Datagma vs Pipedrive: Data Enrichment Tool vs CRM Platform Comparison
Compare Datagma (data enrichment tool) and Pipedrive (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Datagma is a B2B data enrichment tool for finding verified emails and phone numbers, while Pipedrive is a CRM platform for managing deals and sales pipelines. Datagma starts free with a $49 to $249 monthly range, and Pipedrive starts at $14 per month up to $79. Many teams use both together rather than choosing one.
Key takeaways
- Datagma's entry plan is free, while Pipedrive's entry Lite plan costs $14 per month.
- Datagma offers 5 pricing tiers, ranging from Free to $249 per month plus an Enterprise custom tier, while Pipedrive offers 4 tiers from $14 to $79 per month.
- Every Datagma plan includes 10 seats, API access, and a shared credit pool.
- Datagma integrates with Clay, Lemlist, Instantly, Make, Salesforce, BetterContact, FullEnrich, and Zeliq, while Pipedrive integrates with Google Workspace, Microsoft Outlook, Slack, Zoom, Zapier, Mailchimp, Trello, and Asana.
- Pipedrive lists AI-powered sales assistance, workflow automation, and revenue forecasting as key features, while Datagma lists phone finder, email finder, and WhatsApp integration.
Reviewed and updated September 4, 2026
Datagma vs Pipedrive: Data Enrichment Tool vs CRM Platform Comparison
Datagma is a data enrichment tool; Pipedrive is a CRM platform. Whether you need one, the other, or both depends on which part of the workflow you are buying for: B2B lead data and contact enrichment on one side, customer relationship management and sales pipeline tracking on the other. This guide lays out what each vendor publishes.
The Quick Answer
Datagma is a data enrichment tool for B2B lead data and contact enrichment; Pipedrive is a CRM platform for customer relationship management and sales pipeline tracking. By each vendor's own wording, Datagma lists phone finder and email finder, and Pipedrive lists visual deal pipeline management and activity-based selling methodology.
Datagma offers a lower entry point at $0/mo compared to Pipedrive at $14/mo.
If your priority is finding accurate contact data for target accounts, Datagma is the one built for it; for organizing contacts, tracking deals, and forecasting revenue, that is Pipedrive. Many teams run one of each.
Understanding the Core Difference
Datagma is Real-time B2B data enrichment returning verified emails and direct mobile numbers. Every plan includes 10 seats, API access and a shared credit pool.
Pipedrive is A sales-focused CRM designed by salespeople for salespeople, built around a visual deal pipeline. Pipedrive emphasizes simplicity and ease of use with powerful automation features, AI-powered sales assistance, and activity-based selling methodology.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Free
Lite
Datagma Pricing (as of September 2026)
| Plan | Price | Contacts | Emails |
|---|---|---|---|
| Free | Free | 3 phones/month | 90 to 100 emails/month (vendor surfaces disagree) |
| Regular | $49/mo | 100 phones/month | 3,000 emails/month |
| Popular | $99/mo | 250 phones/month | 7,500 emails/month |
| Expert | $249/mo | 750 phones/month | 22,500 emails/month |
| Enterprise | Contact Sales | Custom limits | - |
Source: Datagma Pricing
Pipedrive Pricing (as of September 2026)
| Plan | Price |
|---|---|
| Lite | $14/mo |
| Growth | $39/mo |
| Premium | $59/mo |
| Ultimate | $79/mo |
Source: Pipedrive Pricing
Pricing Analysis
Datagma is more affordable at the entry level ($0/mo vs $14/mo). For teams with tight budgets or those just getting started with B2B lead data and contact enrichment and customer relationship management and sales pipeline tracking, this price difference matters.
Datagma offers 5 pricing tiers compared to Pipedrive's 4, giving you more granularity as you scale.
Datagma includes a free tier, letting you test the platform before committing financially.
