ContactOut vs Insightly: Data Enrichment Tool vs CRM Platform Comparison
Compare ContactOut (data enrichment tool) and Insightly (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
ContactOut is a data enrichment tool for B2B lead data and contact enrichment, priced from free up to $99/mo, while Insightly is a CRM platform for pipeline tracking and customer relationship management, priced from $29/mo up to $99/mo. ContactOut suits teams finding contact data; Insightly suits teams organizing deals and forecasting revenue. Many teams use both.
Key takeaways
- ContactOut's free plan includes 5 emails, 5 phones, and 5 exports per day, while Insightly's entry-level Plus plan costs $29/mo.
- ContactOut's Team/API plan includes a bulk license covering more than 700 million profiles.
- Insightly's published feature list includes lead assignment and routing, opportunity management, and an AI Copilot.
- Both platforms list Gmail as a shared integration, while ContactOut also connects with Salesforce, HubSpot, and Zapier, and Insightly also connects with Slack, QuickBooks Online, and ZoomInfo.
- ContactOut offers 4 pricing tiers (Free, Email, Email + Phone, Team/API), compared with Insightly's 3 tiers (Plus, Professional, Enterprise).
Reviewed and updated September 2, 2026
ContactOut vs Insightly: Data Enrichment Tool vs CRM Platform Comparison
ContactOut is a data enrichment tool; Insightly is a CRM platform. Whether you need one, the other, or both depends on which part of the workflow you are buying for: B2B lead data and contact enrichment on one side, customer relationship management and sales pipeline tracking on the other. This guide lays out what each vendor publishes.
The Quick Answer
ContactOut is a data enrichment tool for B2B lead data and contact enrichment; Insightly is a CRM platform for customer relationship management and sales pipeline tracking. By each vendor's own wording, ContactOut lists one user per company limit on free, email and email + phone plans and browser extension for linkedin, and Insightly lists lead and contact management and lead assignment and routing.
ContactOut offers a lower entry point at $0/mo compared to Insightly at $29/mo.
If your priority is finding accurate contact data for target accounts, ContactOut is the one built for it; for organizing contacts, tracking deals, and forecasting revenue, that is Insightly. Many teams run one of each.
Understanding the Core Difference
ContactOut is Email and phone finder with a LinkedIn-focused browser extension, AI-powered email campaigns, and a 700M+ profile bulk license on the Team plan.
Insightly is Insightly is a CRM for fast-growing companies that tracks all pipeline data in one place, auto-scores leads and sends follow-ups. It is sold alongside Insightly marketing automation, support and ticketing, and the AppConnect workflow builder.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Free
Plus
ContactOut Pricing (as of September 2026)
| Plan | Price | Contacts | Emails |
|---|---|---|---|
| Free | Free | 5 emails, 5 phones and 5 exports per day | 5 emails / day |
| $49/mo | 300 exports / month | Unlimited emails | |
| Email + Phone | $99/mo | 600 exports / month | Unlimited emails and unlimited phones |
| Team / API | Contact Sales | Bulk license, 700M+ profiles | Contact us |
Source: ContactOut Pricing
Insightly Pricing (as of September 2026)
| Plan | Price |
|---|---|
| Plus | $29/mo |
| Professional | $49/mo |
| Enterprise | $99/mo |
Source: Insightly Pricing
Pricing Analysis
ContactOut is more affordable at the entry level ($0/mo vs $29/mo). For teams with tight budgets or those just getting started with B2B lead data and contact enrichment and customer relationship management and sales pipeline tracking, this price difference matters.
ContactOut offers 4 pricing tiers compared to Insightly's 3, giving you more granularity as you scale.
ContactOut includes a free tier, letting you test the platform before committing financially.
