Cognism vs PredictLeads: Data Enrichment Tool Comparison
Compare Cognism and PredictLeads side by side. See pricing, features, and integrations to choose the right data enrichment tool for your needs.
Cognism is a premium B2B sales intelligence platform offering phone-verified Diamond Data contacts and GDPR/CCPA compliant data, priced through custom sales quotes across 4 plans. PredictLeads is a company intelligence API returning news events, job openings, and technographic data, starting with a free 100 API credits tier and scaling through 7 usage-based pricing tiers.
Key takeaways
- Cognism offers 4 pricing plans, Sales Prospecting Standard, Sales Prospecting Pro, CRM Enrichment, and Data-as-a-Service, all priced through custom sales quotes.
- PredictLeads offers a free tier with 100 API credits per month plus 6 additional usage-based tiers, for 7 total pricing tiers.
- Cognism lists 10 features on its own pages, including Diamond Data phone-verified contacts, GDPR and CCPA compliant data, and intent data powered by Bombora.
- PredictLeads lists 8 features on its own pages, including news events, job openings, full historic data from 2015, and delta exports.
- Cognism integrates with Salesforce, HubSpot, Outreach, SalesLoft, Pipedrive, Microsoft Dynamics 365, Bullhorn, and Zapier, while PredictLeads integrates with Clay, n8n, Make.com, Pipedream, Apify, Postman, ActivePieces, Cargo, and Claude.
Reviewed and updated September 4, 2026
Cognism vs PredictLeads: Data Enrichment Tool Comparison
Cognism and PredictLeads compete head-to-head in the B2B lead data and contact enrichment space. This guide compares their pricing tiers, feature sets, and integration ecosystems to help you make a confident decision.
The Quick Answer
By each vendor's own wording, Cognism lists diamond data phone-verified contacts and gdpr and ccpa compliant data, while PredictLeads lists news events and job openings. A capability both offer can appear under different names, so read both feature lists below.
PredictLeads publishes an entry price of $0/mo; Cognism uses custom pricing, so the two cannot be compared on list price.
If your priority is finding accurate contact data for target accounts, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
Cognism is Premium B2B sales intelligence platform with GDPR-compliant data, phone-verified Diamond Data contacts, and intent signals.
PredictLeads is Company intelligence API that returns news events, job openings, technologies, key customers and similar companies for a company, and pushes real-time signals to a webhook.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Sales Prospecting Standard
100 API credits Free
Cognism Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Sales Prospecting Standard | Contact Sales | 5 seats included; credits allocated per seat |
| Sales Prospecting Pro | Contact Sales | 5 seats included; credits allocated per seat |
| CRM Enrichment | Contact Sales | - |
| Data-as-a-Service | Contact Sales | - |
Source: Cognism Pricing
PredictLeads Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| 100 API credits Free | Free | Up to 100 free API calls per month |
| 101-5,000 API Calls | Usage-based | 101 to 5,000 API calls |
| 5,001-10,000 API Calls | Usage-based | 5,001 to 10,000 API calls |
| 10,001-100,000 API Calls | Usage-based | 10,001 to 100,000 API calls |
| 100,001-500,000 API Calls | Usage-based | 100,001 to 500,000 API calls |
| 500,001+ API Calls | Usage-based | 500,001 or more API calls |
| Enterprise Access | Contact Sales | Track unlimited number of companies |
Source: PredictLeads Pricing
Pricing Analysis
One or both platforms use custom or contact-based pricing for some tiers. Reach out to their sales teams for exact quotes based on your usage needs.
PredictLeads offers 7 pricing tiers compared to Cognism's 4, giving you more granularity as you scale.
PredictLeads includes a free tier, which is helpful for evaluating the platform without upfront cost.
Features Breakdown
- Diamond Data phone-verified contacts
- GDPR and CCPA compliant data
- Intent data powered by Bombora
- Technographic data
- Job change and funding alerts
- Browser extension for LinkedIn
- and 4 more listed below
- News Events
- Job Openings
- Technologies
- Key Customers
- Similar Companies
- Full historic data from 2015
- and 2 more listed below
Cognism Key Features
- Diamond Data phone-verified contacts
- GDPR and CCPA compliant data
- Intent data powered by Bombora
- Technographic data
- Job change and funding alerts
- Browser extension for LinkedIn
- CSV enrichment
- On-demand mobile verification
- Target market analysis lists
- Unlimited admin access
PredictLeads Key Features
- News Events
- Job Openings
- Technologies
- Key Customers
- Similar Companies
- Full historic data from 2015
- Delta exports available
- All data point-in-time
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Cognism
- Diamond Data phone-verified contacts
- GDPR and CCPA compliant data
- Intent data powered by Bombora
- Technographic data
- Job change and funding alerts
- Browser extension for LinkedIn
- CSV enrichment
- On-demand mobile verification
- Target market analysis lists
- Unlimited admin access
Listed only by PredictLeads
- News Events
- Job Openings
- Technologies
- Key Customers
- Similar Companies
- Full historic data from 2015
- Delta exports available
- All data point-in-time
Integration Ecosystem
Cognism Integrations
Cognism connects with: Salesforce, HubSpot, Outreach, SalesLoft, Pipedrive, Microsoft Dynamics 365, Bullhorn, Zapier.
