Datagma vs HubSpot CRM: Data Enrichment Tool vs CRM Platform Comparison
Compare Datagma (data enrichment tool) and HubSpot CRM (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Datagma and HubSpot CRM solve different problems: Datagma is a data enrichment tool for finding verified B2B emails and mobile numbers, while HubSpot CRM is a CRM platform for managing contacts and tracking deal pipelines. Both start free at $0/mo. Teams needing accurate contact data should choose Datagma; teams needing pipeline tracking should choose HubSpot CRM. Many teams use both together.
Key takeaways
- Datagma and HubSpot CRM both offer free tiers starting at $0/mo.
- Datagma's paid plans range from $49/mo for the Regular tier to $249/mo for the Expert tier, with Enterprise available via custom pricing.
- HubSpot CRM's Sales Hub plans range from $20/mo for Starter to $150/mo for Enterprise.
- Datagma offers 5 pricing tiers while HubSpot CRM offers 4 tiers.
- Salesforce is the only integration shared by both Datagma and HubSpot CRM, according to each vendor's listed integrations.
Reviewed and updated September 4, 2026
Datagma vs HubSpot CRM: Data Enrichment Tool vs CRM Platform Comparison
Sales teams building an outbound stack often weigh Datagma, a data enrichment tool for B2B lead data and contact enrichment, against HubSpot CRM, a CRM platform for customer relationship management and sales pipeline tracking. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.
The Quick Answer
Datagma is a data enrichment tool for B2B lead data and contact enrichment; HubSpot CRM is a CRM platform for customer relationship management and sales pipeline tracking. By each vendor's own wording, Datagma lists phone finder and email finder, and HubSpot CRM lists contact and company management and deal pipeline and tracking.
Both start at the same price point ($0/mo), so the decision comes down to features and workflow fit.
If your priority is finding accurate contact data for target accounts, Datagma is the one built for it; for organizing contacts, tracking deals, and forecasting revenue, that is HubSpot CRM. Many teams run one of each.
Understanding the Core Difference
Datagma is Real-time B2B data enrichment returning verified emails and direct mobile numbers. Every plan includes 10 seats, API access and a shared credit pool.
HubSpot CRM is A popular all-in-one CRM platform with a generous free tier that includes contact management, deal tracking, and email marketing. HubSpot offers separate Hubs for marketing, sales, service, and content, making it ideal for growing businesses that want a unified platform.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Datagma Pricing (as of September 2026)
| Plan | Price | Contacts | Emails |
|---|---|---|---|
| Free | Free | 3 phones/month | 90 to 100 emails/month (vendor surfaces disagree) |
| Regular | $49/mo | 100 phones/month | 3,000 emails/month |
| Popular | $99/mo | 250 phones/month | 7,500 emails/month |
| Expert | $249/mo | 750 phones/month | 22,500 emails/month |
| Enterprise | Contact Sales | Custom limits | - |
Source: Datagma Pricing
HubSpot CRM Pricing (as of September 2026)
| Plan | Price |
|---|---|
| Free | Free |
| Sales Hub Starter | $20/mo |
| Sales Hub Professional | $100/mo |
| Sales Hub Enterprise | $150/mo |
Source: HubSpot CRM Pricing
Pricing Analysis
Both platforms start at the same $0/mo price point. The decision comes down to which feature set and tier structure works better for your expected usage.
Datagma offers 5 pricing tiers compared to HubSpot CRM's 4, giving you more granularity as you scale.
Both platforms offer free tiers, so you can test each one before spending anything.
