Tool Comparisons

    Datagma vs Nutshell: Data Enrichment Tool vs CRM Platform Comparison

    Compare Datagma (data enrichment tool) and Nutshell (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    Editorial illustration for Datagma vs Nutshell
    August 21, 2026Updated September 4, 20265 min read
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    The short answer

    Datagma is a B2B data enrichment tool for finding verified emails and phone numbers, while Nutshell is a CRM platform for managing contacts and sales pipelines. Datagma starts free, Nutshell's entry plan costs $19 per month. Teams needing lead data choose Datagma, teams needing pipeline tracking choose Nutshell, and many use both.

    Key takeaways

    • Datagma offers a free entry plan while Nutshell's entry level Foundation plan costs $19 per month.
    • Datagma's Expert plan costs $249 per month and includes 750 phone lookups and 22,500 emails per month.
    • Nutshell's Enterprise plan costs $89 per month and includes 150 AI outcomes and unlimited custom pipelines.
    • Datagma integrates with Clay, Lemlist, Instantly, Make, Salesforce, BetterContact, FullEnrich, and Zeliq.
    • Nutshell is described as supporting 10 integrations, including Aircall, CallRail, Dialpad, and Google Analytics (GA4).

    Reviewed and updated September 4, 2026

    Datagma vs Nutshell: Data Enrichment Tool vs CRM Platform Comparison

    Datagma is a data enrichment tool; Nutshell is a CRM platform. Whether you need one, the other, or both depends on which part of the workflow you are buying for: B2B lead data and contact enrichment on one side, customer relationship management and sales pipeline tracking on the other. This guide lays out what each vendor publishes.

    The Quick Answer

    Datagma is a data enrichment tool for B2B lead data and contact enrichment; Nutshell is a CRM platform for customer relationship management and sales pipeline tracking. By each vendor's own wording, Datagma lists phone finder and email finder, and Nutshell lists unlimited contacts & storage and email & calendar sync.

    Datagma offers a lower entry point at $0/mo compared to Nutshell at $19/mo.

    If your priority is finding accurate contact data for target accounts, Datagma is the one built for it; for organizing contacts, tracking deals, and forecasting revenue, that is Nutshell. Many teams run one of each.

    Understanding the Core Difference

    Datagma is Real-time B2B data enrichment returning verified emails and direct mobile numbers. Every plan includes 10 seats, API access and a shared credit pool.

    Nutshell is Nutshell is an all-in-one growth software featuring CRM, email marketing, and contact management for sales teams. Every subscription bundles webchat, an AI chatbot, a form builder, landing pages and attribution reporting alongside the sales pipeline.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    Pricing ladder: Pricing Comparison (Datagma, Nutshell, Free, Foundation)

    FreeDatagma entry plan

    Free

    $19/moNutshell entry plan

    Foundation

    Entry pricing for Datagma and Nutshell, as published on each vendor's own pricing page.

    Datagma Pricing (as of September 2026)

    PlanPriceContactsEmails
    FreeFree3 phones/month90 to 100 emails/month (vendor surfaces disagree)
    Regular$49/mo100 phones/month3,000 emails/month
    Popular$99/mo250 phones/month7,500 emails/month
    Expert$249/mo750 phones/month22,500 emails/month
    EnterpriseContact SalesCustom limits-

    Source: Datagma Pricing

    Nutshell Pricing (as of September 2026)

    PlanPriceContacts
    Foundation$19/moUnlimited contacts and storage; 10 AI outcomes
    Growth$32/mo20 AI outcomes
    Pro$49/mo40 AI outcomes; 5 custom pipelines
    Business$67/mo100 AI outcomes; 10 custom pipelines
    Enterprise$89/mo150 AI outcomes; unlimited pipelines

    Source: Nutshell Pricing

    Pricing Analysis

    Datagma is more affordable at the entry level ($0/mo vs $19/mo). For teams with tight budgets or those just getting started with B2B lead data and contact enrichment and customer relationship management and sales pipeline tracking, this price difference matters.

    Datagma includes a free tier, letting you test the platform before committing financially.

