Tool Comparisons

    Champify vs Enrich Layer: Data Enrichment Tool Comparison

    Compare Champify and Enrich Layer side by side. See pricing, features, and integrations to choose the right data enrichment tool for your needs.

    Editorial illustration for Champify vs Enrich Layer
    September 4, 2026Updated September 4, 20265 min read
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    The short answer

    Champify and Enrich Layer both provide B2B contact and company data enrichment, but they differ in model and price. Champify starts at $2000/mo for relationship tracking that flags job changes among past customers and champions. Enrich Layer uses usage-based API pricing starting at $49/mo for 2,500 credits, offering person, company, job, and web data through a single REST API.

    Key takeaways

    • Champify's entry plan costs $2000/mo for Relationship Tracking covering 15k+ contacts and an unlimited-user Salesforce Package.
    • Enrich Layer offers six pricing tiers, including a Starter plan at $49/mo for 2,500 credits and an Ultra plan at $1899/mo for 211,000 credits.
    • Champify lists 10 integrations including Salesforce, Marketo, Gong, Outreach, and Salesloft, while Enrich Layer lists 8 integrations including Zapier, n8n, and Clay.
    • Both vendors list 8 features each on their own pages, with Salesforce as the only integration shared between them.
    • Champify's top tier, Enterprise, costs $6000/mo and covers Relationship Tracking for 150k+ contacts and Insider AI for 5k+ accounts.

    Reviewed and updated September 4, 2026

    Champify vs Enrich Layer: Data Enrichment Tool Comparison

    Finding the right data enrichment tool can directly impact your revenue pipeline. Champify and Enrich Layer both aim to solve the same core problem (finding accurate contact data for target accounts), yet they approach it differently. Let's break down the specifics.

    The Quick Answer

    By each vendor's own wording, Champify lists relationship tracking and insider ai, while Enrich Layer lists people api and company api. A capability both offer can appear under different names, so read both feature lists below.

    Champify publishes an entry price of $2000/mo; Enrich Layer uses usage-based pricing, so the two cannot be compared on list price.

    If your priority is finding accurate contact data for target accounts, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.

    Understanding the Core Difference

    Champify is Relationship intelligence tool that tracks when past customers, users and champions change jobs, enriches them in Salesforce, and routes them to sellers as warm pipeline.

    Enrich Layer is A fully-managed data enrichment layer for B2B applications. One REST API returns person profiles, company firmographics, job postings and web signals in a single schema.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    Pricing ladder: Pricing Comparison (Champify, Enrich Layer, Core, PAYG)

    $2000/moChampify entry plan

    Core

    Usage-basedEnrich Layer entry plan

    PAYG

    Entry pricing for Champify and Enrich Layer, as published on each vendor's own pricing page.

    Champify Pricing (as of September 2026)

    PlanPriceContacts
    Core$2000/moRelationship Tracking for 15k+ contacts, Salesforce Package with unlimited users
    Pro$3000/moRelationship Tracking for 40k+ contacts, Calendar Sync for 50+ users, InsiderAI for 2k+ accounts
    Enterprise$6000/moRelationship Tracking for 150k+ contacts, Insider AI for 5k+ accounts, CRM Clean for 200k+ contacts

    Source: Champify Pricing

    Enrich Layer Pricing (as of September 2026)

    PlanPriceContacts
    PAYGUsage-basedCredit packs of 100 to 46,297 credits
    Starter$49/mo2,500 credits per month
    Growth$299/mo25,000 credits per month
    Pro$899/mo89,900 credits per month
    Ultra$1899/mo211,000 credits per month
    EnterpriseContact SalesCustom credit volume tailored to your scale

    Source: Enrich Layer Pricing

    Pricing Analysis

    One or both platforms use custom or contact-based pricing for some tiers. Reach out to their sales teams for exact quotes based on your usage needs.

    Enrich Layer offers 6 pricing tiers compared to Champify's 3, giving you more granularity as you scale.

