Breakcold vs Wiza: CRM Platform vs Data Enrichment Tool Comparison
Compare Breakcold (CRM platform) and Wiza (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Breakcold is a CRM platform for sales pipeline tracking and customer relationship management, priced at $59 a month on a single plan. Wiza is a data enrichment tool for finding and verifying B2B contact data, offering a free tier plus paid plans starting at $49 a month. Many teams run both tools together rather than choosing one.
Key takeaways
- Breakcold's single plan, called The Only Plan, costs $59/mo and includes 1 seat, 2 connected accounts, and 3,000 AI CRM actions.
- Wiza's free tier includes 20 valid emails and 5 phone numbers.
- Wiza's Starter plan costs $49/mo for 100 valid emails and 100 phone numbers per month, while its Email + Phone plan costs $199/mo for 500 of each.
- Wiza offers 5 pricing tiers compared to Breakcold's 1 plan.
- Breakcold and Wiza share only one listed integration, Clay, while Breakcold also connects with Gmail and LinkedIn Sales Navigator and Wiza connects with Salesforce and HubSpot.
Reviewed and updated September 4, 2026
Breakcold vs Wiza: CRM Platform vs Data Enrichment Tool Comparison
Sales teams building an outbound stack often weigh Breakcold, a CRM platform for customer relationship management and sales pipeline tracking, against Wiza, a data enrichment tool for B2B lead data and contact enrichment. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.
The Quick Answer
Breakcold is a CRM platform for customer relationship management and sales pipeline tracking; Wiza is a data enrichment tool for B2B lead data and contact enrichment. By each vendor's own wording, Breakcold lists unlimited person & company enrichment and meeting recorder, and Wiza lists unlimited email reveals and ai research.
Wiza offers a lower entry point at $0/mo compared to Breakcold at $59/mo.
If your priority is organizing contacts, tracking deals, and forecasting revenue, Breakcold is the one built for it; for finding accurate contact data for target accounts, that is Wiza. Many teams run one of each.
Understanding the Core Difference
Breakcold is Breakcold is an AI-native CRM for sales teams and AI agents that sell via email, calling, LinkedIn, Telegram and WhatsApp. It is sold as a single plan that includes one seat and two connected accounts, with extra seats and accounts priced as add-ons.
Wiza is B2B prospecting tool that verifies emails and phone numbers at the moment they are requested, with LinkedIn and Sales Navigator export and CRM push.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
The Only Plan
Free
Breakcold Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| The Only Plan | $59/mo | Includes 1 seat, 2 connected accounts, and 3,000 AI CRM actions; unlimited contacts, pipelines, custom objects and fields |
Source: Breakcold Pricing
Wiza Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 20 valid emails and 5 phone numbers |
| Starter | $49/mo | 100 valid emails per month and 100 phone numbers per month |
| $99/mo | 500 valid emails per month | |
| Email + Phone | $199/mo | 500 valid emails per month and 500 phone numbers per month |
| Team Plan | Contact Sales | 3+ users, unlimited valid emails and unlimited phone numbers |
Source: Wiza Pricing
Pricing Analysis
Wiza offers the lower entry point ($0/mo vs $59/mo). Teams watching their budget will appreciate the savings, especially when starting out.
Wiza offers 5 pricing tiers compared to Breakcold's 1, giving you more granularity as you scale.
Wiza includes a free tier, which is helpful for evaluating the platform without upfront cost.
