Tool Comparisons

    Clay vs Streak: Data Enrichment Tool vs CRM Platform Comparison

    Compare Clay (data enrichment tool) and Streak (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    Editorial illustration for Clay vs Streak
    August 29, 2026Updated September 2, 20265 min read
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    The short answer

    Clay is a data enrichment tool for B2B lead data and contact enrichment, priced from $185/mo, while Streak is a CRM platform built into Gmail for pipeline tracking and contact management, priced from $59/mo. They serve different jobs: Clay finds and enriches contact data, Streak organizes contacts and tracks deals, and many teams use both together.

    Key takeaways

    • Clay's entry plan, Launch, costs $185/mo and starts at 15,000 actions per month, while Streak's entry plan, Pro, costs $59/mo.
    • Clay lists 150+ data provider integrations and an AI-powered enrichment feature called Claygent.
    • Streak is built directly into Gmail and adds email tools such as email tracking, mail merge, snippets, and thread splitting on top of Google Workspace.
    • The article's feature comparison lists 9 total features for Clay versus 8 for Streak, and 14 integrations for Clay versus 7 for Streak.
    • Streak was founded in 2011, while the article lists no founding year for Clay.

    Reviewed and updated September 2, 2026

    Clay vs Streak: Data Enrichment Tool vs CRM Platform Comparison

    Clay (data enrichment tool) and Streak (CRM platform) sit next to each other in many outbound stacks. They are not substitutes for each other on every job, so this comparison covers pricing, features, and integrations for each and points out where the two meet.

    The Quick Answer

    Clay is a data enrichment tool for B2B lead data and contact enrichment; Streak is a CRM platform for customer relationship management and sales pipeline tracking. By each vendor's own wording, Clay lists 150+ data provider integrations and ai-powered enrichment (claygent), and Streak lists pipelines to track deals through every stage and shared contact database.

    Streak offers a lower entry point at $59/mo compared to Clay at $185/mo.

    If your priority is finding accurate contact data for target accounts, Clay is the one built for it; for organizing contacts, tracking deals, and forecasting revenue, that is Streak. Many teams run one of each.

    Understanding the Core Difference

    Clay is Data enrichment and workflow automation platform with 150+ integrations and AI-powered enrichment (Claygent).

    Streak is Streak is a CRM built directly into Gmail, so pipelines, contacts and tasks live in the same inbox the team already works in. It adds email tools such as email tracking, mail merge, snippets and thread splitting on top of Google Workspace.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    Pricing ladder: Pricing Comparison (Clay, Streak, Launch, Pro)

    $185/moClay entry plan

    Launch

    $59/moStreak entry plan

    Pro

    Entry pricing for Clay and Streak, as published on each vendor's own pricing page.

    Clay Pricing (as of September 2026)

    PlanPriceContacts
    Launch$185/moFrom 15,000 actions/month
    Growth$495/moFrom 40,000 actions/month
    EnterpriseContact SalesCustom

    Source: Clay Pricing

    Streak Pricing (as of September 2026)

    PlanPrice
    Pro$59/mo
    Pro+$89/mo
    Enterprise$159/mo

    Source: Streak Pricing

    Pricing Analysis

    Streak offers the lower entry point ($59/mo vs $185/mo). Teams watching their budget will appreciate the savings, especially when starting out.

    Features Breakdown

    Clay lists
    • 150+ data provider integrations
    • AI-powered enrichment (Claygent)
    • Unlimited users on all plans
    • Credit rollover
    • Workflow automation
    • Data waterfall enrichment
    • and 3 more listed below
    Streak lists
    • Pipelines to track deals through every stage
    • Shared contact database
    • Task management
    • Automation
    • Email tracking
    • Mail merge
    • and 2 more listed below
    What Clay and Streak each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    Clay Key Features

    • 150+ data provider integrations
    • AI-powered enrichment (Claygent)
    • Unlimited users on all plans
    • Credit rollover
    • Workflow automation
    • Data waterfall enrichment
    • Custom API key support
    • HTTP API integration
    • Webhooks

    Streak Key Features

    • Pipelines to track deals through every stage
    • Shared contact database
    • Task management
    • Automation
    • Email tracking
    • Mail merge
    • Snippets
    • Thread Splitter

