Clearbit vs Insightly: Data Enrichment Tool vs CRM Platform Comparison
Compare Clearbit (data enrichment tool) and Insightly (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Clearbit is a B2B data enrichment tool for contact and account data, now sold as Breeze Intelligence by HubSpot, while Insightly is a CRM platform for pipeline tracking and lead management. Clearbit starts at $45/mo, Insightly starts at $29/mo. Teams needing accurate contact data should pick Clearbit; teams needing deal tracking should pick Insightly.
Key takeaways
- Clearbit's entry plan costs $45/mo with 100 credits per month, while its Business plan costs $1667/mo.
- Insightly's Plus plan starts at $29/mo, with Professional at $49/mo and Enterprise at $99/mo.
- Clearbit lists 8 features and 4 integrations, including HubSpot, Segment, Marketo, and Salesforce.
- Insightly lists 8 features and 10 integrations, including Slack, Gmail, QuickBooks Online, Xero, Shopify, Jira, Asana, Calendly, DocuSign, and ZoomInfo.
- Clearbit is now sold as Breeze Intelligence by HubSpot and offers real-time enrichment and visitor identification.
Reviewed and updated September 2, 2026
Clearbit vs Insightly: Data Enrichment Tool vs CRM Platform Comparison
Clearbit is a data enrichment tool; Insightly is a CRM platform. Whether you need one, the other, or both depends on which part of the workflow you are buying for: B2B lead data and contact enrichment on one side, customer relationship management and sales pipeline tracking on the other. This guide lays out what each vendor publishes.
The Quick Answer
Clearbit is a data enrichment tool for B2B lead data and contact enrichment; Insightly is a CRM platform for customer relationship management and sales pipeline tracking. By each vendor's own wording, Clearbit lists global data coverage and lead, contact, and account enrichment, and Insightly lists lead and contact management and lead assignment and routing.
Insightly offers a lower entry point at $29/mo compared to Clearbit at $45/mo.
If your priority is finding accurate contact data for target accounts, Clearbit is the one built for it; for organizing contacts, tracking deals, and forecasting revenue, that is Insightly. Many teams run one of each.
Understanding the Core Difference
Clearbit is B2B data enrichment platform (now Breeze Intelligence by HubSpot) with real-time enrichment and visitor identification.
Insightly is Insightly is a CRM for fast-growing companies that tracks all pipeline data in one place, auto-scores leads and sends follow-ups. It is sold alongside Insightly marketing automation, support and ticketing, and the AppConnect workflow builder.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Entry
Plus
Clearbit Pricing (as of September 2026)
| Plan | Price | Contacts | Emails |
|---|---|---|---|
| Entry | $45/mo | 100 credits/month | N/A |
| Business | $1667/mo | Custom | N/A |
| Enterprise | Contact Sales | Custom | N/A |
Source: Clearbit Pricing
Insightly Pricing (as of September 2026)
| Plan | Price |
|---|---|
| Plus | $29/mo |
| Professional | $49/mo |
| Enterprise | $99/mo |
Source: Insightly Pricing
Pricing Analysis
Insightly offers the lower entry point ($29/mo vs $45/mo). Teams watching their budget will appreciate the savings, especially when starting out.
Features Breakdown
- Global data coverage
- Lead, contact, and account enrichment
- Real-time lead scoring and routing
- IP intelligence for visitor identification
- Dynamic form shortening
- Corporate hierarchy mapping
- and 2 more listed below
- Lead and contact management
- Lead assignment and routing
- Opportunity management
- Customizable sales processes
- Workflow automation
- Project management
- and 2 more listed below
Clearbit Key Features
- Global data coverage
- Lead, contact, and account enrichment
- Real-time lead scoring and routing
- IP intelligence for visitor identification
- Dynamic form shortening
- Corporate hierarchy mapping
- Industry categorization
- Buyer intent signals
Insightly Key Features
- Lead and contact management
- Lead assignment and routing
- Opportunity management
- Customizable sales processes
- Workflow automation
- Project management
- Advanced reports and pre-built business dashboards
- AI Copilot
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Clearbit
- Global data coverage
- Lead, contact, and account enrichment
- Real-time lead scoring and routing
- IP intelligence for visitor identification
- Dynamic form shortening
- Corporate hierarchy mapping
- Industry categorization
- Buyer intent signals
Listed only by Insightly
- Lead and contact management
- Lead assignment and routing
- Opportunity management
- Customizable sales processes
- Workflow automation
- Project management
- Advanced reports and pre-built business dashboards
- AI Copilot
Integration Ecosystem
Clearbit Integrations
Clearbit connects with: HubSpot, Segment, Marketo, Salesforce.
Insightly Integrations
Insightly connects with: Slack, Gmail, QuickBooks Online, Xero, Shopify, Jira, Asana, Calendly, DocuSign, ZoomInfo.
Integrations listed only by Clearbit: HubSpot, Segment, Marketo, Salesforce.
Integrations listed only by Insightly: Slack, Gmail, QuickBooks Online, Xero, Shopify, Jira, Asana, Calendly, DocuSign, ZoomInfo.
Use Case Recommendations
Best Fit for Clearbit
- Budget-conscious teams looking for an affordable data enrichment tool
- Enterprise buyers who prefer custom pricing and dedicated support
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
Best Fit for Insightly
- Budget-conscious teams looking for an affordable CRM platform
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
Feature Comparison Summary
| Feature | Clearbit | Insightly |
|---|---|---|
| Starting Price | $45/mo | $29/mo |
| Top Tier Price | Contact Sales | $99/mo |
| Total Features Listed | 8 | 8 |
| Integrations | 4 | 10 |
Getting Started Checklist
- Define your B2B lead data and contact enrichment and customer relationship management and sales pipeline tracking requirements and monthly budget
- Estimate your expected data credits or contact lookups and contacts and deals to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Clearbit serves the B2B lead data and contact enrichment side of an outbound stack and Insightly the customer relationship management and sales pipeline tracking side. Insightly offers a more accessible entry point at $29/mo, while Clearbit starts at $45/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Clearbit and Insightly for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Clearbit and Insightly?
- Clearbit is a data enrichment tool focused on B2B lead, contact, and account data, while Insightly is a CRM platform focused on customer relationship management and sales pipeline tracking. They serve different parts of the sales workflow, so many teams use both together rather than choosing one over the other.
- Which is cheaper, Clearbit or Insightly?
- Insightly has the lower entry price at $29/mo compared to Clearbit's $45/mo entry plan. Insightly's top tier, Enterprise, is listed at $99/mo, while Clearbit's top tier, Business, costs $1667/mo, with Enterprise pricing available only by contacting sales.
- What integrations does Clearbit support compared to Insightly?
- Clearbit lists 4 integrations: HubSpot, Segment, Marketo, and Salesforce. Insightly lists 10 integrations, including Slack, Gmail, QuickBooks Online, Xero, Shopify, Jira, Asana, Calendly, DocuSign, and ZoomInfo, giving it broader integration coverage.
- Is Clearbit still an independent product?
- Clearbit is now sold as Breeze Intelligence by HubSpot, according to the article. It remains a B2B data enrichment platform with real-time enrichment and visitor identification features, but it operates under the HubSpot brand rather than as a standalone company.
- Who should choose Insightly over Clearbit?
- Insightly fits sales teams that need to track deals from first touch to close and managers who need pipeline visibility and forecasting. It is also a better fit for budget-conscious teams and organizations with complex tech stacks that need broad integration support across 10 listed integrations.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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