Capsule CRM vs Scrupp: CRM Platform vs Data Enrichment Tool Comparison
Compare Capsule CRM (CRM platform) and Scrupp (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Capsule CRM is a CRM platform for contact management and sales pipeline tracking, while Scrupp is a data enrichment tool for LinkedIn, Sales Navigator, and Apollo lead exports with verified email and phone enrichment. Both start free at $0/mo, so the choice depends on whether the need is pipeline management or contact data enrichment. Many teams use both together.
Key takeaways
- Both Capsule CRM and Scrupp offer a free tier starting at $0 per month.
- Capsule CRM offers 5 pricing tiers while Scrupp offers 3 pricing tiers.
- Scrupp's subscription plan costs $29 per month for 1,000 credits, and credits are charged only when a contact detail is found.
- Capsule CRM integrates with 10 tools including Gmail, Mailchimp, Xero, and Zapier, while Scrupp integrates with 8 tools including HubSpot, Salesforce, and Clay.
- Capsule CRM lists 8 features including Multiple Sales Pipelines and an AI Pipeline Generator, and Scrupp lists 8 features including Sales Navigator export and CSV file enrichment.
Reviewed and updated September 5, 2026
Capsule CRM vs Scrupp: CRM Platform vs Data Enrichment Tool Comparison
Capsule CRM (CRM platform) and Scrupp (data enrichment tool) sit next to each other in many outbound stacks. They are not substitutes for each other on every job, so this comparison covers pricing, features, and integrations for each and points out where the two meet.
The Quick Answer
Capsule CRM is a CRM platform for customer relationship management and sales pipeline tracking; Scrupp is a data enrichment tool for B2B lead data and contact enrichment. By each vendor's own wording, Capsule CRM lists contact management with custom fields and multiple sales pipelines, and Scrupp lists sales navigator export and linkedin export.
Both start at the same price point ($0/mo), so the decision comes down to features and workflow fit.
If your priority is organizing contacts, tracking deals, and forecasting revenue, Capsule CRM is the one built for it; for finding accurate contact data for target accounts, that is Scrupp. Many teams run one of each.
Understanding the Core Difference
Capsule CRM is Capsule is a CRM for managing contacts, sales pipelines and client delivery in one place. It pairs contact and opportunity management with kanban-style project boards, workflow automations and AI features for pipeline building and meeting prep.
Scrupp is Cloud-based LinkedIn, Sales Navigator and Apollo scraper that exports leads and enriches them with verified emails, phone numbers and company data. Credits are charged only when a contact detail is found.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Capsule CRM Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 250 Contacts; maximum 2 users |
| Starter | Contact Sales | 30,000 Contacts |
| Growth | Contact Sales | 60,000 Contacts |
| Advanced | Contact Sales | 120,000 Contacts |
| Ultimate | Contact Sales | - |
Source: Capsule CRM Pricing
Scrupp Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 100 credits |
| Subscription | $29/mo | 1,000 credits / month |
| One-time credit pack | Usage-based | 1,000 credits |
Source: Scrupp Pricing
Pricing Analysis
Both platforms start at the same $0/mo price point. The decision comes down to which feature set and tier structure works better for your expected usage.
Capsule CRM offers 5 pricing tiers compared to Scrupp's 3, giving you more granularity as you scale.
Both platforms offer free tiers, so you can test each one before spending anything.
Features Breakdown
- Contact management with custom fields
- Multiple Sales Pipelines
- Custom Sales Milestones
- Workflow Automations
- Advanced Sales Reporting
- Reporting Dashboards
- and 2 more listed below
- Sales Navigator export
- LinkedIn export
- Apollo export
- Google Maps & local business scraping
- Verified email enrichment
- Direct phone enrichment
- and 2 more listed below
Capsule CRM Key Features
- Contact management with custom fields
- Multiple Sales Pipelines
- Custom Sales Milestones
- Workflow Automations
- Advanced Sales Reporting
- Reporting Dashboards
- Project Management with kanban-style project boards
- AI Pipeline Generator
Scrupp Key Features
- Sales Navigator export
- LinkedIn export
- Apollo export
- Google Maps & local business scraping
- Verified email enrichment
- Direct phone enrichment
- CSV file enrichment
- REST API access
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Capsule CRM
- Contact management with custom fields
- Multiple Sales Pipelines
- Custom Sales Milestones
- Workflow Automations
- Advanced Sales Reporting
- Reporting Dashboards
- Project Management with kanban-style project boards
- AI Pipeline Generator
Listed only by Scrupp
- Sales Navigator export
- LinkedIn export
- Apollo export
- Google Maps & local business scraping
- Verified email enrichment
- Direct phone enrichment
- CSV file enrichment
- REST API access
Integration Ecosystem
Capsule CRM Integrations
Capsule CRM connects with: Gmail, Mailchimp, Xero, QuickBooks Online, FreeAgent, FreshBooks, Sage Accounting, Zapier, Make, Transpond.
Scrupp Integrations
Scrupp connects with: Google Sheets, HubSpot, Salesforce, Clay, Notion, Pipedrive, Slack, Airtable.
Integrations listed only by Capsule CRM: Gmail, Mailchimp, Xero, QuickBooks Online, FreeAgent, FreshBooks, Sage Accounting, Zapier, Make, Transpond.
Integrations listed only by Scrupp: Google Sheets, HubSpot, Salesforce, Clay, Notion, Pipedrive, Slack, Airtable.
Use Case Recommendations
Best Fit for Capsule CRM
- Budget-conscious teams looking for an affordable CRM platform
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for Scrupp
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that want to start free and scale up as needs grow
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
Feature Comparison Summary
| Feature | Capsule CRM | Scrupp |
|---|---|---|
| Starting Price | Free | Free |
| Top Tier Price | Contact Sales | Usage-based |
| Total Features Listed | 8 | 8 |
| Integrations | 10 | 8 |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking and B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected contacts and deals and data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Capsule CRM serves the customer relationship management and sales pipeline tracking side of an outbound stack and Scrupp the B2B lead data and contact enrichment side. Capsule CRM offers a more accessible entry point, while Scrupp starts at $0/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Capsule CRM and Scrupp for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Capsule CRM and Scrupp?
- Capsule CRM is a CRM platform built for managing contacts, sales pipelines, and client delivery, while Scrupp is a cloud-based data enrichment tool that scrapes LinkedIn, Sales Navigator, and Apollo to export and enrich leads with verified emails and phone numbers. They solve different core problems in an outbound stack.
- Is Capsule CRM or Scrupp cheaper?
- Both platforms start at the same $0 per month price point with free tiers, so neither is cheaper at the entry level. Beyond that, Capsule CRM's paid tiers require contacting sales for pricing, while Scrupp has a listed $29 per month subscription plan for 1,000 credits.
- Can I use Capsule CRM and Scrupp together?
- Yes, the article notes that many teams run one of each because they serve different purposes. Capsule CRM handles organizing contacts, tracking deals, and forecasting revenue, while Scrupp handles finding accurate contact data for target accounts, so pairing them covers both CRM and enrichment needs.
- How many integrations does each platform offer?
- Capsule CRM lists 10 integrations including Gmail, Mailchimp, Xero, QuickBooks Online, and Zapier. Scrupp lists 8 integrations including Google Sheets, HubSpot, Salesforce, Clay, Notion, Pipedrive, Slack, and Airtable.
- Who is Scrupp best suited for?
- Scrupp is best suited for budget-conscious teams looking for an affordable data enrichment tool, teams that want to start free and scale up, revenue operations teams building targeted prospect lists, and marketing teams enriching CRM data for segmentation.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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