Features Breakdown
- Phone Finder
- Email Finder
- 10 seats included
- API access
- WhatsApp integration
- CatchALL emails FREE
- and 2 more listed below
- Contact and company management
- Deal pipeline and tracking
- Email tracking and notifications
- Meeting scheduling
- Live chat and chatbot builder
- Sales automation and sequences
- and 2 more listed below
Datagma Key Features
- Phone Finder
- Email Finder
- 10 seats included
- API access
- WhatsApp integration
- CatchALL emails FREE
- Chrome extension
- Priority support
HubSpot CRM Key Features
- Contact and company management
- Deal pipeline and tracking
- Email tracking and notifications
- Meeting scheduling
- Live chat and chatbot builder
- Sales automation and sequences
- Customizable reporting dashboards
- Document tracking and e-signatures
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Datagma
- Phone Finder
- Email Finder
- 10 seats included
- API access
- WhatsApp integration
- CatchALL emails FREE
- Chrome extension
- Priority support
Listed only by HubSpot CRM
- Contact and company management
- Deal pipeline and tracking
- Email tracking and notifications
- Meeting scheduling
- Live chat and chatbot builder
- Sales automation and sequences
- Customizable reporting dashboards
- Document tracking and e-signatures
Integration Ecosystem
Datagma Integrations
Datagma connects with: Clay, Lemlist, Instantly, Make, Salesforce, BetterContact, FullEnrich, Zeliq.
HubSpot CRM Integrations
HubSpot CRM connects with: Gmail, Microsoft Outlook, Slack, Salesforce, Zapier, Shopify, WordPress, Zoom.
Shared Integrations
Both tools integrate with: Salesforce.
Integrations listed only by Datagma: Clay, Lemlist, Instantly, Make, BetterContact, FullEnrich, Zeliq.
Integrations listed only by HubSpot CRM: Gmail, Microsoft Outlook, Slack, Zapier, Shopify, WordPress, Zoom.
Use Case Recommendations
Best Fit for Datagma
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for HubSpot CRM
- Budget-conscious teams looking for an affordable CRM platform
- Teams that want to start free and scale up as needs grow
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
Feature Comparison Summary
| Feature | Datagma | HubSpot CRM |
|---|---|---|
| Starting Price | Free | Free |
| Top Tier Price | Contact Sales | $150/mo |
| Total Features Listed | 8 | 8 |
| Integrations | 8 | 8 |
| Founded | N/A | 2006 |
Getting Started Checklist
- Define your B2B lead data and contact enrichment and customer relationship management and sales pipeline tracking requirements and monthly budget
- Estimate your expected data credits or contact lookups and contacts and deals to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Datagma serves the B2B lead data and contact enrichment side of an outbound stack and HubSpot CRM the customer relationship management and sales pipeline tracking side. Datagma offers a more accessible entry point, while HubSpot CRM starts at $0/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Datagma and HubSpot CRM for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Datagma and HubSpot CRM?
- Datagma is a data enrichment tool focused on finding verified B2B contact data like emails and mobile numbers, while HubSpot CRM is a CRM platform for managing contacts, tracking deals, and forecasting revenue. They serve different parts of the sales workflow, so many teams use both together rather than choosing one.
- Which is cheaper, Datagma or HubSpot CRM?
- Both tools start at the same $0/mo price point, so neither is cheaper at the entry level. Beyond the free tier, Datagma's paid plans run $49 to $249 per month plus a custom Enterprise tier, while HubSpot CRM's Sales Hub plans run $20 to $150 per month.
- Does Datagma integrate with Salesforce?
- Yes, Salesforce is listed as an integration by Datagma. It is also the only integration that appears on both Datagma's and HubSpot CRM's integration lists, according to the article.
- Can I use Datagma and HubSpot CRM together?
- Yes, the article notes that many teams run one of each since they cover different parts of the outbound workflow. Datagma handles finding accurate contact data for target accounts, while HubSpot CRM handles organizing contacts and tracking deals, so pairing them is a common setup.
- Who should choose HubSpot CRM over Datagma?
- Sales teams that need to track deals from first touch to close, or managers who need pipeline visibility and forecasting, are best suited to HubSpot CRM. It is also a good fit for budget-conscious teams that want to start free and scale, or grow into its unified marketing, sales, service, and content Hubs.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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