Datanyze vs folk: Data Enrichment Tool vs CRM Platform Comparison
Compare Datanyze (data enrichment tool) and folk (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Datanyze and folk solve different problems, so the choice is not either/or. Datanyze is a data enrichment tool for B2B lead data and contact enrichment, starting free. folk is a CRM platform for pipeline management and sales tracking, starting at $30/mo. Teams needing both often run one of each.
Key takeaways
- Datanyze's entry plan, Nyze Lite, is free and includes 10 credits per month.
- folk's entry plan, Standard, costs $30/mo, with Premium at $60/mo and Enterprise at $100/mo.
- Datanyze lists 9 features and 3 integrations: Google Chrome, Salesforce, and HubSpot.
- folk lists 8 features and 10 integrations, including Gmail, Outlook, WhatsApp, Zapier, and Apollo.
- Datanyze's top tier plan, Nyze Pro 2, costs $55/mo for 160 credits per month, while folk's top tier Enterprise plan costs $100/mo.
Reviewed and updated September 4, 2026
Datanyze vs folk: Data Enrichment Tool vs CRM Platform Comparison
Sales teams building an outbound stack often weigh Datanyze, a data enrichment tool for B2B lead data and contact enrichment, against folk, a CRM platform for customer relationship management and sales pipeline tracking. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.
The Quick Answer
Datanyze is a data enrichment tool for B2B lead data and contact enrichment; folk is a CRM platform for customer relationship management and sales pipeline tracking. By each vendor's own wording, Datanyze lists technographic data and insights and chrome extension for linkedin, and folk lists pipeline management and email campaigns.
Datanyze offers a lower entry point at $0/mo compared to folk at $30/mo.
If your priority is finding accurate contact data for target accounts, Datanyze is the one built for it; for organizing contacts, tracking deals, and forecasting revenue, that is folk. Many teams run one of each.
Understanding the Core Difference
Datanyze is B2B contact and company data platform (by ZoomInfo) specializing in technographic data and affordable prospecting for SMBs.
folk is folk is a CRM that captures the context of a team's relationships, with AI Assistants that work from that data. It syncs email, calendar and WhatsApp, imports profiles through a LinkedIn extension, and runs pipelines and email campaigns on top.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Nyze Lite
Standard
Datanyze Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Nyze Lite | Free | 10 credits per month |
| Nyze Pro 1 | $29/mo | 80 credits/month |
| Nyze Pro 2 | $55/mo | 160 credits/month |
Source: Datanyze Pricing
folk Pricing (as of September 2026)
| Plan | Price |
|---|---|
| Standard | $30/mo |
| Premium | $60/mo |
| Enterprise | $100/mo |
Source: folk Pricing
Pricing Analysis
Datanyze is more affordable at the entry level ($0/mo vs $30/mo). For teams with tight budgets or those just getting started with B2B lead data and contact enrichment and customer relationship management and sales pipeline tracking, this price difference matters.
Datanyze includes a free tier, letting you test the platform before committing financially.
Features Breakdown
- Technographic data and insights
- Chrome extension for LinkedIn
- Direct email and phone lookups
- Company and contact profiles
- Icebreaker conversation starters
- Google Chrome extension
- and 3 more listed below
- Pipeline management
- Email campaigns
- Contact enrichment
- Magic fields (AI)
- LinkedIn extension
- Email, calendar & WhatsApp sync
- and 2 more listed below
Datanyze Key Features
- Technographic data and insights
- Chrome extension for LinkedIn
- Direct email and phone lookups
- Company and contact profiles
- Icebreaker conversation starters
- Google Chrome extension
- Export to CSV
- Tag and note management
- Company technology stack tracking
folk Key Features
- Pipeline management
- Email campaigns
- Contact enrichment
- Magic fields (AI)
- LinkedIn extension
- Email, calendar & WhatsApp sync
- Custom objects & Deals
- Email sequences
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Datanyze
- Technographic data and insights
- Chrome extension for LinkedIn
- Direct email and phone lookups
- Company and contact profiles
- Icebreaker conversation starters
- Google Chrome extension
- Export to CSV
- Tag and note management
- Company technology stack tracking
Listed only by folk
- Pipeline management
- Email campaigns
- Contact enrichment
- Magic fields (AI)
- LinkedIn extension
- Email, calendar & WhatsApp sync
- Custom objects & Deals
- Email sequences
Integration Ecosystem
Datanyze Integrations
Datanyze connects with: Google Chrome, Salesforce, HubSpot.
folk Integrations
folk connects with: Gmail, Outlook, Google calendar, Google contacts, WhatsApp, Zapier, Make, Pandadoc, Apollo, Clearbit.
Integrations listed only by Datanyze: Google Chrome, Salesforce, HubSpot.
Integrations listed only by folk: Gmail, Outlook, Google calendar, Google contacts, WhatsApp, Zapier, Make, Pandadoc, Apollo, Clearbit.
Use Case Recommendations
Best Fit for Datanyze
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that need a wide feature set (9 capabilities listed)
- Teams that want to start free and scale up as needs grow
Best Fit for folk
- Budget-conscious teams looking for an affordable CRM platform
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
Feature Comparison Summary
| Feature | Datanyze | folk |
|---|---|---|
| Starting Price | Free | $30/mo |
| Top Tier Price | $55/mo | $100/mo |
| Total Features Listed | 9 | 8 |
| Integrations | 3 | 10 |
| Founded | 2012 | N/A |
Getting Started Checklist
- Define your B2B lead data and contact enrichment and customer relationship management and sales pipeline tracking requirements and monthly budget
- Estimate your expected data credits or contact lookups and contacts and deals to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Datanyze serves the B2B lead data and contact enrichment side of an outbound stack and folk the customer relationship management and sales pipeline tracking side. Datanyze offers a more accessible entry point, while folk starts at $30/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Datanyze and folk for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Datanyze and folk?
- Datanyze is a data enrichment tool built for B2B lead data and contact enrichment, while folk is a CRM platform built for customer relationship management and sales pipeline tracking. Datanyze focuses on finding accurate contact data for target accounts, while folk focuses on organizing contacts, tracking deals, and forecasting revenue.
- Which is cheaper, Datanyze or folk?
- Datanyze is cheaper at the entry level, offering a free plan called Nyze Lite with 10 credits per month. folk's cheapest plan, Standard, costs $30/mo. At the top tier, Datanyze's Nyze Pro 2 plan costs $55/mo compared to folk's Enterprise plan at $100/mo.
- Do Datanyze and folk integrate with the same tools?
- No, their integration lists do not overlap. Datanyze connects with Google Chrome, Salesforce, and HubSpot, totaling 3 integrations. folk connects with 10 tools, including Gmail, Outlook, Google calendar, Google contacts, WhatsApp, Zapier, Make, Pandadoc, Apollo, and Clearbit.
- Can I use both Datanyze and folk together?
- Yes, the article notes that many teams run one of each since the platforms cover different parts of the outbound workflow. Datanyze handles contact enrichment and technographic data, while folk handles pipeline management, email campaigns, and deal tracking.
- Who is folk best suited for?
- folk best fits budget-conscious teams seeking an affordable CRM, organizations with complex tech stacks needing broad integration support across its 10 listed integrations, sales teams tracking deals from first touch to close, and managers who need pipeline visibility and forecasting.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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