Features Breakdown
- One user per company limit on Free, Email and Email + Phone plans
- Browser extension for LinkedIn
- Email campaigns
- AI email writer
- Data enrichment
- List builder
- and 3 more listed below
- Lead and contact management
- Lead assignment and routing
- Opportunity management
- Customizable sales processes
- Workflow automation
- Project management
- and 2 more listed below
ContactOut Key Features
- One user per company limit on Free, Email and Email + Phone plans
- Browser extension for LinkedIn
- Email campaigns
- AI email writer
- Data enrichment
- List builder
- Search portal
- Bulk license (700M+ profiles on Team)
- CSV export
Insightly Key Features
- Lead and contact management
- Lead assignment and routing
- Opportunity management
- Customizable sales processes
- Workflow automation
- Project management
- Advanced reports and pre-built business dashboards
- AI Copilot
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by ContactOut
- One user per company limit on Free, Email and Email + Phone plans
- Browser extension for LinkedIn
- Email campaigns
- AI email writer
- Data enrichment
- List builder
- Search portal
- Bulk license (700M+ profiles on Team)
- CSV export
Listed only by Insightly
- Lead and contact management
- Lead assignment and routing
- Opportunity management
- Customizable sales processes
- Workflow automation
- Project management
- Advanced reports and pre-built business dashboards
- AI Copilot
Integration Ecosystem
ContactOut Integrations
ContactOut connects with: Salesforce, HubSpot, Greenhouse, Lever, Bullhorn, Zapier, Gmail, Outlook.
Insightly Integrations
Insightly connects with: Slack, Gmail, QuickBooks Online, Xero, Shopify, Jira, Asana, Calendly, DocuSign, ZoomInfo.
Shared Integrations
Both tools integrate with: Gmail.
Integrations listed only by ContactOut: Salesforce, HubSpot, Greenhouse, Lever, Bullhorn, Zapier, Outlook.
Integrations listed only by Insightly: Slack, QuickBooks Online, Xero, Shopify, Jira, Asana, Calendly, DocuSign, ZoomInfo.
Use Case Recommendations
Best Fit for ContactOut
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that need a wide feature set (9 capabilities listed)
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for Insightly
- Budget-conscious teams looking for an affordable CRM platform
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
Feature Comparison Summary
| Feature | ContactOut | Insightly |
|---|---|---|
| Starting Price | Free | $29/mo |
| Top Tier Price | Contact Sales | $99/mo |
| Total Features Listed | 9 | 8 |
| Integrations | 8 | 10 |
| Founded | 2015 | N/A |
Getting Started Checklist
- Define your B2B lead data and contact enrichment and customer relationship management and sales pipeline tracking requirements and monthly budget
- Estimate your expected data credits or contact lookups and contacts and deals to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
ContactOut serves the B2B lead data and contact enrichment side of an outbound stack and Insightly the customer relationship management and sales pipeline tracking side. ContactOut offers a more accessible entry point, while Insightly starts at $29/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit ContactOut and Insightly for current information.
Frequently asked questions.
Frequently asked questions- What's the difference between ContactOut and Insightly?
- ContactOut is a data enrichment tool built for finding B2B contact data such as emails and phone numbers, while Insightly is a CRM platform built for managing customer relationships and sales pipelines. ContactOut focuses on locating and enriching contact information, while Insightly focuses on organizing contacts, tracking deals, and forecasting revenue. Many teams use both tools together to cover different parts of the sales workflow.
- How much does ContactOut cost compared to Insightly?
- ContactOut starts free, then moves to $49/mo for the Email plan and $99/mo for the Email + Phone plan, with a Team/API tier available through custom pricing. Insightly starts at $29/mo for the Plus plan, $49/mo for Professional, and $99/mo for Enterprise. ContactOut has a lower entry point since it offers a free tier.
- Does ContactOut integrate with Insightly?
- The article does not describe a direct integration between ContactOut and Insightly. It notes that both tools share only one listed integration, Gmail. ContactOut's other integrations include Salesforce, HubSpot, Greenhouse, Lever, Bullhorn, Zapier, and Outlook, while Insightly's include Slack, QuickBooks Online, Xero, Shopify, Jira, Asana, Calendly, DocuSign, and ZoomInfo.
- Which tool should I choose, ContactOut or Insightly?
- Which one you should choose depends on your goal. If your priority is finding accurate contact data for target accounts, ContactOut is the tool built for that. If your priority is organizing contacts, tracking deals, and forecasting revenue, Insightly is the better fit. Many teams end up running both tools together to cover both needs.
- What features does ContactOut offer that Insightly's list doesn't include?
- ContactOut's own feature list includes a browser extension for LinkedIn, an AI email writer, a list builder, a search portal, a bulk license covering more than 700 million profiles, and CSV export. None of these appear on Insightly's published feature list, which instead highlights lead assignment and routing, opportunity management, and an AI Copilot.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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