Datagma vs Salesforce: Data Enrichment Tool vs CRM Platform Comparison
Compare Datagma (data enrichment tool) and Salesforce (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Datagma is a data enrichment tool for B2B lead data and contact enrichment, while Salesforce is a CRM platform for customer relationship management and sales pipeline tracking. Datagma starts free and Salesforce's Starter Suite costs $25/mo. Teams needing accurate contact data typically choose Datagma, while teams needing pipeline tracking and forecasting choose Salesforce, and many run both.
Key takeaways
- Datagma's free plan includes 3 phones per month and 90 to 100 emails per month, while Salesforce's Starter Suite plan costs $25/mo.
- Datagma offers 5 pricing tiers (Free, Regular at $49/mo, Popular at $99/mo, Expert at $249/mo, and Enterprise), compared to Salesforce's 4 tiers (Starter Suite at $25/mo, Pro Suite at $100/mo, Enterprise at $175/mo, and Unlimited at $350/mo).
- Every Datagma plan includes 10 seats, API access, and a shared credit pool.
- Salesforce lists Einstein AI-powered analytics and predictions plus an AppExchange marketplace, features not listed by Datagma.
- Datagma integrates with Clay, Lemlist, Instantly, Make, Salesforce, BetterContact, FullEnrich, and Zeliq, while Salesforce integrates with Slack, Google Workspace, Microsoft Outlook, Mailchimp, DocuSign, Zapier, Tableau, and MuleSoft.
Reviewed and updated September 5, 2026
Datagma vs Salesforce: Data Enrichment Tool vs CRM Platform Comparison
Sales teams building an outbound stack often weigh Datagma, a data enrichment tool for B2B lead data and contact enrichment, against Salesforce, a CRM platform for customer relationship management and sales pipeline tracking. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.
The Quick Answer
Datagma is a data enrichment tool for B2B lead data and contact enrichment; Salesforce is a CRM platform for customer relationship management and sales pipeline tracking. By each vendor's own wording, Datagma lists phone finder and email finder, and Salesforce lists lead, account, and contact management and opportunity and pipeline tracking.
Datagma offers a lower entry point at $0/mo compared to Salesforce at $25/mo.
If your priority is finding accurate contact data for target accounts, Datagma is the one built for it; for organizing contacts, tracking deals, and forecasting revenue, that is Salesforce. Many teams run one of each.
Understanding the Core Difference
Datagma is Real-time B2B data enrichment returning verified emails and direct mobile numbers. Every plan includes 10 seats, API access and a shared credit pool.
Salesforce is The world's leading CRM platform offering a comprehensive suite of sales, service, marketing, and commerce tools. Known for extensive customization, AI-powered insights via Einstein, and a vast ecosystem of third-party integrations through AppExchange.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Free
Starter Suite
Datagma Pricing (as of September 2026)
| Plan | Price | Contacts | Emails |
|---|---|---|---|
| Free | Free | 3 phones/month | 90 to 100 emails/month (vendor surfaces disagree) |
| Regular | $49/mo | 100 phones/month | 3,000 emails/month |
| Popular | $99/mo | 250 phones/month | 7,500 emails/month |
| Expert | $249/mo | 750 phones/month | 22,500 emails/month |
| Enterprise | Contact Sales | Custom limits | - |
Source: Datagma Pricing
Salesforce Pricing (as of September 2026)
| Plan | Price |
|---|---|
| Starter Suite | $25/mo |
| Pro Suite | $100/mo |
| Enterprise | $175/mo |
| Unlimited | $350/mo |
Source: Salesforce Pricing
Pricing Analysis
Datagma is more affordable at the entry level ($0/mo vs $25/mo). For teams with tight budgets or those just getting started with B2B lead data and contact enrichment and customer relationship management and sales pipeline tracking, this price difference matters.
Datagma offers 5 pricing tiers compared to Salesforce's 4, giving you more granularity as you scale.
Datagma includes a free tier, letting you test the platform before committing financially.
Features Breakdown
- Phone Finder
- Email Finder
- 10 seats included
- API access
- WhatsApp integration
- CatchALL emails FREE
- and 2 more listed below
- Lead, account, and contact management
- Opportunity and pipeline tracking
- Einstein AI-powered analytics and predictions
- Sales forecasting and territory management
- Workflow automation and approval processes
- Customizable dashboards and reports
- and 2 more listed below
Datagma Key Features
- Phone Finder
- Email Finder
- 10 seats included
- API access
- WhatsApp integration
- CatchALL emails FREE
- Chrome extension
- Priority support
Salesforce Key Features
- Lead, account, and contact management
- Opportunity and pipeline tracking
- Einstein AI-powered analytics and predictions
- Sales forecasting and territory management
- Workflow automation and approval processes
- Customizable dashboards and reports
- AppExchange marketplace
- Mobile CRM app for iOS and Android
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Datagma
- Phone Finder
- Email Finder
- 10 seats included
- API access
- WhatsApp integration
- CatchALL emails FREE
- Chrome extension
- Priority support
Listed only by Salesforce
- Lead, account, and contact management
- Opportunity and pipeline tracking
- Einstein AI-powered analytics and predictions
- Sales forecasting and territory management
- Workflow automation and approval processes
- Customizable dashboards and reports
- AppExchange marketplace
- Mobile CRM app for iOS and Android
Integration Ecosystem
Datagma Integrations
Datagma connects with: Clay, Lemlist, Instantly, Make, Salesforce, BetterContact, FullEnrich, Zeliq.
