CompanyEnrich vs folk: Data Enrichment Tool vs CRM Platform Comparison
Compare CompanyEnrich (data enrichment tool) and folk (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
CompanyEnrich is a data enrichment tool for B2B lead data and contact enrichment, priced from $49/mo. folk is a CRM platform for pipeline management and sales tracking, priced from $30/mo. Teams needing accurate contact data for target accounts should choose CompanyEnrich, while those organizing contacts and forecasting revenue should choose folk. Many teams use both.
Key takeaways
- CompanyEnrich's Starter plan costs $49/mo and includes 5,000 credits per month.
- folk's Standard plan costs $30/mo, making it the lower entry price compared to CompanyEnrich's $49/mo.
- CompanyEnrich's top tier, Scale, costs $549/mo and includes 500,000 credits per month.
- folk lists 10 integrations including Gmail, Outlook, and WhatsApp, while CompanyEnrich lists 6 integrations including Clay and HubSpot.
- Both CompanyEnrich and folk list 8 features on their respective vendor pages.
Reviewed and updated September 4, 2026
CompanyEnrich vs folk: Data Enrichment Tool vs CRM Platform Comparison
CompanyEnrich is a data enrichment tool; folk is a CRM platform. Whether you need one, the other, or both depends on which part of the workflow you are buying for: B2B lead data and contact enrichment on one side, customer relationship management and sales pipeline tracking on the other. This guide lays out what each vendor publishes.
The Quick Answer
CompanyEnrich is a data enrichment tool for B2B lead data and contact enrichment; folk is a CRM platform for customer relationship management and sales pipeline tracking. By each vendor's own wording, CompanyEnrich lists company enrichment api and company search api, and folk lists pipeline management and email campaigns.
folk offers a lower entry point at $30/mo compared to CompanyEnrich at $49/mo.
If your priority is finding accurate contact data for target accounts, CompanyEnrich is the one built for it; for organizing contacts, tracking deals, and forecasting revenue, that is folk. Many teams run one of each.
Understanding the Core Difference
CompanyEnrich is Real-time B2B company and people data delivered as an API for platforms, AI agents and sales teams. Covers company enrichment, search, funding, hiring and headcount signals.
folk is folk is a CRM that captures the context of a team's relationships, with AI Assistants that work from that data. It syncs email, calendar and WhatsApp, imports profiles through a LinkedIn extension, and runs pipelines and email campaigns on top.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Starter
Standard
CompanyEnrich Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Starter | $49/mo | 5,000 credits / month |
| Pro | $149/mo | 50,000 credits / month |
| Scale | $549/mo | 500,000 credits / month |
Source: CompanyEnrich Pricing
folk Pricing (as of September 2026)
| Plan | Price |
|---|---|
| Standard | $30/mo |
| Premium | $60/mo |
| Enterprise | $100/mo |
Source: folk Pricing
Pricing Analysis
folk offers the lower entry point ($30/mo vs $49/mo). Teams watching their budget will appreciate the savings, especially when starting out.
Features Breakdown
- Company Enrichment API
- Company Search API
- People Search API
- CRM Enrichment API
- Similar Companies API
- Reverse Email Lookup API
- and 2 more listed below
- Pipeline management
- Email campaigns
- Contact enrichment
- Magic fields (AI)
- LinkedIn extension
- Email, calendar & WhatsApp sync
- and 2 more listed below
CompanyEnrich Key Features
- Company Enrichment API
- Company Search API
- People Search API
- CRM Enrichment API
- Similar Companies API
- Reverse Email Lookup API
- Company Funding API
- Jobs API
folk Key Features
- Pipeline management
- Email campaigns
- Contact enrichment
- Magic fields (AI)
- LinkedIn extension
- Email, calendar & WhatsApp sync
- Custom objects & Deals
- Email sequences
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by CompanyEnrich
- Company Enrichment API
- Company Search API
- People Search API
- CRM Enrichment API
- Similar Companies API
- Reverse Email Lookup API
- Company Funding API
- Jobs API
Listed only by folk
- Pipeline management
- Email campaigns
- Contact enrichment
- Magic fields (AI)
- LinkedIn extension
- Email, calendar & WhatsApp sync
- Custom objects & Deals
- Email sequences
Integration Ecosystem
CompanyEnrich Integrations
CompanyEnrich connects with: Clay, Cargo, Databar, n8n, Intercom, HubSpot.
folk Integrations
folk connects with: Gmail, Outlook, Google calendar, Google contacts, WhatsApp, Zapier, Make, Pandadoc, Apollo, Clearbit.
Integrations listed only by CompanyEnrich: Clay, Cargo, Databar, n8n, Intercom, HubSpot.
Integrations listed only by folk: Gmail, Outlook, Google calendar, Google contacts, WhatsApp, Zapier, Make, Pandadoc, Apollo, Clearbit.
Use Case Recommendations
Best Fit for CompanyEnrich
- Budget-conscious teams looking for an affordable data enrichment tool
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
- Sales teams researching target accounts
Best Fit for folk
- Budget-conscious teams looking for an affordable CRM platform
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
Feature Comparison Summary
| Feature | CompanyEnrich | folk |
|---|---|---|
| Starting Price | $49/mo | $30/mo |
| Top Tier Price | $549/mo | $100/mo |
| Total Features Listed | 8 | 8 |
| Integrations | 6 | 10 |
Getting Started Checklist
- Define your B2B lead data and contact enrichment and customer relationship management and sales pipeline tracking requirements and monthly budget
- Estimate your expected data credits or contact lookups and contacts and deals to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
CompanyEnrich serves the B2B lead data and contact enrichment side of an outbound stack and folk the customer relationship management and sales pipeline tracking side. folk offers a more accessible entry point at $30/mo, while CompanyEnrich starts at $49/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit CompanyEnrich and folk for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between CompanyEnrich and folk?
- CompanyEnrich is a data enrichment tool for B2B lead data and contact enrichment, while folk is a CRM platform for customer relationship management and sales pipeline tracking. CompanyEnrich focuses on finding accurate contact data through APIs like company enrichment and search, whereas folk focuses on organizing contacts, tracking deals, and forecasting revenue.
- Which tool is cheaper, CompanyEnrich or folk?
- folk has the lower entry price at $30/mo for its Standard plan, compared to CompanyEnrich's Starter plan at $49/mo. At the top tier, CompanyEnrich's Scale plan costs $549/mo while folk's Enterprise plan costs $100/mo.
- Can I use both CompanyEnrich and folk together?
- Yes, many teams run one of each since they serve different parts of the workflow. CompanyEnrich handles B2B lead data and contact enrichment, while folk manages customer relationships and sales pipelines, so the two tools complement rather than replace one another.
- What integrations does each tool support?
- CompanyEnrich connects with Clay, Cargo, Databar, n8n, Intercom, and HubSpot, totaling 6 integrations. folk connects with Gmail, Outlook, Google calendar, Google contacts, WhatsApp, Zapier, Make, Pandadoc, Apollo, and Clearbit, totaling 10 integrations.
- Who should choose folk over CompanyEnrich?
- Teams needing pipeline visibility, deal tracking, and revenue forecasting should choose folk, especially budget-conscious teams or those with complex tech stacks needing broad integration support. Sales teams tracking deals from first touch to close and managers needing forecasting are best suited for folk.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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