Copper vs Hunter: CRM Platform vs Data Enrichment Tool Comparison
Compare Copper (CRM platform) and Hunter (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Copper is a CRM platform for sales pipeline tracking and customer relationship management, starting at $29/mo across 3 tiers. Hunter is a data enrichment tool for finding and verifying B2B contact data, starting free across 5 tiers. They cover different parts of an outbound workflow, so many teams use both.
Key takeaways
- Copper's entry plan, Basic, costs $29/mo, while Hunter's entry plan is free with 50 credits per month.
- Copper offers 3 pricing tiers (Basic, Professional, Business) while Hunter offers 5 (Free, Starter, Growth, Scale, Enterprise).
- Copper lists native Google Workspace integration and automatic contact and activity capture from Gmail as core features, while Hunter lists Domain Search and Email Finder.
- Copper integrates with 8 named tools including Google Workspace, Gmail, and Slack, while Hunter integrates with 10 named tools including HubSpot, Salesforce, and Clay.
- Gmail and Zapier are the two integrations shared by both Copper and Hunter.
Reviewed and updated September 2, 2026
Copper vs Hunter: CRM Platform vs Data Enrichment Tool Comparison
Sales teams building an outbound stack often weigh Copper, a CRM platform for customer relationship management and sales pipeline tracking, against Hunter, a data enrichment tool for B2B lead data and contact enrichment. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.
The Quick Answer
Copper is a CRM platform for customer relationship management and sales pipeline tracking; Hunter is a data enrichment tool for B2B lead data and contact enrichment. By each vendor's own wording, Copper lists native google workspace integration and automatic contact and activity capture from gmail, and Hunter lists domain search and email finder.
Hunter offers a lower entry point at $0/mo compared to Copper at $29/mo.
If your priority is organizing contacts, tracking deals, and forecasting revenue, Copper is the one built for it; for finding accurate contact data for target accounts, that is Hunter. Many teams run one of each.
Understanding the Core Difference
Copper is A CRM built specifically for Google Workspace users, offering deep integration with Gmail, Google Calendar, and Google Drive. Copper automatically captures and organizes contacts and activities from Google apps, minimizing manual data entry and providing a familiar interface.
Hunter is Hunter finds and verifies professional email addresses for marketers, salespeople and recruiters, and also sends cold email sequences from the same platform.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Basic
Free
Copper Pricing (as of September 2026)
| Plan | Price |
|---|---|
| Basic | $29/mo |
| Professional | $69/mo |
| Business | $134/mo |
Source: Copper Pricing
Hunter Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 50 credits per month |
| Starter | Contact Sales | 24,000 credits per year |
| Growth | Contact Sales | 120,000 credits per year |
| Scale | Contact Sales | 300,000 credits per year |
| Enterprise | Contact Sales | Custom number of credits |
Source: Hunter Pricing
Pricing Analysis
Hunter offers the lower entry point ($0/mo vs $29/mo). Teams watching their budget will appreciate the savings, especially when starting out.
Hunter offers 5 pricing tiers compared to Copper's 3, giving you more granularity as you scale.
Hunter includes a free tier, which is helpful for evaluating the platform without upfront cost.
Features Breakdown
- Native Google Workspace integration
- Automatic contact and activity capture from Gmail
- Visual pipeline management
- Task automation and workflow builder
- Contact enrichment
- Bulk email and email templates
- and 2 more listed below
- Domain Search
- Email Finder
- Email Verifier
- Auto-verification
- Lead enrichment
- Advanced Discover filters
- and 2 more listed below
Copper Key Features
- Native Google Workspace integration
- Automatic contact and activity capture from Gmail
- Visual pipeline management
- Task automation and workflow builder
- Contact enrichment
- Bulk email and email templates
- Custom reporting and dashboards
- Project management and collaboration
Hunter Key Features
- Domain Search
- Email Finder
- Email Verifier
- Auto-verification
- Lead enrichment
- Advanced Discover filters
- AI Writing Assistant
- Unlimited team members
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Copper
- Native Google Workspace integration
- Automatic contact and activity capture from Gmail
- Visual pipeline management
- Task automation and workflow builder
- Contact enrichment
- Bulk email and email templates
- Custom reporting and dashboards
- Project management and collaboration
Listed only by Hunter
- Domain Search
- Email Finder
- Email Verifier
- Auto-verification
- Lead enrichment
- Advanced Discover filters
- AI Writing Assistant
- Unlimited team members
Integration Ecosystem
Copper Integrations
Copper connects with: Google Workspace, Gmail, Google Calendar, Google Drive, Slack, Zapier, Mailchimp, Zendesk.
Hunter Integrations
Hunter connects with: HubSpot, Salesforce, Pipedrive, Zoho CRM, Gmail, Outlook, Google Sheets, Zapier, Make, Clay.
Shared Integrations
Both tools integrate with: Gmail, Zapier.
Integrations listed only by Copper: Google Workspace, Google Calendar, Google Drive, Slack, Mailchimp, Zendesk.
Integrations listed only by Hunter: HubSpot, Salesforce, Pipedrive, Zoho CRM, Outlook, Google Sheets, Make, Clay.
Use Case Recommendations
Best Fit for Copper
- Budget-conscious teams looking for an affordable CRM platform
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
- Growing teams that need scalable contact management
Best Fit for Hunter
- Budget-conscious teams looking for an affordable data enrichment tool
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Feature Comparison Summary
| Feature | Copper | Hunter |
|---|---|---|
| Starting Price | $29/mo | Free |
| Top Tier Price | $134/mo | Contact Sales |
| Total Features Listed | 8 | 8 |
| Integrations | 8 | 10 |
| Founded | 2013 | 2015 |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking and B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected contacts and deals and data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Copper serves the customer relationship management and sales pipeline tracking side of an outbound stack and Hunter the B2B lead data and contact enrichment side. Hunter offers a more accessible entry point, while Copper starts at $29/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Copper and Hunter for current information.
Frequently asked questions.
Frequently asked questions- What's the difference between Copper and Hunter?
- Copper is a CRM platform built for tracking sales pipelines and customer relationships, with deep Google Workspace integration. Hunter is a data enrichment tool focused on finding and verifying B2B contact data, such as email addresses, and can also send cold email sequences. They address different stages of an outbound sales workflow rather than competing directly.
- Is Copper or Hunter cheaper?
- Hunter has the lower entry point, offering a free tier with 50 credits per month, while Copper's cheapest plan, Basic, costs $29/mo. Hunter also offers more pricing tiers overall (5 compared to Copper's 3), giving buyers more granularity as they scale.
- Can I use Copper and Hunter together?
- Yes, many teams run both since they cover different parts of the sales workflow. Copper handles pipeline tracking and customer relationship management, while Hunter handles finding and verifying contact data. Both tools integrate with Gmail and Zapier, which can help connect the two into a single workflow.
- What integrations does Hunter support compared to Copper?
- Hunter integrates with 10 listed tools including HubSpot, Salesforce, Pipedrive, Zoho CRM, Outlook, Google Sheets, Make, and Clay. Copper integrates with 8 listed tools including Google Workspace, Google Calendar, Google Drive, Slack, Mailchimp, and Zendesk. Both tools share integrations with Gmail and Zapier.
- Which tool is better for a budget-conscious sales team?
- Both are positioned as good fits for budget-conscious teams, but for different needs. Copper is recommended for teams wanting an affordable CRM platform to track deals and manage pipeline visibility. Hunter is recommended for teams wanting an affordable data enrichment tool, especially since it lets teams start free and scale up as needs grow.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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