Salesforce Integrations
Salesforce connects with: Slack, Google Workspace, Microsoft Outlook, Mailchimp, DocuSign, Zapier, Tableau, MuleSoft.
Integrations listed only by Datagma: Clay, Lemlist, Instantly, Make, Salesforce, BetterContact, FullEnrich, Zeliq.
Integrations listed only by Salesforce: Slack, Google Workspace, Microsoft Outlook, Mailchimp, DocuSign, Zapier, Tableau, MuleSoft.
Use Case Recommendations
Best Fit for Datagma
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for Salesforce
- Budget-conscious teams looking for an affordable CRM platform
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
- Growing teams that need scalable contact management
Feature Comparison Summary
| Feature | Datagma | Salesforce |
|---|---|---|
| Starting Price | Free | $25/mo |
| Top Tier Price | Contact Sales | $350/mo |
| Total Features Listed | 8 | 8 |
| Integrations | 8 | 8 |
| Founded | N/A | 1999 |
Getting Started Checklist
- Define your B2B lead data and contact enrichment and customer relationship management and sales pipeline tracking requirements and monthly budget
- Estimate your expected data credits or contact lookups and contacts and deals to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Datagma serves the B2B lead data and contact enrichment side of an outbound stack and Salesforce the customer relationship management and sales pipeline tracking side. Datagma offers a more accessible entry point, while Salesforce starts at $25/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Datagma and Salesforce for current information.
Frequently asked questions.
Frequently asked questions- Is Datagma cheaper than Salesforce?
- Yes, at the entry level. Datagma offers a free plan with 3 phones per month and 90 to 100 emails per month, while Salesforce's cheapest plan, the Starter Suite, costs $25/mo. Datagma's paid tiers start at $49/mo for the Regular plan, which offers 100 phones and 3,000 emails per month.
- What does Datagma actually do?
- Datagma is a data enrichment tool focused on B2B lead data and contact enrichment. It provides real-time enrichment returning verified emails and direct mobile numbers, with features like a phone finder, email finder, WhatsApp integration, and CatchALL emails included on every plan alongside 10 seats and API access.
- What does Salesforce actually do?
- Salesforce is a CRM platform built for customer relationship management and sales pipeline tracking. It offers lead, account, and contact management, opportunity and pipeline tracking, sales forecasting, workflow automation, and Einstein AI-powered analytics, along with an AppExchange marketplace for third-party integrations.
- Can I use Datagma and Salesforce together?
- Yes, Datagma lists Salesforce as one of its own integrations, alongside tools like Clay, Lemlist, Instantly, Make, BetterContact, FullEnrich, and Zeliq. This means enriched contact data from Datagma can feed directly into a Salesforce CRM workflow, which is why many teams run both tools rather than choosing one.
- Which tool should I choose if I only need one?
- It depends on your priority. If finding accurate contact data for target accounts matters most, Datagma is built for that. If organizing contacts, tracking deals, and forecasting revenue is the priority, Salesforce fits that role, since the two platforms cover different parts of the sales workflow.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
Connect on LinkedIn →Explore more.
Ready to scale your outreach?
We build GTM engines that book real meetings. See the receipts.
Related articles.
AroundDeal vs Salesflare: Data Enrichment Tool vs CRM Platform Comparison
Compare AroundDeal (data enrichment tool) and Salesflare (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Evaboot vs Microsoft Dynamics 365 Sales: Data Enrichment Tool vs CRM Platform Comparison
Compare Evaboot (data enrichment tool) and Microsoft Dynamics 365 Sales (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Agile CRM vs LeadIQ: CRM Platform vs Data Enrichment Tool Comparison
Compare Agile CRM (CRM platform) and LeadIQ (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Anymail Finder vs Pipeline CRM: Data Enrichment Tool vs CRM Platform Comparison
Compare Anymail Finder (data enrichment tool) and Pipeline CRM (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
AroundDeal vs Maximizer: Data Enrichment Tool vs CRM Platform Comparison
Compare AroundDeal (data enrichment tool) and Maximizer (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Breakcold vs Bulk Email Checker: CRM Platform vs Data Enrichment Tool Comparison
Compare Breakcold (CRM platform) and Bulk Email Checker (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.