    Features Breakdown

    Champify lists
    • Relationship Tracking
    • Insider AI
    • CRM Clean
    • Calendar Sync
    • Custom Playbooks
    • Salesforce Package
    • and 2 more listed below
    Enrich Layer lists
    • People API
    • Company API
    • Jobs API
    • Search API
    • Contact API
    • School API
    • and 2 more listed below
    What Champify and Enrich Layer each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    Champify Key Features

    • Relationship Tracking
    • Insider AI
    • CRM Clean
    • Calendar Sync
    • Custom Playbooks
    • Salesforce Package
    • Salesforce Sandbox Deployment
    • Shared Slack Channel

    Enrich Layer Key Features

    • People API
    • Company API
    • Jobs API
    • Search API
    • Contact API
    • School API
    • Logo API
    • CLI

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by Champify

    • Relationship Tracking
    • Insider AI
    • CRM Clean
    • Calendar Sync
    • Custom Playbooks
    • Salesforce Package
    • Salesforce Sandbox Deployment
    • Shared Slack Channel

    Listed only by Enrich Layer

    • People API
    • Company API
    • Jobs API
    • Search API
    • Contact API
    • School API
    • Logo API
    • CLI

    Integration Ecosystem

    Integration grid: Integration Ecosystem (Champify, Enrich Layer, Salesforce, Marketo)

    Champify Integrations

    Champify connects with: Salesforce, Marketo, Gong, Outreach, Salesloft, Slack, 6sense, Gainsight, Demandbase, LinkedIn.

    Enrich Layer Integrations

    Enrich Layer connects with: Zapier, n8n, Clay, Workato, Pipedream, Node-RED, Salesforce, OpenClaw.

    Shared Integrations

    Both tools integrate with: Salesforce.

    Integrations listed only by Champify: Marketo, Gong, Outreach, Salesloft, Slack, 6sense, Gainsight, Demandbase, LinkedIn.

    Integrations listed only by Enrich Layer: Zapier, n8n, Clay, Workato, Pipedream, Node-RED, OpenClaw.

    Use Case Recommendations

    Best Fit for Champify

    • Mid-market to enterprise teams with established B2B lead data and contact enrichment budgets
    • Organizations with complex tech stacks needing broad integration support (10 integrations)
    • Revenue operations teams building targeted prospect lists
    • Marketing teams enriching CRM data for segmentation

    Best Fit for Enrich Layer

    • Enterprise buyers who prefer custom pricing and dedicated support
    • Revenue operations teams building targeted prospect lists
    • Marketing teams enriching CRM data for segmentation
    • Sales teams researching target accounts

    Feature Comparison Summary

    FeatureChampifyEnrich Layer
    Starting Price$2000/moUsage-based
    Top Tier Price$6000/moContact Sales
    Total Features Listed88
    Integrations108

    Getting Started Checklist

    Before-and-after steps: Getting Started Checklist (Define B2B lead, Estimate expected data, List integrations, Sign up)

    1. Define your B2B lead data and contact enrichment requirements and monthly budget
    2. Estimate your expected data credits or contact lookups to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    Champify and Enrich Layer both serve the B2B lead data and contact enrichment market. Champify publishes an entry price of $2000/mo, while Enrich Layer uses usage-based pricing for its plans, so compare on features and on the quote you receive. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit Champify and Enrich Layer for current information.

    Questions

    Frequently asked questions.

    Frequently asked questions
    What is the main difference between Champify and Enrich Layer?
    Champify is a relationship intelligence tool that tracks when past customers, users, and champions change jobs, then enriches and routes them to sellers in Salesforce as warm pipeline. Enrich Layer is a fully managed data enrichment API returning person profiles, company firmographics, job postings, and web signals through one REST API and single schema.
    How much does Champify cost compared to Enrich Layer?
    Champify's entry plan, Core, is $2000/mo, while its top tier, Enterprise, is $6000/mo. Enrich Layer uses usage-based pricing starting with a PAYG credit pack option, then a Starter plan at $49/mo for 2,500 credits up to an Ultra plan at $1899/mo for 211,000 credits, so the two cannot be compared directly on list price.
    Which integrations does each tool support?
    Champify integrates with Salesforce, Marketo, Gong, Outreach, Salesloft, Slack, 6sense, Gainsight, Demandbase, and LinkedIn, totaling 10 integrations. Enrich Layer integrates with Zapier, n8n, Clay, Workato, Pipedream, Node-RED, Salesforce, and OpenClaw, totaling 8 integrations. Salesforce is the only integration both tools share.
    Who is the best fit for Champify versus Enrich Layer?
    Champify best suits mid-market to enterprise teams with established contact enrichment budgets and complex tech stacks needing broad integration support across 10 integrations. Enrich Layer best suits enterprise buyers who prefer custom pricing and dedicated support, as well as sales teams researching target accounts and revenue operations teams building prospect lists.
    How many features and pricing tiers does each platform offer?
    Champify lists 8 features across 3 pricing tiers: Core, Pro, and Enterprise. Enrich Layer also lists 8 features but spans 6 pricing tiers: PAYG, Starter, Growth, Pro, Ultra, and Enterprise, giving more granularity for scaling usage.
    ChampifyEnrich LayerData Enrichment ToolComparisondata-enrichment
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

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