Features Breakdown
- Phone Finder
- Email Finder
- 10 seats included
- API access
- WhatsApp integration
- CatchALL emails FREE
- and 2 more listed below
- Visual deal pipeline management
- Activity-based selling methodology
- Email sync with templates and tracking
- Workflow automation builder
- AI-powered sales assistant
- Revenue forecasting and reporting
- and 2 more listed below
Datagma Key Features
- Phone Finder
- Email Finder
- 10 seats included
- API access
- WhatsApp integration
- CatchALL emails FREE
- Chrome extension
- Priority support
Pipedrive Key Features
- Visual deal pipeline management
- Activity-based selling methodology
- Email sync with templates and tracking
- Workflow automation builder
- AI-powered sales assistant
- Revenue forecasting and reporting
- Customizable web forms and chatbot
- Mobile app with caller ID and call logging
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Datagma
- Phone Finder
- Email Finder
- 10 seats included
- API access
- WhatsApp integration
- CatchALL emails FREE
- Chrome extension
- Priority support
Listed only by Pipedrive
- Visual deal pipeline management
- Activity-based selling methodology
- Email sync with templates and tracking
- Workflow automation builder
- AI-powered sales assistant
- Revenue forecasting and reporting
- Customizable web forms and chatbot
- Mobile app with caller ID and call logging
Integration Ecosystem
Datagma Integrations
Datagma connects with: Clay, Lemlist, Instantly, Make, Salesforce, BetterContact, FullEnrich, Zeliq.
Pipedrive Integrations
Pipedrive connects with: Google Workspace, Microsoft Outlook, Slack, Zoom, Zapier, Mailchimp, Trello, Asana.
Integrations listed only by Datagma: Clay, Lemlist, Instantly, Make, Salesforce, BetterContact, FullEnrich, Zeliq.
Integrations listed only by Pipedrive: Google Workspace, Microsoft Outlook, Slack, Zoom, Zapier, Mailchimp, Trello, Asana.
Use Case Recommendations
Best Fit for Datagma
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for Pipedrive
- Budget-conscious teams looking for an affordable CRM platform
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
- Growing teams that need scalable contact management
Feature Comparison Summary
| Feature | Datagma | Pipedrive |
|---|---|---|
| Starting Price | Free | $14/mo |
| Top Tier Price | Contact Sales | $79/mo |
| Total Features Listed | 8 | 8 |
| Integrations | 8 | 8 |
| Founded | N/A | 2010 |
Getting Started Checklist
- Define your B2B lead data and contact enrichment and customer relationship management and sales pipeline tracking requirements and monthly budget
- Estimate your expected data credits or contact lookups and contacts and deals to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Datagma serves the B2B lead data and contact enrichment side of an outbound stack and Pipedrive the customer relationship management and sales pipeline tracking side. Datagma offers a more accessible entry point, while Pipedrive starts at $14/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Datagma and Pipedrive for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Datagma and Pipedrive?
- Datagma is a data enrichment tool built for finding verified emails and direct mobile numbers for B2B leads, while Pipedrive is a CRM platform built around a visual deal pipeline for tracking customer relationships and sales activity. They solve different parts of the sales workflow rather than competing directly.
- Which one is cheaper, Datagma or Pipedrive?
- Datagma has a lower entry point at $0 per month compared to Pipedrive's $14 per month Lite plan. Datagma's paid tiers go up to $249 per month plus a custom Enterprise tier, while Pipedrive's paid tiers top out at $79 per month for its Ultimate plan.
- Can I use Datagma and Pipedrive together?
- Yes, the article notes that many teams run one of each since they cover different workflow needs. Datagma handles finding accurate contact data for target accounts, while Pipedrive handles organizing contacts, tracking deals, and forecasting revenue.
- What integrations does Datagma support?
- Datagma connects with Clay, Lemlist, Instantly, Make, Salesforce, BetterContact, FullEnrich, and Zeliq. This list is what Datagma publishes on its own integration page as of the comparison's writing.
- Does Pipedrive include AI features?
- Yes, Pipedrive lists an AI-powered sales assistant among its key features, alongside workflow automation, email sync with templates and tracking, and revenue forecasting and reporting. These are features Pipedrive publishes directly on its own product pages.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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