Close vs UserGems: CRM Platform vs Data Enrichment Tool Comparison
Compare Close (CRM platform) and UserGems (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Close is a CRM platform starting at $19/mo that handles pipeline tracking, built-in calling, and SMS, while UserGems is a data enrichment tool starting at $3333/mo that surfaces buying signals and enriches contact data. Choose Close for deal tracking and forecasting, UserGems for accurate contact data on target accounts. Many teams run both.
Key takeaways
- Close's entry plan, Solo, costs $19/mo and is limited to 10k leads, while UserGems' entry plan, Core, costs $3333/mo for 4,000,000 credits.
- Close offers 4 pricing tiers (Solo, Essentials, Growth, Scale) topping out at $149/mo, while UserGems offers 3 tiers (Core, Advanced, Elite) topping out at $12500/mo.
- Both Close and UserGems list 8 features each on their own vendor pages, with no overlapping wording between the two lists.
- Close and UserGems both integrate with HubSpot, but Close additionally connects with Zapier, Slack, Gmail, Microsoft Outlook, Zoom, Segment, and Calendly while UserGems connects with Salesforce, Outreach, Salesloft, Gong Engage, LinkedIn, Meta, and Google.
- Close was founded in 2013, according to the article's comparison table.
Reviewed and updated September 4, 2026
Close vs UserGems: CRM Platform vs Data Enrichment Tool Comparison
Close (CRM platform) and UserGems (data enrichment tool) sit next to each other in many outbound stacks. They are not substitutes for each other on every job, so this comparison covers pricing, features, and integrations for each and points out where the two meet.
The Quick Answer
Close is a CRM platform for customer relationship management and sales pipeline tracking; UserGems is a data enrichment tool for B2B lead data and contact enrichment. By each vendor's own wording, Close lists built-in calling with power dialer and native sms messaging, and UserGems lists build list (create & enrich) and account & contact scoring.
Close offers a lower entry point at $19/mo compared to UserGems at $3333/mo.
If your priority is organizing contacts, tracking deals, and forecasting revenue, Close is the one built for it; for finding accurate contact data for target accounts, that is UserGems. Many teams run one of each.
Understanding the Core Difference
Close is A CRM built specifically for inside sales teams, with built-in calling, SMS, and email functionality. Close focuses on reducing manual data entry and increasing sales velocity with features like Power Dialer, predictive dialing, and workflow automation.
UserGems is Surfaces companies and buyers showing buying signals, then discovers, enriches and scores the matching accounts and contacts. Deploys AI agents to run outbound and account-based marketing from those signals.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Solo
Core
Close Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Solo | $19/mo | Limited to 10k leads |
| Essentials | $49/mo | - |
| Growth | $109/mo | - |
| Scale | $149/mo | - |
Source: Close Pricing
UserGems Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Core | $3333/mo | 4,000,000 credits |
| Advanced | $6250/mo | 10,000,000 credits |
| Elite | $12500/mo | 25,000,000 credits |
Source: UserGems Pricing
Pricing Analysis
Close is more affordable at the entry level ($19/mo vs $3333/mo). For teams with tight budgets or those just getting started with customer relationship management and sales pipeline tracking and B2B lead data and contact enrichment, this price difference matters.
Close offers 4 pricing tiers compared to UserGems's 3, giving you more granularity as you scale.
