EngageBay vs Lusha: CRM Platform vs Data Enrichment Tool Comparison
Compare EngageBay (CRM platform) and Lusha (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
EngageBay is a CRM platform for customer relationship management and sales pipeline tracking, while Lusha is a data enrichment tool for B2B lead data and contact enrichment. Both offer free tiers starting at $0/mo. EngageBay fits teams managing deals and forecasting revenue, while Lusha fits teams finding accurate contact data for target accounts, and many teams use both.
Key takeaways
- EngageBay's free plan supports 250 contacts, while its Pro plan costs $119.99/mo for 50,000 contacts.
- Lusha's free plan includes 40 credits per month, while its Premium plan costs $399.90/mo for 40,800 credits per year.
- EngageBay lists 8 features including Email Marketing, Landing Page Builder, and Helpdesk, while Lusha lists 9 features including Browser extension for LinkedIn and CRM enrichment.
- EngageBay integrates with 10 tools including Shopify, Stripe, and Slack, while Lusha integrates with 12 tools including Salesforce, HubSpot, and Outreach.
- Zapier is the only integration shared between EngageBay and Lusha.
Reviewed and updated September 4, 2026
EngageBay vs Lusha: CRM Platform vs Data Enrichment Tool Comparison
Sales teams building an outbound stack often weigh EngageBay, a CRM platform for customer relationship management and sales pipeline tracking, against Lusha, a data enrichment tool for B2B lead data and contact enrichment. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.
The Quick Answer
EngageBay is a CRM platform for customer relationship management and sales pipeline tracking; Lusha is a data enrichment tool for B2B lead data and contact enrichment. By each vendor's own wording, EngageBay lists email marketing and landing page builder, and Lusha lists browser extension for linkedin and csv enrichment.
Both start at the same price point ($0/mo), so the decision comes down to features and workflow fit.
If your priority is organizing contacts, tracking deals, and forecasting revenue, EngageBay is the one built for it; for finding accurate contact data for target accounts, that is Lusha. Many teams run one of each.
Understanding the Core Difference
EngageBay is EngageBay lets small businesses manage marketing, sales and customer service in one platform. The CRM sits alongside email marketing, landing pages, live chat and a helpdesk, with a free tier for teams of up to 15 members.
Lusha is B2B contact database with browser extension for LinkedIn prospecting, CSV enrichment, and intent signals.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
EngageBay Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 250 Contacts |
| Basic | $14.99/mo | 500 Contacts |
| Growth | $64.99/mo | 5000 Contacts |
| Pro | $119.99/mo | 50,000 Contacts |
Source: EngageBay Pricing
Lusha Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 40 credits per month |
| Starter | $49.90/mo | 4,800 credits per year |
| Pro | $69.90/mo | 7,200 credits per year |
| Premium | $399.90/mo | 40,800 credits per year |
Source: Lusha Pricing
Pricing Analysis
Both platforms start at the same $0/mo price point. The decision comes down to which feature set and tier structure works better for your expected usage.
Both platforms offer free tiers, so you can test each one before spending anything.
Features Breakdown
- Email Marketing
- Landing Page Builder
- Lead Scoring
- Marketing Automation
- Service Automation
- Live Chat
- and 2 more listed below
- Browser extension for LinkedIn
- CSV enrichment
- Bulk contact reveal
- Intent signal alerts
- Technology stack data
- Custom API
- and 3 more listed below
EngageBay Key Features
- Email Marketing
- Landing Page Builder
- Lead Scoring
- Marketing Automation
- Service Automation
- Live Chat
- Helpdesk
- Custom Reporting
Lusha Key Features
- Browser extension for LinkedIn
- CSV enrichment
- Bulk contact reveal
- Intent signal alerts
- Technology stack data
- Custom API
- Team management
- CRM enrichment (Scale)
- SSO (Scale)
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by EngageBay
- Email Marketing
- Landing Page Builder
- Lead Scoring
- Marketing Automation
- Service Automation
- Live Chat
- Helpdesk
- Custom Reporting
Listed only by Lusha
- Browser extension for LinkedIn
- CSV enrichment
- Bulk contact reveal
- Intent signal alerts
- Technology stack data
- Custom API
- Team management
- CRM enrichment (Scale)
- SSO (Scale)
Integration Ecosystem
EngageBay Integrations
EngageBay connects with: Zapier, Shopify, Xero, SendGrid, Mandrill, Stripe, Slack, Twilio, WooCommerce, Google Meet.
Lusha Integrations
Lusha connects with: Gmail, Outlook, Salesforce, HubSpot, Outreach, Microsoft Dynamics 365, Pipedrive, SalesLoft, Zoho CRM, Zapier, Make, n8n.
Shared Integrations
Both tools integrate with: Zapier.
Integrations listed only by EngageBay: Shopify, Xero, SendGrid, Mandrill, Stripe, Slack, Twilio, WooCommerce, Google Meet.
Integrations listed only by Lusha: Gmail, Outlook, Salesforce, HubSpot, Outreach, Microsoft Dynamics 365, Pipedrive, SalesLoft, Zoho CRM, Make, n8n.
Use Case Recommendations
Best Fit for EngageBay
- Budget-conscious teams looking for an affordable CRM platform
- Teams that want to start free and scale up as needs grow
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
Best Fit for Lusha
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that need a wide feature set (9 capabilities listed)
- Organizations with complex tech stacks needing broad integration support (12 integrations)
- Teams that want to start free and scale up as needs grow
Feature Comparison Summary
| Feature | EngageBay | Lusha |
|---|---|---|
| Starting Price | Free | Free |
| Top Tier Price | $119.99/mo | $399.90/mo |
| Total Features Listed | 8 | 9 |
| Integrations | 10 | 12 |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking and B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected contacts and deals and data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
EngageBay serves the customer relationship management and sales pipeline tracking side of an outbound stack and Lusha the B2B lead data and contact enrichment side. EngageBay offers a more accessible entry point, while Lusha starts at $0/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit EngageBay and Lusha for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between EngageBay and Lusha?
- EngageBay is a CRM platform for customer relationship management and sales pipeline tracking, while Lusha is a data enrichment tool for B2B lead data and contact enrichment. They serve different parts of the sales workflow, so many teams use both rather than choosing one over the other.
- How much do EngageBay and Lusha cost?
- Both start free. EngageBay's paid plans run from $14.99/mo for 500 contacts up to $119.99/mo for 50,000 contacts. Lusha's paid plans run from $49.90/mo for 4,800 credits per year up to $399.90/mo for 40,800 credits per year.
- Do EngageBay and Lusha integrate with each other or share any tools?
- They share only one listed integration: Zapier. EngageBay separately connects with Shopify, Xero, SendGrid, Mandrill, Stripe, Slack, Twilio, WooCommerce, and Google Meet, while Lusha connects with Gmail, Outlook, Salesforce, HubSpot, Outreach, Microsoft Dynamics 365, Pipedrive, SalesLoft, Zoho CRM, Make, and n8n.
- Which tool is better for a small sales team on a budget?
- Both are positioned as budget-conscious options with free tiers that let teams start free and scale as needs grow. EngageBay fits teams tracking deals and needing pipeline visibility, while Lusha fits teams needing a wide feature set and broad integration support for contact data.
- Can a company use both EngageBay and Lusha together?
- Yes, the article notes that many teams run one of each since EngageBay handles customer relationship management and pipeline tracking while Lusha handles B2B lead data and contact enrichment, covering different parts of the same outbound workflow.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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