Clearout vs Keap: Data Enrichment Tool vs CRM Platform Comparison
Compare Clearout (data enrichment tool) and Keap (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Clearout is a data enrichment tool for validating and finding B2B contact data, starting free and scaling to $32/mo for 10,000 credits per month. Keap is a CRM platform for contact management and sales pipeline tracking, priced at $299/mo starting with 1,500 contacts and 2 users. Many teams use both together rather than choosing one.
Key takeaways
- Clearout's Freemium plan is free and includes 100 credits for lifetime, while its Starter plan costs $16/mo for 3,000 credits per month and Pro costs $32/mo for 10,000 credits per month.
- Keap has a single pricing plan at $299/mo, starting at 1,500 contacts and 2 users, compared to Clearout's 4 pricing tiers.
- Clearout lists 8 features including Email Verifier, Email Finder, Form Guard, and Data Pulse, while Keap lists 8 features including contact management, sales pipeline, and quotes.
- Clearout integrates with 5 tools including HubSpot, Google Sheets, and Zoho, while Keap integrates with 6 tools including Gmail, Outlook, PayPal, and Stripe, with Zapier shared between both.
- Clearout credits never expire, according to the vendor's own feature list.
Reviewed and updated September 4, 2026
Clearout vs Keap: Data Enrichment Tool vs CRM Platform Comparison
Clearout (data enrichment tool) and Keap (CRM platform) sit next to each other in many outbound stacks. They are not substitutes for each other on every job, so this comparison covers pricing, features, and integrations for each and points out where the two meet.
The Quick Answer
Clearout is a data enrichment tool for B2B lead data and contact enrichment; Keap is a CRM platform for customer relationship management and sales pipeline tracking. By each vendor's own wording, Clearout lists email verifier and email finder, and Keap lists contact management and contact segmentation (tags).
Clearout offers a lower entry point at $0/mo compared to Keap at $299/mo.
If your priority is finding accurate contact data for target accounts, Clearout is the one built for it; for organizing contacts, tracking deals, and forecasting revenue, that is Keap. Many teams run one of each.
Understanding the Core Difference
Clearout is Email verification service that validates addresses in bulk, through an API and on signup forms in real time. Also finds business email addresses and monitors contact data already inside a CRM.
Keap is Keap is a small business CRM and automation platform combining contact management, marketing and sales automation, appointments, quotes and invoicing in one product. It is sold as a single plan priced by contact count rather than by feature tier.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Freemium
Keap
Clearout Pricing (as of September 2026)
| Plan | Price | Emails |
|---|---|---|
| Freemium | Free | 100 Credits for Lifetime |
| Starter | $16/mo | 3,000 Credits Per Month |
| Pro 10K Credits | $32/mo | 10,000 Credits Per Month |
| Enterprise | Contact Sales | - |
Source: Clearout Pricing
Keap Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Keap | $299/mo | Starting at 1,500 contacts and 2 users |
Source: Keap Pricing
Pricing Analysis
Clearout is more affordable at the entry level ($0/mo vs $299/mo). For teams with tight budgets or those just getting started with B2B lead data and contact enrichment and customer relationship management and sales pipeline tracking, this price difference matters.
Clearout offers 4 pricing tiers compared to Keap's 1, giving you more granularity as you scale.
Clearout includes a free tier, letting you test the platform before committing financially.
Features Breakdown
- Email Verifier
- Email Finder
- Form Guard
- Data Pulse
- Clearout Add-ons For Google Sheets
- Parallel Bulk Email Verification
- and 2 more listed below
- Contact management
- Contact segmentation (tags)
- Email broadcasts
- Sales pipeline
- Appointment scheduler
- Quotes
- and 2 more listed below
Clearout Key Features
- Email Verifier
- Email Finder
- Form Guard
- Data Pulse
- Clearout Add-ons For Google Sheets
- Parallel Bulk Email Verification
- Prospecting
- Credits never expire
Keap Key Features
- Contact management
- Contact segmentation (tags)
- Email broadcasts
- Sales pipeline
- Appointment scheduler
- Quotes
- Invoices
- Text marketing
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Clearout
- Email Verifier
- Email Finder
- Form Guard
- Data Pulse
- Clearout Add-ons For Google Sheets
- Parallel Bulk Email Verification
- Prospecting
- Credits never expire
Listed only by Keap
- Contact management
- Contact segmentation (tags)
- Email broadcasts
- Sales pipeline
- Appointment scheduler
- Quotes
- Invoices
- Text marketing
Integration Ecosystem
Clearout Integrations
Clearout connects with: HubSpot, Google Sheets, Zapier, Make, Zoho.
Keap Integrations
Keap connects with: Gmail, Outlook, Zapier, PayPal, Stripe, Eway.
Shared Integrations
Both tools integrate with: Zapier.
Integrations listed only by Clearout: HubSpot, Google Sheets, Make, Zoho.
Integrations listed only by Keap: Gmail, Outlook, PayPal, Stripe, Eway.
Use Case Recommendations
Best Fit for Clearout
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for Keap
- Mid-market to enterprise teams with established customer relationship management and sales pipeline tracking budgets
- Organizations with complex tech stacks needing broad integration support (6 integrations)
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
Feature Comparison Summary
| Feature | Clearout | Keap |
|---|---|---|
| Starting Price | Free | $299/mo |
| Top Tier Price | Contact Sales | $299/mo |
| Total Features Listed | 8 | 8 |
| Integrations | 5 | 6 |
Getting Started Checklist
- Define your B2B lead data and contact enrichment and customer relationship management and sales pipeline tracking requirements and monthly budget
- Estimate your expected data credits or contact lookups and contacts and deals to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Clearout serves the B2B lead data and contact enrichment side of an outbound stack and Keap the customer relationship management and sales pipeline tracking side. Clearout offers a more accessible entry point, while Keap starts at $299/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Clearout and Keap for current information.
Frequently asked questions.
Frequently asked questions- What's the main difference between Clearout and Keap?
- Clearout is a data enrichment tool focused on B2B lead data and contact enrichment, offering email verification and email finding. Keap is a CRM platform focused on customer relationship management and sales pipeline tracking, combining contact management, marketing automation, quotes, and invoicing in one product priced by contact count.
- Which one is cheaper, Clearout or Keap?
- Clearout is cheaper at the entry level, offering a free Freemium plan compared to Keap's $299/mo starting price. Clearout also offers more pricing tiers, 4 compared to Keap's 1, giving more granularity as usage scales, plus a free tier to test before committing financially.
- Do Clearout and Keap integrate with the same tools?
- They share only one integration in common, Zapier. Clearout separately connects with HubSpot, Google Sheets, Make, and Zoho, while Keap separately connects with Gmail, Outlook, PayPal, Stripe, and Eway.
- Should a team use Clearout and Keap together?
- Yes, the article notes many teams run one of each since the tools solve different problems. Clearout is best for finding accurate contact data for target accounts, while Keap is best for organizing contacts, tracking deals, and forecasting revenue.
- Who is Keap best suited for?
- Keap fits mid-market to enterprise teams with established CRM and sales pipeline tracking budgets. It also suits organizations with complex tech stacks needing broad integration support, sales teams tracking deals from first touch to close, and managers who need pipeline visibility and forecasting.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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