Tool Comparisons

    Copper vs FullEnrich: CRM Platform vs Data Enrichment Tool Comparison

    Compare Copper (CRM platform) and FullEnrich (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    Editorial illustration for Copper vs FullEnrich
    September 1, 2026Updated September 4, 20265 min read
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    The short answer

    Copper and FullEnrich solve different problems, so most teams do not choose one over the other. Copper is a CRM platform for customer relationship management and sales pipeline tracking, starting at $29/mo. FullEnrich is a data enrichment tool for B2B lead data and contact enrichment, starting free with a 50 credit trial. Many teams run both together.

    Key takeaways

    • Copper's Basic plan starts at $29/mo, with Professional at $69/mo and Business at $134/mo.
    • FullEnrich offers a free trial with 50 credits to start, then a Pro plan at $55/mo for 1,000 credits per month.
    • Copper lists native Google Workspace integration and automatic contact and activity capture from Gmail as key features.
    • FullEnrich lists waterfall enrichment across 25+ sources and mobile phone enrichment as key features.
    • Both Copper and FullEnrich integrate with Zapier, but Copper connects with Google Workspace, Gmail, Slack, and Mailchimp while FullEnrich connects with HubSpot, Clay, Make, n8n, Claude, OpenAI, and Manus.

    Reviewed and updated September 4, 2026

    Copper vs FullEnrich: CRM Platform vs Data Enrichment Tool Comparison

    Copper is a CRM platform; FullEnrich is a data enrichment tool. Whether you need one, the other, or both depends on which part of the workflow you are buying for: customer relationship management and sales pipeline tracking on one side, B2B lead data and contact enrichment on the other. This guide lays out what each vendor publishes.

    The Quick Answer

    Copper is a CRM platform for customer relationship management and sales pipeline tracking; FullEnrich is a data enrichment tool for B2B lead data and contact enrichment. By each vendor's own wording, Copper lists native google workspace integration and automatic contact and activity capture from gmail, and FullEnrich lists waterfall enrichment across 25+ sources and mobile phone enrichment.

    FullEnrich offers a lower entry point at $0/mo compared to Copper at $29/mo.

    If your priority is organizing contacts, tracking deals, and forecasting revenue, Copper is the one built for it; for finding accurate contact data for target accounts, that is FullEnrich. Many teams run one of each.

    Understanding the Core Difference

    Copper is A CRM built specifically for Google Workspace users, offering deep integration with Gmail, Google Calendar, and Google Drive. Copper automatically captures and organizes contacts and activities from Google apps, minimizing manual data entry and providing a familiar interface.

    FullEnrich is B2B contact enrichment platform returning verified work emails, personal emails and mobile phone numbers through waterfall enrichment across 25+ data sources. Available in the app, a REST API and an MCP server.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    Pricing ladder: Pricing Comparison (Copper, FullEnrich, Basic, Free trial)

    $29/moCopper entry plan

    Basic

    FreeFullEnrich entry plan

    Free trial

    Entry pricing for Copper and FullEnrich, as published on each vendor's own pricing page.

    Copper Pricing (as of September 2026)

    PlanPrice
    Basic$29/mo
    Professional$69/mo
    Business$134/mo

    Source: Copper Pricing

    FullEnrich Pricing (as of September 2026)

    PlanPriceContacts
    Free trialFree50 credits to start
    Pro$55/mo1,000 credits / month
    EnterpriseContact SalesCustom

    Source: FullEnrich Pricing

    Pricing Analysis

    FullEnrich offers the lower entry point ($0/mo vs $29/mo). Teams watching their budget will appreciate the savings, especially when starting out.

    FullEnrich includes a free tier, which is helpful for evaluating the platform without upfront cost.

    Features Breakdown

    Copper lists
    • Native Google Workspace integration
    • Automatic contact and activity capture from Gmail
    • Visual pipeline management
    • Task automation and workflow builder
    • Contact enrichment
    • Bulk email and email templates
    • and 2 more listed below
    FullEnrich lists
    • Waterfall enrichment across 25+ sources
    • Mobile Phone Enrichment
    • Work Email Enrichment
    • Personal Email Enrichment
    • Reverse Email Lookup
    • Bulk CSV Enrichment
    • and 2 more listed below
    What Copper and FullEnrich each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    Copper Key Features

    • Native Google Workspace integration
    • Automatic contact and activity capture from Gmail
    • Visual pipeline management
    • Task automation and workflow builder
    • Contact enrichment
    • Bulk email and email templates
    • Custom reporting and dashboards
    • Project management and collaboration

