Clay vs OnePageCRM: Data Enrichment Tool vs CRM Platform Comparison
Compare Clay (data enrichment tool) and OnePageCRM (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Compare Clay (data enrichment tool) and OnePageCRM (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Reviewed and updated September 2, 2026
Clay vs OnePageCRM: Data Enrichment Tool vs CRM Platform Comparison
Clay is a data enrichment tool; OnePageCRM is a CRM platform. Whether you need one, the other, or both depends on which part of the workflow you are buying for: B2B lead data and contact enrichment on one side, customer relationship management and sales pipeline tracking on the other. This guide lays out what each vendor publishes.
The Quick Answer
Clay is a data enrichment tool for B2B lead data and contact enrichment; OnePageCRM is a CRM platform for customer relationship management and sales pipeline tracking. By each vendor's own wording, Clay lists 150+ data provider integrations and ai-powered enrichment (claygent), and OnePageCRM lists action stream to manage leads from a central workspace and deal tracking on a kanban board.
Clay publishes an entry price of $185/mo; OnePageCRM uses custom pricing, so the two cannot be compared on list price.
If your priority is finding accurate contact data for target accounts, Clay is the one built for it; for organizing contacts, tracking deals, and forecasting revenue, that is OnePageCRM. Many teams run one of each.
Understanding the Core Difference
Clay is Data enrichment and workflow automation platform with 150+ integrations and AI-powered enrichment (Claygent).
OnePageCRM is OnePageCRM is a CRM for small business built around an Action Stream that turns every contact into a next action. It stores unlimited contacts, deals, fields and tags on all plans, and adds email sync, pipelines with forecasting, automation and email sequences.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Launch
Professional
Clay Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Launch | $185/mo | From 15,000 actions/month |
| Growth | $495/mo | From 40,000 actions/month |
| Enterprise | Contact Sales | Custom |
Source: Clay Pricing
OnePageCRM Pricing (as of September 2026)
| Plan | Price |
|---|---|
| Professional | Contact Sales |
| Business | Contact Sales |
| Max | Contact Sales |
Source: OnePageCRM Pricing
Pricing Analysis
One or both platforms use custom or contact-based pricing for some tiers. Reach out to their sales teams for exact quotes based on your usage needs.
Features Breakdown
- 150+ data provider integrations
- AI-powered enrichment (Claygent)
- Unlimited users on all plans
- Credit rollover
- Workflow automation
- Data waterfall enrichment
- and 3 more listed below
- Action Stream to manage leads from a central workspace
- Deal tracking on a Kanban board
- Unlimited Lead Enrichment & Capture
- Full Email Sync with Bulk Send
- Pipeline with Forecast View
- Automated Email Sequences
- and 2 more listed below
Clay Key Features
- 150+ data provider integrations
- AI-powered enrichment (Claygent)
- Unlimited users on all plans
- Credit rollover
- Workflow automation
- Data waterfall enrichment
- Custom API key support
- HTTP API integration
- Webhooks
OnePageCRM Key Features
- Action Stream to manage leads from a central workspace
- Deal tracking on a Kanban board
- Unlimited Lead Enrichment & Capture
- Full Email Sync with Bulk Send
- Pipeline with Forecast View
- Automated Email Sequences
- Email Scheduling & Open Tracking
- Mobile App with AI Card Scanner
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Clay
- 150+ data provider integrations
- AI-powered enrichment (Claygent)
- Unlimited users on all plans
- Credit rollover
- Workflow automation
- Data waterfall enrichment
- Custom API key support
- HTTP API integration
- Webhooks
Listed only by OnePageCRM
- Action Stream to manage leads from a central workspace
- Deal tracking on a Kanban board
- Unlimited Lead Enrichment & Capture
- Full Email Sync with Bulk Send
- Pipeline with Forecast View
- Automated Email Sequences
- Email Scheduling & Open Tracking
- Mobile App with AI Card Scanner
Integration Ecosystem
Clay Integrations
Clay connects with: Salesforce, HubSpot, Pipedrive, Close, Apollo.io, Clearbit, ZoomInfo, Lemlist, Instantly, Smartlead, OpenAI, Google Sheets, Airtable, Notion.
OnePageCRM Integrations
OnePageCRM connects with: Gmail, Outlook, Mailchimp, MailerLite, Xero, QuickBooks, Aircall, Help Scout, ActiveCampaign, Apollo.io.
Shared Integrations
Both tools integrate with: Apollo.io.
Integrations listed only by Clay: Salesforce, HubSpot, Pipedrive, Close, Clearbit, ZoomInfo, Lemlist, Instantly, Smartlead, OpenAI, Google Sheets, Airtable, Notion.
Integrations listed only by OnePageCRM: Gmail, Outlook, Mailchimp, MailerLite, Xero, QuickBooks, Aircall, Help Scout, ActiveCampaign.
Use Case Recommendations
Best Fit for Clay
- Mid-market to enterprise teams with established B2B lead data and contact enrichment budgets
- Teams that need a wide feature set (9 capabilities listed)
- Organizations with complex tech stacks needing broad integration support (14 integrations)
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for OnePageCRM
- Enterprise buyers who prefer custom pricing and dedicated support
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
- Growing teams that need scalable contact management
Feature Comparison Summary
| Feature | Clay | OnePageCRM |
|---|---|---|
| Starting Price | $185/mo | Contact Sales |
| Top Tier Price | Contact Sales | Contact Sales |
| Total Features Listed | 9 | 8 |
| Integrations | 14 | 10 |
Getting Started Checklist
- Define your B2B lead data and contact enrichment and customer relationship management and sales pipeline tracking requirements and monthly budget
- Estimate your expected data credits or contact lookups and contacts and deals to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Clay serves the B2B lead data and contact enrichment side of an outbound stack and OnePageCRM the customer relationship management and sales pipeline tracking side. Clay publishes an entry price of $185/mo, while OnePageCRM uses custom pricing for its plans, so compare on features and on the quote you receive. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Clay and OnePageCRM for current information.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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