Features Breakdown
- Built-in calling with Power Dialer
- Native SMS messaging
- Email sequences and templates
- Automated workflows
- Predictive dialing
- AI Email Assistant
- and 2 more listed below
- Build List (create & enrich)
- Account & Contact Scoring
- Automated Campaigns
- Writing Agent
- Research Agent
- AI Co-pilot Chrome Extension
- and 2 more listed below
Close Key Features
- Built-in calling with Power Dialer
- Native SMS messaging
- Email sequences and templates
- Automated workflows
- Predictive dialing
- AI Email Assistant
- Pipeline and activity reporting
- Role-based access and permissions
UserGems Key Features
- Build List (create & enrich)
- Account & Contact Scoring
- Automated Campaigns
- Writing Agent
- Research Agent
- AI Co-pilot Chrome Extension
- Contact-level Intent & Web Deanonymization
- CRM Hygiene
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Close
- Built-in calling with Power Dialer
- Native SMS messaging
- Email sequences and templates
- Automated workflows
- Predictive dialing
- AI Email Assistant
- Pipeline and activity reporting
- Role-based access and permissions
Listed only by UserGems
- Build List (create & enrich)
- Account & Contact Scoring
- Automated Campaigns
- Writing Agent
- Research Agent
- AI Co-pilot Chrome Extension
- Contact-level Intent & Web Deanonymization
- CRM Hygiene
Integration Ecosystem
Close Integrations
Close connects with: Zapier, Slack, Gmail, Microsoft Outlook, Zoom, HubSpot, Segment, Calendly.
UserGems Integrations
UserGems connects with: Salesforce, Hubspot, Outreach, Salesloft, Gong Engage, Linkedin, Meta, Google.
Shared Integrations
Both tools integrate with: HubSpot.
Integrations listed only by Close: Zapier, Slack, Gmail, Microsoft Outlook, Zoom, Segment, Calendly.
Integrations listed only by UserGems: Salesforce, Outreach, Salesloft, Gong Engage, Linkedin, Meta, Google.
Use Case Recommendations
Best Fit for Close
- Budget-conscious teams looking for an affordable CRM platform
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
- Growing teams that need scalable contact management
Best Fit for UserGems
- Mid-market to enterprise teams with established B2B lead data and contact enrichment budgets
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
- Sales teams researching target accounts
Feature Comparison Summary
| Feature | Close | UserGems |
|---|---|---|
| Starting Price | $19/mo | $3333/mo |
| Top Tier Price | $149/mo | $12500/mo |
| Total Features Listed | 8 | 8 |
| Integrations | 8 | 8 |
| Founded | 2013 | N/A |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking and B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected contacts and deals and data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Close serves the customer relationship management and sales pipeline tracking side of an outbound stack and UserGems the B2B lead data and contact enrichment side. Close offers a more accessible entry point at $19/mo, while UserGems starts at $3333/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Close and UserGems for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Close and UserGems?
- Close is a CRM platform built for customer relationship management and sales pipeline tracking, with built-in calling, SMS, and workflow automation. UserGems is a data enrichment tool focused on B2B lead data and contact enrichment, surfacing buying signals and scoring accounts and contacts. They solve different core problems in the outbound stack.
- How much does Close cost compared to UserGems?
- Close starts at $19/mo for its Solo plan, limited to 10k leads, and its top Scale plan costs $149/mo. UserGems starts at $3333/mo for its Core plan, which includes 4,000,000 credits, and its top Elite plan costs $12500/mo. Close is the far more affordable entry point of the two.
- Can Close and UserGems be used together?
- Yes, the article notes that many teams run one of each tool in their stack since they are not substitutes for every job. Close handles pipeline tracking and communication while UserGems handles contact enrichment, and both integrate with HubSpot, making them workable side by side in a shared workflow.
- Which integrations do Close and UserGems share?
- According to the article, Close and UserGems both integrate with HubSpot. Beyond that shared connection, Close also links to Zapier, Slack, Gmail, Microsoft Outlook, Zoom, Segment, and Calendly, while UserGems links to Salesforce, Outreach, Salesloft, Gong Engage, LinkedIn, Meta, and Google.
- Which tool is better for budget-conscious teams?
- Close is the better fit for budget-conscious teams, according to the article's use case recommendations, since it starts at $19/mo and provides scalable contact management as teams grow. UserGems is positioned for mid-market to enterprise teams that already have an established budget for lead data and contact enrichment.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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