Tool Comparisons

    Champify vs TheirStack: Data Enrichment Tool Comparison

    Compare Champify and TheirStack side by side. See pricing, features, and integrations to choose the right data enrichment tool for your needs.

    Editorial illustration for Champify vs TheirStack
    September 4, 2026Updated September 5, 20265 min read
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    The short answer

    Champify and TheirStack both address data enrichment for target accounts but differ sharply in approach and price. Champify is a relationship intelligence tool starting at $2000/mo with 10 integrations, built for mid-market and enterprise teams. TheirStack is a job posting and technographics database with a free tier and 5 integrations, suited to budget-conscious or growing teams.

    Key takeaways

    • Champify's Core plan starts at $2000/mo and covers Relationship Tracking for 15k+ contacts with an unlimited-user Salesforce package.
    • TheirStack offers a free tier with 50 company credits and 200 API credits per month, plus a paid API, Webhooks and MCP plan at $49/mo.
    • Champify lists 10 integrations including Salesforce, Marketo, Gong, Outreach, Salesloft, Slack, 6sense, Gainsight, Demandbase, and LinkedIn.
    • TheirStack lists 5 integrations: Clay, LinkedIn Audiences, Make, N8N, and Zapier.
    • Both vendors list 8 features each on their own pages, and TheirStack was founded in 2021 while Champify's founding year is not listed.

    Reviewed and updated September 5, 2026

    Champify vs TheirStack: Data Enrichment Tool Comparison

    Finding the right data enrichment tool can directly impact your revenue pipeline. Champify and TheirStack both aim to solve the same core problem (finding accurate contact data for target accounts), yet they approach it differently. Let's break down the specifics.

    The Quick Answer

    By each vendor's own wording, Champify lists relationship tracking and insider ai, while TheirStack lists job search and company search. A capability both offer can appear under different names, so read both feature lists below.

    TheirStack offers a lower entry point at $0/mo compared to Champify at $2000/mo.

    If your priority is finding accurate contact data for target accounts, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.

    Understanding the Core Difference

    Champify is Relationship intelligence tool that tracks when past customers, users and champions change jobs, enriches them in Salesforce, and routes them to sellers as warm pipeline.

    TheirStack is Job posting and technographics database for sales teams. Finds companies by the technologies they use and the roles they are hiring for, and enriches a company list with technographics and buying intent.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    Pricing panels: Pricing Comparison (Champify, TheirStack, Core, Free)

    $2000/moChampify entry plan

    Core

    FreeTheirStack entry plan

    Free

    Entry pricing for Champify and TheirStack, as published on each vendor's own pricing page.

    Champify Pricing (as of September 2026)

    PlanPriceContacts
    Core$2000/moRelationship Tracking for 15k+ contacts, Salesforce Package with unlimited users
    Pro$3000/moRelationship Tracking for 40k+ contacts, Calendar Sync for 50+ users, InsiderAI for 2k+ accounts
    Enterprise$6000/moRelationship Tracking for 150k+ contacts, Insider AI for 5k+ accounts, CRM Clean for 200k+ contacts

    Source: Champify Pricing

    TheirStack Pricing (as of September 2026)

    PlanPriceContacts
    FreeFree50 company credits and 200 API credits per month
    AppUsage-basedCompany credit packs from 1,000 to 200,000 credits
    API, Webhooks & MCP$49/mo1,500 API credits per month
    DatasetsContact SalesJobs, Technographics and Buying intents datasets

    Source: TheirStack Pricing

    Pricing Analysis

    TheirStack offers the lower entry point ($0/mo vs $2000/mo). Teams watching their budget will appreciate the savings, especially when starting out.

    TheirStack offers 4 pricing tiers compared to Champify's 3, giving you more granularity as you scale.

    TheirStack includes a free tier, which is helpful for evaluating the platform without upfront cost.