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by Clay

    • 150+ data provider integrations
    • AI-powered enrichment (Claygent)
    • Unlimited users on all plans
    • Credit rollover
    • Workflow automation
    • Data waterfall enrichment
    • Custom API key support
    • HTTP API integration
    • Webhooks

    Listed only by Streak

    • Pipelines to track deals through every stage
    • Shared contact database
    • Task management
    • Automation
    • Email tracking
    • Mail merge
    • Snippets
    • Thread Splitter

    Integration Ecosystem

    Integration flow: Integration Ecosystem (Clay, Streak, Salesforce, Google Workspace)

    Clay Integrations

    Clay connects with: Salesforce, HubSpot, Pipedrive, Close, Apollo.io, Clearbit, ZoomInfo, Lemlist, Instantly, Smartlead, OpenAI, Google Sheets, Airtable, Notion.

    Streak Integrations

    Streak connects with: Google Workspace, Gmail, Slack, LinkedIn, ChatGPT, Claude, Allo.

    Integrations listed only by Clay: Salesforce, HubSpot, Pipedrive, Close, Apollo.io, Clearbit, ZoomInfo, Lemlist, Instantly, Smartlead, OpenAI, Google Sheets, Airtable, Notion.

    Integrations listed only by Streak: Google Workspace, Gmail, Slack, LinkedIn, ChatGPT, Claude, Allo.

    Use Case Recommendations

    Best Fit for Clay

    • Mid-market to enterprise teams with established B2B lead data and contact enrichment budgets
    • Teams that need a wide feature set (9 capabilities listed)
    • Organizations with complex tech stacks needing broad integration support (14 integrations)
    • Enterprise buyers who prefer custom pricing and dedicated support

    Best Fit for Streak

    • Sales teams tracking deals from first touch to close
    • Managers who need pipeline visibility and forecasting
    • Growing teams that need scalable contact management

    Feature Comparison Summary

    FeatureClayStreak
    Starting Price$185/mo$59/mo
    Top Tier PriceContact Sales$159/mo
    Total Features Listed98
    Integrations147
    FoundedN/A2011

    Getting Started Checklist

    Step sequence: Getting Started Checklist (Define B2B lead, Estimate expected data, List integrations, Sign up)

    1. Define your B2B lead data and contact enrichment and customer relationship management and sales pipeline tracking requirements and monthly budget
    2. Estimate your expected data credits or contact lookups and contacts and deals to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    Clay serves the B2B lead data and contact enrichment side of an outbound stack and Streak the customer relationship management and sales pipeline tracking side. Streak offers a more accessible entry point at $59/mo, while Clay starts at $185/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit Clay and Streak for current information.

    Questions

    Frequently asked questions.

    Frequently asked questions
    What's the main difference between Clay and Streak?
    Clay is a data enrichment and workflow automation platform built for finding and enriching B2B contact data, while Streak is a CRM built into Gmail for tracking deals, contacts, and tasks. Clay focuses on sourcing accurate contact data, while Streak focuses on organizing pipelines and forecasting revenue.
    Which is cheaper, Clay or Streak?
    Streak has the lower entry price at $59/mo for its Pro plan, compared to Clay's Launch plan at $185/mo. Streak's top tier, Enterprise, is priced at $159/mo, while Clay's Enterprise tier requires contacting sales for custom pricing.
    Can Clay and Streak be used together?
    Yes, the article notes that many teams run one of each tool, since they solve different problems in the outbound stack. Clay handles contact data enrichment while Streak handles pipeline tracking and deal management, so they are described as complementary rather than substitutes.
    What integrations does Clay support compared to Streak?
    Clay lists 14 integrations including Salesforce, HubSpot, Pipedrive, Apollo.io, Clearbit, ZoomInfo, and OpenAI. Streak lists 7 integrations including Google Workspace, Gmail, Slack, LinkedIn, ChatGPT, Claude, and Allo.
    Who is Streak best suited for?
    According to the article, Streak best fits sales teams tracking deals from first touch to close, managers who need pipeline visibility and forecasting, and growing teams that need scalable contact management. It works directly inside Gmail, keeping pipelines and contacts in the same inbox teams already use.
    ClayStreakData Enrichment ToolCRM PlatformComparisondata-enrichmentcrm
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

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