    FullEnrich Key Features

    • Waterfall enrichment across 25+ sources
    • Mobile Phone Enrichment
    • Work Email Enrichment
    • Personal Email Enrichment
    • Reverse Email Lookup
    • Bulk CSV Enrichment
    • MCP Server
    • Unlimited users included

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by Copper

    • Native Google Workspace integration
    • Automatic contact and activity capture from Gmail
    • Visual pipeline management
    • Task automation and workflow builder
    • Contact enrichment
    • Bulk email and email templates
    • Custom reporting and dashboards
    • Project management and collaboration

    Listed only by FullEnrich

    • Waterfall enrichment across 25+ sources
    • Mobile Phone Enrichment
    • Work Email Enrichment
    • Personal Email Enrichment
    • Reverse Email Lookup
    • Bulk CSV Enrichment
    • MCP Server
    • Unlimited users included

    Integration Ecosystem

    Integration flow: Integration Ecosystem (Copper, FullEnrich, Zapier, Google Workspace)

    Copper Integrations

    Copper connects with: Google Workspace, Gmail, Google Calendar, Google Drive, Slack, Zapier, Mailchimp, Zendesk.

    FullEnrich Integrations

    FullEnrich connects with: HubSpot, Clay, Zapier, Make, n8n, Claude, OpenAI, Manus.

    Shared Integrations

    Both tools integrate with: Zapier.

    Integrations listed only by Copper: Google Workspace, Gmail, Google Calendar, Google Drive, Slack, Mailchimp, Zendesk.

    Integrations listed only by FullEnrich: HubSpot, Clay, Make, n8n, Claude, OpenAI, Manus.

    Use Case Recommendations

    Best Fit for Copper

    • Budget-conscious teams looking for an affordable CRM platform
    • Sales teams tracking deals from first touch to close
    • Managers who need pipeline visibility and forecasting
    • Growing teams that need scalable contact management

    Best Fit for FullEnrich

    • Budget-conscious teams looking for an affordable data enrichment tool
    • Teams that want to start free and scale up as needs grow
    • Enterprise buyers who prefer custom pricing and dedicated support

    Feature Comparison Summary

    FeatureCopperFullEnrich
    Starting Price$29/moFree
    Top Tier Price$134/moContact Sales
    Total Features Listed88
    Integrations88
    Founded2013N/A

    Getting Started Checklist

    Step sequence: Getting Started Checklist (Define customer relationship, Estimate expected contacts, List integrations, Sign up)

    1. Define your customer relationship management and sales pipeline tracking and B2B lead data and contact enrichment requirements and monthly budget
    2. Estimate your expected contacts and deals and data credits or contact lookups to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    Copper serves the customer relationship management and sales pipeline tracking side of an outbound stack and FullEnrich the B2B lead data and contact enrichment side. FullEnrich offers a more accessible entry point, while Copper starts at $29/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit Copper and FullEnrich for current information.

    Questions

    Frequently asked questions.

    Frequently asked questions
    What is the difference between Copper and FullEnrich?
    Copper is a CRM platform built for customer relationship management and sales pipeline tracking, with deep Google Workspace integration. FullEnrich is a data enrichment tool that returns verified work emails, personal emails, and mobile phone numbers through waterfall enrichment across 25+ data sources. They address different parts of a sales workflow rather than competing directly.
    Which is cheaper, Copper or FullEnrich?
    FullEnrich has the lower entry point, offering a free trial with 50 credits to start compared to Copper's Basic plan at $29/mo. FullEnrich's paid Pro plan is $55/mo for 1,000 credits per month, while Copper's plans range from $29/mo to $134/mo depending on the tier.
    Can you use Copper and FullEnrich together?
    Yes, the article notes that many teams run one of each since they serve different needs. Copper handles organizing contacts, tracking deals, and forecasting revenue, while FullEnrich handles finding accurate contact data for target accounts, so they complement rather than replace each other.
    Does Copper offer contact enrichment like FullEnrich?
    Copper lists contact enrichment as one of its own features, but FullEnrich specializes specifically in enrichment with waterfall lookups across 25+ sources, mobile phone enrichment, work and personal email enrichment, and reverse email lookup. FullEnrich's feature set is entirely focused on that single function.
    What integrations does each tool support?
    Copper connects with Google Workspace, Gmail, Google Calendar, Google Drive, Slack, Zapier, Mailchimp, and Zendesk. FullEnrich connects with HubSpot, Clay, Zapier, Make, n8n, Claude, OpenAI, and Manus. The only integration shared by both tools, per the article, is Zapier.
    CopperFullEnrichCRM PlatformData Enrichment ToolComparisoncrmdata-enrichment
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

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