    Features Breakdown

    Champify lists
    • Relationship Tracking
    • Insider AI
    • CRM Clean
    • Calendar Sync
    • Custom Playbooks
    • Salesforce Package
    • and 2 more listed below
    TheirStack lists
    • Job search
    • Company search
    • Company lookup
    • Enrichment
    • Exports
    • Email alerts
    • and 2 more listed below
    What Champify and TheirStack each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    Champify Key Features

    • Relationship Tracking
    • Insider AI
    • CRM Clean
    • Calendar Sync
    • Custom Playbooks
    • Salesforce Package
    • Salesforce Sandbox Deployment
    • Shared Slack Channel

    TheirStack Key Features

    • Job search
    • Company search
    • Company lookup
    • Enrichment
    • Exports
    • Email alerts
    • Webhooks
    • MCP server

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by Champify

    • Relationship Tracking
    • Insider AI
    • CRM Clean
    • Calendar Sync
    • Custom Playbooks
    • Salesforce Package
    • Salesforce Sandbox Deployment
    • Shared Slack Channel

    Listed only by TheirStack

    • Job search
    • Company search
    • Company lookup
    • Enrichment
    • Exports
    • Email alerts
    • Webhooks
    • MCP server

    Integration Ecosystem

    Integration flow: Integration Ecosystem (Champify, TheirStack, Salesforce, Clay)

    Champify Integrations

    Champify connects with: Salesforce, Marketo, Gong, Outreach, Salesloft, Slack, 6sense, Gainsight, Demandbase, LinkedIn.

    TheirStack Integrations

    TheirStack connects with: Clay, LinkedIn Audiences, Make, N8N, Zapier.

    Integrations listed only by Champify: Salesforce, Marketo, Gong, Outreach, Salesloft, Slack, 6sense, Gainsight, Demandbase, LinkedIn.

    Integrations listed only by TheirStack: Clay, LinkedIn Audiences, Make, N8N, Zapier.

    Use Case Recommendations

    Best Fit for Champify

    • Mid-market to enterprise teams with established B2B lead data and contact enrichment budgets
    • Organizations with complex tech stacks needing broad integration support (10 integrations)
    • Revenue operations teams building targeted prospect lists
    • Marketing teams enriching CRM data for segmentation

    Best Fit for TheirStack

    • Budget-conscious teams looking for an affordable data enrichment tool
    • Teams that want to start free and scale up as needs grow
    • Enterprise buyers who prefer custom pricing and dedicated support

    Feature Comparison Summary

    FeatureChampifyTheirStack
    Starting Price$2000/moFree
    Top Tier Price$6000/moContact Sales
    Total Features Listed88
    Integrations105
    FoundedN/A2021

    Getting Started Checklist

    Step sequence: Getting Started Checklist (Define B2B lead, Estimate expected data, List integrations, Sign up)

    1. Define your B2B lead data and contact enrichment requirements and monthly budget
    2. Estimate your expected data credits or contact lookups to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    Champify and TheirStack both serve the B2B lead data and contact enrichment market. TheirStack offers a more accessible entry point, while Champify starts at $2000/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit Champify and TheirStack for current information.

    Questions

    Frequently asked questions.

    Frequently asked questions
    What is the main difference between Champify and TheirStack?
    Champify is a relationship intelligence tool that tracks when past customers, users, and champions change jobs, enriches them in Salesforce, and routes them to sellers as warm pipeline. TheirStack is a job posting and technographics database that finds companies by the technologies they use and roles they're hiring for, enriching company lists with technographics and buying intent.
    Which tool is cheaper, Champify or TheirStack?
    TheirStack has the lower entry point, offering a free tier at $0/mo compared to Champify's Core plan at $2000/mo. TheirStack also offers usage-based pricing with company credit packs and an API, Webhooks and MCP plan at $49/mo, giving budget-conscious teams more flexibility to start free and scale.
    How many integrations does each tool offer?
    Champify lists 10 integrations, including Salesforce, Marketo, Gong, Outreach, Salesloft, Slack, 6sense, Gainsight, Demandbase, and LinkedIn. TheirStack lists 5 integrations: Clay, LinkedIn Audiences, Make, N8N, and Zapier, making Champify the broader option for teams with complex tech stacks.
    Which teams is Champify best suited for?
    Champify is best suited for mid-market to enterprise teams with established B2B lead data and contact enrichment budgets. It also fits organizations with complex tech stacks needing broad integration support, revenue operations teams building targeted prospect lists, and marketing teams enriching CRM data for segmentation.
    Which teams is TheirStack best suited for?
    TheirStack is best suited for budget-conscious teams looking for an affordable data enrichment tool and teams that want to start free and scale up as needs grow. It also appeals to enterprise buyers who prefer custom pricing and dedicated support through its Datasets plan.
    ChampifyTheirStackData Enrichment ToolComparisondata-enrichment
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

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