CompanyEnrich vs Insightly: Data Enrichment Tool vs CRM Platform Comparison
Compare CompanyEnrich (data enrichment tool) and Insightly (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
CompanyEnrich is a B2B data enrichment API starting at $49/mo for 5,000 credits monthly, built for finding company and contact data. Insightly is a CRM platform starting at $29/mo for pipeline tracking, lead management, and workflow automation. They serve different jobs: enrichment versus CRM, so many teams run both rather than choosing one.
Key takeaways
- CompanyEnrich's Starter plan costs $49/mo for 5,000 credits per month, while its Scale plan costs $549/mo for 500,000 credits per month.
- Insightly's Plus plan costs $29/mo, Professional costs $49/mo, and Enterprise costs $99/mo.
- CompanyEnrich lists 8 features including Company Enrichment API, Company Search API, and Jobs API, none of which overlap in wording with Insightly's feature list.
- Insightly lists 10 integrations including Slack, Gmail, QuickBooks Online, Jira, and ZoomInfo, compared to CompanyEnrich's 6 integrations which include Clay, n8n, and HubSpot.
- Insightly offers a lower entry price than CompanyEnrich, at $29/mo versus $49/mo.
Reviewed and updated September 5, 2026
CompanyEnrich vs Insightly: Data Enrichment Tool vs CRM Platform Comparison
CompanyEnrich (data enrichment tool) and Insightly (CRM platform) sit next to each other in many outbound stacks. They are not substitutes for each other on every job, so this comparison covers pricing, features, and integrations for each and points out where the two meet.
The Quick Answer
CompanyEnrich is a data enrichment tool for B2B lead data and contact enrichment; Insightly is a CRM platform for customer relationship management and sales pipeline tracking. By each vendor's own wording, CompanyEnrich lists company enrichment api and company search api, and Insightly lists lead and contact management and lead assignment and routing.
Insightly offers a lower entry point at $29/mo compared to CompanyEnrich at $49/mo.
If your priority is finding accurate contact data for target accounts, CompanyEnrich is the one built for it; for organizing contacts, tracking deals, and forecasting revenue, that is Insightly. Many teams run one of each.
Understanding the Core Difference
CompanyEnrich is Real-time B2B company and people data delivered as an API for platforms, AI agents and sales teams. Covers company enrichment, search, funding, hiring and headcount signals.
Insightly is Insightly is a CRM for fast-growing companies that tracks all pipeline data in one place, auto-scores leads and sends follow-ups. It is sold alongside Insightly marketing automation, support and ticketing, and the AppConnect workflow builder.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Starter
Plus
CompanyEnrich Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Starter | $49/mo | 5,000 credits / month |
| Pro | $149/mo | 50,000 credits / month |
| Scale | $549/mo | 500,000 credits / month |
Source: CompanyEnrich Pricing
Insightly Pricing (as of September 2026)
| Plan | Price |
|---|---|
| Plus | $29/mo |
| Professional | $49/mo |
| Enterprise | $99/mo |
Source: Insightly Pricing
Pricing Analysis
Insightly offers the lower entry point ($29/mo vs $49/mo). Teams watching their budget will appreciate the savings, especially when starting out.
Features Breakdown
- Company Enrichment API
- Company Search API
- People Search API
- CRM Enrichment API
- Similar Companies API
- Reverse Email Lookup API
- and 2 more listed below
- Lead and contact management
- Lead assignment and routing
- Opportunity management
- Customizable sales processes
- Workflow automation
- Project management
- and 2 more listed below
CompanyEnrich Key Features
- Company Enrichment API
- Company Search API
- People Search API
- CRM Enrichment API
- Similar Companies API
- Reverse Email Lookup API
- Company Funding API
- Jobs API
Insightly Key Features
- Lead and contact management
- Lead assignment and routing
- Opportunity management
- Customizable sales processes
- Workflow automation
- Project management
- Advanced reports and pre-built business dashboards
- AI Copilot
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by CompanyEnrich
- Company Enrichment API
- Company Search API
- People Search API
- CRM Enrichment API
- Similar Companies API
- Reverse Email Lookup API
- Company Funding API
- Jobs API
Listed only by Insightly
- Lead and contact management
- Lead assignment and routing
- Opportunity management
- Customizable sales processes
- Workflow automation
- Project management
- Advanced reports and pre-built business dashboards
- AI Copilot
Integration Ecosystem
CompanyEnrich Integrations
CompanyEnrich connects with: Clay, Cargo, Databar, n8n, Intercom, HubSpot.
Insightly Integrations
Insightly connects with: Slack, Gmail, QuickBooks Online, Xero, Shopify, Jira, Asana, Calendly, DocuSign, ZoomInfo.
Integrations listed only by CompanyEnrich: Clay, Cargo, Databar, n8n, Intercom, HubSpot.
Integrations listed only by Insightly: Slack, Gmail, QuickBooks Online, Xero, Shopify, Jira, Asana, Calendly, DocuSign, ZoomInfo.
Use Case Recommendations
Best Fit for CompanyEnrich
- Budget-conscious teams looking for an affordable data enrichment tool
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
- Sales teams researching target accounts
Best Fit for Insightly
- Budget-conscious teams looking for an affordable CRM platform
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
Feature Comparison Summary
| Feature | CompanyEnrich | Insightly |
|---|---|---|
| Starting Price | $49/mo | $29/mo |
| Top Tier Price | $549/mo | $99/mo |
| Total Features Listed | 8 | 8 |
| Integrations | 6 | 10 |
Getting Started Checklist
- Define your B2B lead data and contact enrichment and customer relationship management and sales pipeline tracking requirements and monthly budget
- Estimate your expected data credits or contact lookups and contacts and deals to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
CompanyEnrich serves the B2B lead data and contact enrichment side of an outbound stack and Insightly the customer relationship management and sales pipeline tracking side. Insightly offers a more accessible entry point at $29/mo, while CompanyEnrich starts at $49/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit CompanyEnrich and Insightly for current information.
Frequently asked questions.
Frequently asked questions- What is the difference between CompanyEnrich and Insightly?
- CompanyEnrich is a data enrichment API for B2B lead data and contact enrichment, while Insightly is a CRM platform for customer relationship management and sales pipeline tracking. CompanyEnrich focuses on finding accurate contact and company data, while Insightly focuses on organizing contacts, tracking deals, and forecasting revenue.
- Which tool is cheaper, CompanyEnrich or Insightly?
- Insightly has the lower entry price at $29/mo for its Plus plan, compared to CompanyEnrich's Starter plan at $49/mo. At the top tier, Insightly's Enterprise plan costs $99/mo while CompanyEnrich's Scale plan costs $549/mo.
- Can I use CompanyEnrich and Insightly together?
- Yes, the article notes that many teams run one of each since the two tools solve different problems. CompanyEnrich can enrich contact and company data that then feeds into Insightly's CRM for pipeline tracking and deal management.
- What integrations does each platform offer?
- CompanyEnrich integrates with Clay, Cargo, Databar, n8n, Intercom, and HubSpot, totaling 6 integrations. Insightly integrates with 10 tools including Slack, Gmail, QuickBooks Online, Xero, Shopify, Jira, Asana, Calendly, DocuSign, and ZoomInfo.
- Who should use CompanyEnrich versus Insightly?
- CompanyEnrich fits budget-conscious teams needing an affordable enrichment tool, revenue operations teams building prospect lists, and sales teams researching target accounts. Insightly fits budget-conscious teams needing an affordable CRM, organizations needing broad integration support, and managers needing pipeline visibility and forecasting.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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