Features Breakdown
- Unlimited person & company enrichment
- Meeting recorder
- Email & phone waterfall enrichment
- Multichannel CRM inbox
- Auto-sync conversations
- Roles & permissions for teams
- and 2 more listed below
- Unlimited email reveals
- AI Research
- CRM integrations
- Team analytics
- Wiza Prospect
- Advanced fields
- and 2 more listed below
Breakcold Key Features
- Unlimited person & company enrichment
- Meeting recorder
- Email & phone waterfall enrichment
- Multichannel CRM inbox
- Auto-sync conversations
- Roles & permissions for teams
- Unlimited contacts, pipelines, custom objects & fields
- Claude, ChatGPT & MCP integrations
Wiza Key Features
- Unlimited email reveals
- AI Research
- CRM integrations
- Team analytics
- Wiza Prospect
- Advanced fields
- CSV import
- API access
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Breakcold
- Unlimited person & company enrichment
- Meeting recorder
- Email & phone waterfall enrichment
- Multichannel CRM inbox
- Auto-sync conversations
- Roles & permissions for teams
- Unlimited contacts, pipelines, custom objects & fields
- Claude, ChatGPT & MCP integrations
Listed only by Wiza
- Unlimited email reveals
- AI Research
- CRM integrations
- Team analytics
- Wiza Prospect
- Advanced fields
- CSV import
- API access
Integration Ecosystem
Breakcold Integrations
Breakcold connects with: Gmail, LinkedIn Sales Navigator, Stripe, Apollo, Clay, Findymail, Fireflies.ai, HeyReach, Lemlist, Make.
Wiza Integrations
Wiza connects with: Salesforce, Outreach, HubSpot, Pipedrive, Zoho CRM, Salesloft, Attio, Gong Engage, Zapier, Clay.
Shared Integrations
Both tools integrate with: Clay.
Integrations listed only by Breakcold: Gmail, LinkedIn Sales Navigator, Stripe, Apollo, Findymail, Fireflies.ai, HeyReach, Lemlist, Make.
Integrations listed only by Wiza: Salesforce, Outreach, HubSpot, Pipedrive, Zoho CRM, Salesloft, Attio, Gong Engage, Zapier.
Use Case Recommendations
Best Fit for Breakcold
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
- Growing teams that need scalable contact management
Best Fit for Wiza
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Feature Comparison Summary
| Feature | Breakcold | Wiza |
|---|---|---|
| Starting Price | $59/mo | Free |
| Top Tier Price | $59/mo | Contact Sales |
| Total Features Listed | 8 | 8 |
| Integrations | 10 | 10 |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking and B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected contacts and deals and data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Breakcold serves the customer relationship management and sales pipeline tracking side of an outbound stack and Wiza the B2B lead data and contact enrichment side. Wiza offers a more accessible entry point, while Breakcold starts at $59/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Breakcold and Wiza for current information.
Frequently asked questions.
Frequently asked questions- What's the difference between Breakcold and Wiza?
- Breakcold is a CRM platform built for customer relationship management and sales pipeline tracking, while Wiza is a data enrichment tool for finding and verifying B2B lead data. They cover different parts of the outbound workflow, so many sales teams use both together rather than picking just one.
- How much does Breakcold cost?
- Breakcold has a single plan called The Only Plan priced at $59/mo. It includes 1 seat, 2 connected accounts, 3,000 AI CRM actions, and unlimited contacts, pipelines, custom objects, and fields.
- How much does Wiza cost?
- Wiza offers a free tier with 20 valid emails and 5 phone numbers, plus four paid tiers: Starter at $49/mo, Email at $99/mo, Email + Phone at $199/mo, and a Team Plan with contact sales pricing for 3+ users and unlimited valid emails and phone numbers.
- Which tool should I choose, Breakcold or Wiza?
- Choose Breakcold if your priority is organizing contacts, tracking deals, and forecasting revenue, since it's built as a CRM. Choose Wiza if you need to find accurate contact data for target accounts, since it's built for data enrichment. Many teams end up running one of each.
- Do Breakcold and Wiza integrate with the same tools?
- They share only one listed integration, Clay. Otherwise their integration lists differ: Breakcold connects with Gmail, LinkedIn Sales Navigator, Stripe, Apollo, Findymail, Fireflies.ai, HeyReach, Lemlist, and Make, while Wiza connects with Salesforce, Outreach, HubSpot, Pipedrive, Zoho CRM, Salesloft, Attio, Gong Engage, and Zapier.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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