    Features Breakdown

    Datagma lists
    • Phone Finder
    • Email Finder
    • 10 seats included
    • API access
    • WhatsApp integration
    • CatchALL emails FREE
    • and 2 more listed below
    Nutshell lists
    • Unlimited contacts & storage
    • Email & calendar sync
    • Form builder & landing pages
    • Activity reports
    • Lead assignment rules
    • Sales automation
    • and 2 more listed below
    What Datagma and Nutshell each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    Datagma Key Features

    • Phone Finder
    • Email Finder
    • 10 seats included
    • API access
    • WhatsApp integration
    • CatchALL emails FREE
    • Chrome extension
    • Priority support

    Nutshell Key Features

    • Unlimited contacts & storage
    • Email & calendar sync
    • Form builder & landing pages
    • Activity reports
    • Lead assignment rules
    • Sales automation
    • Meeting scheduler
    • Advanced reporting

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by Datagma

    • Phone Finder
    • Email Finder
    • 10 seats included
    • API access
    • WhatsApp integration
    • CatchALL emails FREE
    • Chrome extension
    • Priority support

    Listed only by Nutshell

    • Unlimited contacts & storage
    • Email & calendar sync
    • Form builder & landing pages
    • Activity reports
    • Lead assignment rules
    • Sales automation
    • Meeting scheduler
    • Advanced reporting

    Integration Ecosystem

    Integration grid: Integration Ecosystem (Datagma, Nutshell, Clay, Gmail)

    Datagma Integrations

    Datagma connects with: Clay, Lemlist, Instantly, Make, Salesforce, BetterContact, FullEnrich, Zeliq.

    Nutshell Integrations

    Nutshell connects with: Gmail and Google Calendar, Calendly, Aircall, CallRail, Dialpad, Intercom, Google Meet, Google Analytics (GA4), ChatGPT / OpenAI, Claude.

    Integrations listed only by Datagma: Clay, Lemlist, Instantly, Make, Salesforce, BetterContact, FullEnrich, Zeliq.

    Integrations listed only by Nutshell: Gmail and Google Calendar, Calendly, Aircall, CallRail, Dialpad, Intercom, Google Meet, Google Analytics (GA4), ChatGPT / OpenAI, Claude.

    Use Case Recommendations

    Best Fit for Datagma

    • Budget-conscious teams looking for an affordable data enrichment tool
    • Teams that want to start free and scale up as needs grow
    • Enterprise buyers who prefer custom pricing and dedicated support

    Best Fit for Nutshell

    • Budget-conscious teams looking for an affordable CRM platform
    • Organizations with complex tech stacks needing broad integration support (10 integrations)
    • Sales teams tracking deals from first touch to close
    • Managers who need pipeline visibility and forecasting

    Feature Comparison Summary

    FeatureDatagmaNutshell
    Starting PriceFree$19/mo
    Top Tier PriceContact Sales$89/mo
    Total Features Listed88
    Integrations810

    Getting Started Checklist

    Before-and-after steps: Getting Started Checklist (Define B2B lead, Estimate expected data, List integrations, Sign up)

    1. Define your B2B lead data and contact enrichment and customer relationship management and sales pipeline tracking requirements and monthly budget
    2. Estimate your expected data credits or contact lookups and contacts and deals to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    Datagma serves the B2B lead data and contact enrichment side of an outbound stack and Nutshell the customer relationship management and sales pipeline tracking side. Datagma offers a more accessible entry point, while Nutshell starts at $19/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit Datagma and Nutshell for current information.

    Questions

    Frequently asked questions.

    Frequently asked questions
    What is the main difference between Datagma and Nutshell?
    Datagma is a data enrichment tool built for finding B2B lead data such as verified emails and direct mobile numbers, while Nutshell is a CRM platform built for customer relationship management and sales pipeline tracking. They solve different parts of the sales workflow rather than competing directly.
    How much does Datagma cost compared to Nutshell?
    Datagma's entry plan is free, while Nutshell's entry plan, Foundation, costs $19 per month. Datagma's paid tiers run from $49 per month up to $249 per month for the Expert plan, and Nutshell's paid tiers run from $32 per month up to $89 per month for Enterprise.
    What integrations does Datagma support?
    Datagma connects with Clay, Lemlist, Instantly, Make, Salesforce, BetterContact, FullEnrich, and Zeliq, according to its own listed integrations. These are largely sales engagement and enrichment tools rather than calendar or communication apps.
    What integrations does Nutshell support?
    Nutshell lists integrations with Gmail and Google Calendar, Calendly, Aircall, CallRail, Dialpad, Intercom, Google Meet, Google Analytics (GA4), ChatGPT/OpenAI, and Claude. It is also described as a good fit for organizations needing broad integration support across 10 connected tools.
    Should a company use Datagma, Nutshell, or both?
    It depends on the workflow being solved: Datagma is built for finding accurate contact data for target accounts, while Nutshell is built for organizing contacts, tracking deals, and forecasting revenue. The article notes that many teams run one of each to cover both needs.
    DatagmaNutshellData Enrichment ToolCRM PlatformComparisondata-enrichmentcrm
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

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