Close vs Hunter: CRM Platform vs Data Enrichment Tool Comparison
Compare Close (CRM platform) and Hunter (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Close is a CRM platform for customer relationship management and sales pipeline tracking, starting at $19/mo. Hunter is a data enrichment tool for B2B lead data and contact enrichment, with a free tier. Teams choose based on workflow need: pipeline tracking versus contact discovery, and many run both tools together.
Key takeaways
- Close's entry plan, Solo, costs $19/mo and is limited to 10,000 leads.
- Hunter's Free plan includes 50 credits per month, and paid tiers range up to 300,000 credits per year on the Scale plan.
- Close lists 8 features including built-in calling with Power Dialer and native SMS messaging, while Hunter lists 8 features including Domain Search and Email Verifier.
- Close integrates with 8 tools including Slack, Zoom, and Calendly, while Hunter integrates with 10 tools including Salesforce, Pipedrive, and Clay.
- Close was founded in 2013 and Hunter was founded in 2015.
Reviewed and updated September 2, 2026
Close vs Hunter: CRM Platform vs Data Enrichment Tool Comparison
Close is a CRM platform; Hunter is a data enrichment tool. Whether you need one, the other, or both depends on which part of the workflow you are buying for: customer relationship management and sales pipeline tracking on one side, B2B lead data and contact enrichment on the other. This guide lays out what each vendor publishes.
The Quick Answer
Close is a CRM platform for customer relationship management and sales pipeline tracking; Hunter is a data enrichment tool for B2B lead data and contact enrichment. By each vendor's own wording, Close lists built-in calling with power dialer and native sms messaging, and Hunter lists domain search and email finder.
Hunter offers a lower entry point at $0/mo compared to Close at $19/mo.
If your priority is organizing contacts, tracking deals, and forecasting revenue, Close is the one built for it; for finding accurate contact data for target accounts, that is Hunter. Many teams run one of each.
Understanding the Core Difference
Close is A CRM built specifically for inside sales teams, with built-in calling, SMS, and email functionality. Close focuses on reducing manual data entry and increasing sales velocity with features like Power Dialer, predictive dialing, and workflow automation.
Hunter is Hunter finds and verifies professional email addresses for marketers, salespeople and recruiters, and also sends cold email sequences from the same platform.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Solo
Free
Close Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Solo | $19/mo | Limited to 10k leads |
| Essentials | $49/mo | - |
| Growth | $109/mo | - |
| Scale | $149/mo | - |
Source: Close Pricing
Hunter Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 50 credits per month |
| Starter | Contact Sales | 24,000 credits per year |
| Growth | Contact Sales | 120,000 credits per year |
| Scale | Contact Sales | 300,000 credits per year |
| Enterprise | Contact Sales | Custom number of credits |
Source: Hunter Pricing
Pricing Analysis
Hunter offers the lower entry point ($0/mo vs $19/mo). Teams watching their budget will appreciate the savings, especially when starting out.
Hunter offers 5 pricing tiers compared to Close's 4, giving you more granularity as you scale.
Hunter includes a free tier, which is helpful for evaluating the platform without upfront cost.
Features Breakdown
- Built-in calling with Power Dialer
- Native SMS messaging
- Email sequences and templates
- Automated workflows
- Predictive dialing
- AI Email Assistant
- and 2 more listed below
- Domain Search
- Email Finder
- Email Verifier
- Auto-verification
- Lead enrichment
- Advanced Discover filters
- and 2 more listed below
Close Key Features
- Built-in calling with Power Dialer
- Native SMS messaging
- Email sequences and templates
- Automated workflows
- Predictive dialing
- AI Email Assistant
- Pipeline and activity reporting
- Role-based access and permissions
Hunter Key Features
- Domain Search
- Email Finder
- Email Verifier
- Auto-verification
- Lead enrichment
- Advanced Discover filters
- AI Writing Assistant
- Unlimited team members
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Close
- Built-in calling with Power Dialer
- Native SMS messaging
- Email sequences and templates
- Automated workflows
- Predictive dialing
- AI Email Assistant
- Pipeline and activity reporting
- Role-based access and permissions
Listed only by Hunter
- Domain Search
- Email Finder
- Email Verifier
- Auto-verification
- Lead enrichment
- Advanced Discover filters
- AI Writing Assistant
- Unlimited team members
Integration Ecosystem
Close Integrations
Close connects with: Zapier, Slack, Gmail, Microsoft Outlook, Zoom, HubSpot, Segment, Calendly.
Hunter Integrations
Hunter connects with: HubSpot, Salesforce, Pipedrive, Zoho CRM, Gmail, Outlook, Google Sheets, Zapier, Make, Clay.
Shared Integrations
Both tools integrate with: Zapier, Gmail, HubSpot.
Integrations listed only by Close: Slack, Microsoft Outlook, Zoom, Segment, Calendly.
Integrations listed only by Hunter: Salesforce, Pipedrive, Zoho CRM, Outlook, Google Sheets, Make, Clay.
Use Case Recommendations
Best Fit for Close
- Budget-conscious teams looking for an affordable CRM platform
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
- Growing teams that need scalable contact management
Best Fit for Hunter
- Budget-conscious teams looking for an affordable data enrichment tool
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Feature Comparison Summary
| Feature | Close | Hunter |
|---|---|---|
| Starting Price | $19/mo | Free |
| Top Tier Price | $149/mo | Contact Sales |
| Total Features Listed | 8 | 8 |
| Integrations | 8 | 10 |
| Founded | 2013 | 2015 |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking and B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected contacts and deals and data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Close serves the customer relationship management and sales pipeline tracking side of an outbound stack and Hunter the B2B lead data and contact enrichment side. Hunter offers a more accessible entry point, while Close starts at $19/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Close and Hunter for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Close and Hunter?
- Close is a CRM platform built for customer relationship management and sales pipeline tracking, while Hunter is a data enrichment tool built for finding and verifying B2B contact data. Close focuses on managing deals and calls once you have a contact, while Hunter focuses on finding that contact in the first place.
- Which is cheaper, Close or Hunter?
- Hunter has the lower entry point with a free plan offering 50 credits per month, compared to Close's Solo plan at $19/mo limited to 10,000 leads. Hunter's paid tiers require contacting sales for pricing, while Close publishes fixed pricing up to $149/mo on its Scale plan.
- Does Close or Hunter have more integrations?
- Hunter lists 10 integrations including Salesforce, Pipedrive, Zoho CRM, Google Sheets, Make, and Clay. Close lists 8 integrations including Slack, Microsoft Outlook, Zoom, Segment, and Calendly. Both tools share integrations with Zapier, Gmail, and HubSpot.
- Can I use Close and Hunter together?
- Yes, many teams run both tools since they serve different parts of the sales workflow. Hunter can be used to find and verify contact data, while Close manages the resulting pipeline, calls, and deal tracking. Both tools integrate with Zapier, Gmail, and HubSpot, which can help connect the two workflows.
- Who is Hunter best suited for?
- Hunter is best suited for budget-conscious teams looking for an affordable data enrichment tool, organizations with complex tech stacks needing broad integration support across 10 integrations, teams that want to start free and scale up, and enterprise buyers who prefer custom pricing and dedicated support.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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