Breakcold is an AI-native CRM for sales teams and AI agents that sell via email, calling, LinkedIn, Telegram and WhatsApp. It is sold as a single plan that includes one seat and two connected accounts, with extra seats and accounts priced as add-ons.

    Scrupp is Cloud-based LinkedIn, Sales Navigator and Apollo scraper that exports leads and enriches them with verified emails, phone numbers and company data. Credits are charged only when a contact detail is found.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    Pricing panels: Pricing Comparison (Breakcold, Scrupp, Only Plan, Free)

    $59/moBreakcold entry plan

    The Only Plan

    FreeScrupp entry plan

    Free

    Entry pricing for Breakcold and Scrupp, as published on each vendor's own pricing page.

    Breakcold Pricing (as of September 2026)

    PlanPriceContacts
    The Only Plan$59/moIncludes 1 seat, 2 connected accounts, and 3,000 AI CRM actions; unlimited contacts, pipelines, custom objects and fields

    Source: Breakcold Pricing

    Scrupp Pricing (as of September 2026)

    PlanPriceContacts
    FreeFree100 credits
    Subscription$29/mo1,000 credits / month
    One-time credit packUsage-based1,000 credits

    Source: Scrupp Pricing

    Pricing Analysis

    Scrupp offers the lower entry point ($0/mo vs $59/mo). Teams watching their budget will appreciate the savings, especially when starting out.

    Scrupp offers 3 pricing tiers compared to Breakcold's 1, giving you more granularity as you scale.

    Scrupp includes a free tier, which is helpful for evaluating the platform without upfront cost.

    Features Breakdown

    Breakcold lists
    • Unlimited person & company enrichment
    • Meeting recorder
    • Email & phone waterfall enrichment
    • Multichannel CRM inbox
    • Auto-sync conversations
    • Roles & permissions for teams
    • and 2 more listed below
    Scrupp lists
    • Sales Navigator export
    • LinkedIn export
    • Apollo export
    • Google Maps & local business scraping
    • Verified email enrichment
    • Direct phone enrichment
    • and 2 more listed below
    What Breakcold and Scrupp each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    Breakcold Key Features

    • Unlimited person & company enrichment
    • Meeting recorder
    • Email & phone waterfall enrichment
    • Multichannel CRM inbox
    • Auto-sync conversations
    • Roles & permissions for teams
    • Unlimited contacts, pipelines, custom objects & fields
    • Claude, ChatGPT & MCP integrations

    Scrupp Key Features

    • Sales Navigator export
    • LinkedIn export
    • Apollo export
    • Google Maps & local business scraping
    • Verified email enrichment
    • Direct phone enrichment
    • CSV file enrichment
    • REST API access

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by Breakcold

    • Unlimited person & company enrichment
    • Meeting recorder
    • Email & phone waterfall enrichment
    • Multichannel CRM inbox
    • Auto-sync conversations
    • Roles & permissions for teams
    • Unlimited contacts, pipelines, custom objects & fields
    • Claude, ChatGPT & MCP integrations

    Listed only by Scrupp

    • Sales Navigator export
    • LinkedIn export
    • Apollo export
    • Google Maps & local business scraping
    • Verified email enrichment
    • Direct phone enrichment
    • CSV file enrichment
    • REST API access

    Integration Ecosystem

    Integration flow: Integration Ecosystem (Breakcold, Scrupp, Clay, Gmail)

    Breakcold Integrations

    Breakcold connects with: Gmail, LinkedIn Sales Navigator, Stripe, Apollo, Clay, Findymail, Fireflies.ai, HeyReach, Lemlist, Make.

    Scrupp Integrations

    Scrupp connects with: Google Sheets, HubSpot, Salesforce, Clay, Notion, Pipedrive, Slack, Airtable.

    Shared Integrations

    Both tools integrate with: Clay.

    Integrations listed only by Breakcold: Gmail, LinkedIn Sales Navigator, Stripe, Apollo, Findymail, Fireflies.ai, HeyReach, Lemlist, Make.

    Integrations listed only by Scrupp: Google Sheets, HubSpot, Salesforce, Notion, Pipedrive, Slack, Airtable.

    Use Case Recommendations

    Best Fit for Breakcold

    • Organizations with complex tech stacks needing broad integration support (10 integrations)
    • Sales teams tracking deals from first touch to close
    • Managers who need pipeline visibility and forecasting
    • Growing teams that need scalable contact management

    Best Fit for Scrupp

    • Budget-conscious teams looking for an affordable data enrichment tool
    • Teams that want to start free and scale up as needs grow
    • Revenue operations teams building targeted prospect lists
    • Marketing teams enriching CRM data for segmentation

    Feature Comparison Summary

    FeatureBreakcoldScrupp
    Starting Price$59/moFree
    Top Tier Price$59/moUsage-based
    Total Features Listed88
    Integrations108

    Getting Started Checklist

    Before-and-after steps: Getting Started Checklist (Define customer relationship, Estimate expected contacts, List integrations, Sign up)

    1. Define your customer relationship management and sales pipeline tracking and B2B lead data and contact enrichment requirements and monthly budget
    2. Estimate your expected contacts and deals and data credits or contact lookups to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    Breakcold serves the customer relationship management and sales pipeline tracking side of an outbound stack and Scrupp the B2B lead data and contact enrichment side. Scrupp offers a more accessible entry point, while Breakcold starts at $59/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit Breakcold and Scrupp for current information.

    Questions

    Frequently asked questions.

    Frequently asked questions
    What is the main difference between Breakcold and Scrupp?
    Breakcold is a CRM platform for customer relationship management and sales pipeline tracking, while Scrupp is a data enrichment tool for B2B lead data and contact enrichment. Breakcold organizes contacts and deals, whereas Scrupp finds and verifies contact data from sources like LinkedIn, Sales Navigator, and Apollo.
    How much does Breakcold cost compared to Scrupp?
    Breakcold has one plan priced at $59/mo, including 1 seat, 2 connected accounts, and 3,000 AI CRM actions with unlimited contacts. Scrupp starts free with 100 credits and offers a $29/mo subscription tier for 1,000 credits per month, plus a usage-based one-time credit pack.
    Can Breakcold and Scrupp be used together?
    Yes, many teams run one of each tool since the two platforms cover different parts of the outbound workflow. Breakcold and Scrupp also share a direct integration with Clay, which allows enriched data to move between the two platforms.
    Which tool is better for budget-conscious teams?
    Scrupp is the better fit for budget-conscious teams since it offers a free tier and 3 pricing tiers starting at $0/mo, compared to Breakcold's single $59/mo plan. This lets teams evaluate Scrupp without upfront cost before scaling up.
    What integrations does each tool support?
    Breakcold connects with 10 tools including Gmail, LinkedIn Sales Navigator, Stripe, Apollo, Clay, Findymail, Fireflies.ai, HeyReach, Lemlist, and Make. Scrupp connects with 8 tools including Google Sheets, HubSpot, Salesforce, Clay, Notion, Pipedrive, Slack, and Airtable. Clay is the only integration both tools share.
    BreakcoldScruppCRM PlatformData Enrichment ToolComparisoncrmdata-enrichment
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

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