Tool Comparisons

    Datagma vs Salesforce: Data Enrichment Tool vs CRM Platform Comparison

    Compare Datagma (data enrichment tool) and Salesforce (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    September 2, 20265 min read
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    The short answer

    Compare Datagma (data enrichment tool) and Salesforce (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    Reviewed and updated September 2, 2026

    Datagma vs Salesforce: Data Enrichment Tool vs CRM Platform Comparison

    Sales teams building an outbound stack often weigh Datagma, a data enrichment tool for B2B lead data and contact enrichment, against Salesforce, a CRM platform for customer relationship management and sales pipeline tracking. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.

    The Quick Answer

    Datagma is a data enrichment tool for B2B lead data and contact enrichment; Salesforce is a CRM platform for customer relationship management and sales pipeline tracking. By each vendor's own wording, Datagma lists phone finder and email finder, and Salesforce lists lead, account, and contact management and opportunity and pipeline tracking.

    Datagma offers a lower entry point at $0/mo compared to Salesforce at $25/mo.

    If your priority is finding accurate contact data for target accounts, Datagma is the one built for it; for organizing contacts, tracking deals, and forecasting revenue, that is Salesforce. Many teams run one of each.

    Understanding the Core Difference

    Datagma is Real-time B2B data enrichment returning verified emails and direct mobile numbers. Every plan includes 10 seats, API access and a shared credit pool.

    Salesforce is The world's leading CRM platform offering a comprehensive suite of sales, service, marketing, and commerce tools. Known for extensive customization, AI-powered insights via Einstein, and a vast ecosystem of third-party integrations through AppExchange.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    FreeDatagma entry plan

    Free

    $25/moSalesforce entry plan

    Starter Suite

    Entry pricing for Datagma and Salesforce, as published on each vendor's own pricing page.

    Datagma Pricing (as of September 2026)

    PlanPriceContactsEmails
    FreeFree3 phones/month90 to 100 emails/month (vendor surfaces disagree)
    Regular$49/mo100 phones/month3,000 emails/month
    Popular$99/mo250 phones/month7,500 emails/month
    Expert$249/mo750 phones/month22,500 emails/month
    EnterpriseContact SalesCustom limits-

    Source: Datagma Pricing

    Salesforce Pricing (as of September 2026)

    PlanPrice
    Starter Suite$25/mo
    Pro Suite$100/mo
    Enterprise$175/mo
    Unlimited$350/mo

    Source: Salesforce Pricing

    Pricing Analysis

    Datagma is more affordable at the entry level ($0/mo vs $25/mo). For teams with tight budgets or those just getting started with B2B lead data and contact enrichment and customer relationship management and sales pipeline tracking, this price difference matters.

    Datagma offers 5 pricing tiers compared to Salesforce's 4, giving you more granularity as you scale.

    Datagma includes a free tier, letting you test the platform before committing financially.

    Features Breakdown

    Datagma lists
    • Phone Finder
    • Email Finder
    • 10 seats included
    • API access
    • WhatsApp integration
    • CatchALL emails FREE
    • and 2 more listed below
    Salesforce lists
    • Lead, account, and contact management
    • Opportunity and pipeline tracking
    • Einstein AI-powered analytics and predictions
    • Sales forecasting and territory management
    • Workflow automation and approval processes
    • Customizable dashboards and reports
    • and 2 more listed below
    What Datagma and Salesforce each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    Datagma Key Features

    • Phone Finder
    • Email Finder
    • 10 seats included
    • API access
    • WhatsApp integration
    • CatchALL emails FREE
    • Chrome extension
    • Priority support

    Salesforce Key Features

    • Lead, account, and contact management
    • Opportunity and pipeline tracking
    • Einstein AI-powered analytics and predictions
    • Sales forecasting and territory management
    • Workflow automation and approval processes
    • Customizable dashboards and reports
    • AppExchange marketplace
    • Mobile CRM app for iOS and Android

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by Datagma

    • Phone Finder
    • Email Finder
    • 10 seats included
    • API access
    • WhatsApp integration
    • CatchALL emails FREE
    • Chrome extension
    • Priority support

    Listed only by Salesforce

    • Lead, account, and contact management
    • Opportunity and pipeline tracking
    • Einstein AI-powered analytics and predictions
    • Sales forecasting and territory management
    • Workflow automation and approval processes
    • Customizable dashboards and reports
    • AppExchange marketplace
    • Mobile CRM app for iOS and Android

    Integration Ecosystem

    Datagma Integrations

    Datagma connects with: Clay, Lemlist, Instantly, Make, Salesforce, BetterContact, FullEnrich, Zeliq.

    Salesforce Integrations

    Salesforce connects with: Slack, Google Workspace, Microsoft Outlook, Mailchimp, DocuSign, Zapier, Tableau, MuleSoft.

    Integrations listed only by Datagma: Clay, Lemlist, Instantly, Make, Salesforce, BetterContact, FullEnrich, Zeliq.

    Integrations listed only by Salesforce: Slack, Google Workspace, Microsoft Outlook, Mailchimp, DocuSign, Zapier, Tableau, MuleSoft.

    Use Case Recommendations

    Best Fit for Datagma

    • Budget-conscious teams looking for an affordable data enrichment tool
    • Teams that want to start free and scale up as needs grow
    • Enterprise buyers who prefer custom pricing and dedicated support

    Best Fit for Salesforce

    • Budget-conscious teams looking for an affordable CRM platform
    • Sales teams tracking deals from first touch to close
    • Managers who need pipeline visibility and forecasting
    • Growing teams that need scalable contact management

    Feature Comparison Summary

    FeatureDatagmaSalesforce
    Starting PriceFree$25/mo
    Top Tier PriceContact Sales$350/mo
    Total Features Listed88
    Integrations88
    FoundedN/A1999

    Getting Started Checklist

    1. Define your B2B lead data and contact enrichment and customer relationship management and sales pipeline tracking requirements and monthly budget
    2. Estimate your expected data credits or contact lookups and contacts and deals to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    Datagma serves the B2B lead data and contact enrichment side of an outbound stack and Salesforce the customer relationship management and sales pipeline tracking side. Datagma offers a more accessible entry point, while Salesforce starts at $25/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit Datagma and Salesforce for current information.

    DatagmaSalesforceData Enrichment ToolCRM PlatformComparisondata-enrichmentcrm
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

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