PredictLeads Integrations
PredictLeads connects with: Clay, n8n, Make.com, Pipedream, Apify, Postman, ActivePieces, Cargo, Claude.
Integrations listed only by Cognism: Salesforce, HubSpot, Outreach, SalesLoft, Pipedrive, Microsoft Dynamics 365, Bullhorn, Zapier.
Integrations listed only by PredictLeads: Clay, n8n, Make.com, Pipedream, Apify, Postman, ActivePieces, Cargo, Claude.
Use Case Recommendations
Best Fit for Cognism
- Teams that need a wide feature set (10 capabilities listed)
- Enterprise buyers who prefer custom pricing and dedicated support
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
Best Fit for PredictLeads
- Budget-conscious teams looking for an affordable data enrichment tool
- Organizations with complex tech stacks needing broad integration support (9 integrations)
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Feature Comparison Summary
| Feature | Cognism | PredictLeads |
|---|---|---|
| Starting Price | Contact Sales | Free |
| Top Tier Price | Contact Sales | Contact Sales |
| Total Features Listed | 10 | 8 |
| Integrations | 8 | 9 |
| Founded | 2015 | N/A |
Getting Started Checklist
- Define your B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Cognism and PredictLeads both serve the B2B lead data and contact enrichment market. PredictLeads publishes an entry price (a free tier), while Cognism uses custom pricing for its plans, so compare on features and on the quote you receive. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Cognism and PredictLeads for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Cognism and PredictLeads?
- Cognism is a premium B2B sales intelligence platform built around phone-verified Diamond Data contacts, GDPR and CCPA compliant data, and intent signals. PredictLeads is a company intelligence API that returns news events, job openings, technologies, key customers, and similar companies, pushing real-time signals to a webhook. They take different approaches to the same lead data challenge.
- How much does Cognism cost?
- Cognism uses custom, contact-sales pricing across all 4 of its plans, Sales Prospecting Standard, Sales Prospecting Pro, CRM Enrichment, and Data-as-a-Service. There is no published list price, so buyers need to reach out to Cognism's sales team for an exact quote based on their usage needs.
- How much does PredictLeads cost?
- PredictLeads starts with a free tier offering 100 API credits per month, then moves to usage-based pricing across tiers ranging from 101 to over 500,001 API calls. Enterprise Access, which tracks an unlimited number of companies, is available through contact-sales pricing.
- Which integrations does Cognism support?
- Cognism connects with Salesforce, HubSpot, Outreach, SalesLoft, Pipedrive, Microsoft Dynamics 365, Bullhorn, and Zapier. These integrations focus on CRM and sales engagement platforms, which fits Cognism's positioning for revenue operations and sales prospecting teams.
- Which tool is better for budget-conscious teams?
- PredictLeads is positioned as the better fit for budget-conscious teams since it offers a free tier with 100 API credits and usage-based pricing that scales with need. Cognism, by contrast, relies entirely on custom contact-sales pricing across its 4 plans, with no published free or entry-level tier.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
Connect on LinkedIn →Explore more.
Ready to scale your outreach?
We build GTM engines that book real meetings. See the receipts.
Related articles.
Apollo.io vs Proofy: Data Enrichment Tool Comparison
Compare Apollo.io and Proofy side by side. See pricing, features, and integrations to choose the right data enrichment tool for your needs.
AroundDeal vs Leadspicker: Data Enrichment Tool vs Sales Engagement Platform Comparison
Compare AroundDeal (data enrichment tool) and Leadspicker (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
AroundDeal vs Salesflare: Data Enrichment Tool vs CRM Platform Comparison
Compare AroundDeal (data enrichment tool) and Salesflare (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Gong vs NeverBounce: Sales Engagement Platform vs Data Enrichment Tool Comparison
Gong vs NeverBounce: what Gong's own pages say about enrichment, what NeverBounce's API returns about an address, and how each vendor prices.
ContactOut vs Luru: Data Enrichment Tool vs Sales Engagement Platform Comparison
Compare ContactOut (data enrichment tool) and Luru (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Evaboot vs Microsoft Dynamics 365 Sales: Data Enrichment Tool vs CRM Platform Comparison
Compare Evaboot (data enrichment tool) and Microsoft Dynamics 365 Sales (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.