EngageBay vs UserGems: CRM Platform vs Data Enrichment Tool Comparison
Compare EngageBay (CRM platform) and UserGems (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
EngageBay is a CRM platform for customer relationship management and sales pipeline tracking, priced from free up to $119.99 a month. UserGems is a data enrichment tool for B2B lead data and contact enrichment, priced from $3333 a month up to $12500 a month. Many teams run both together rather than choosing just one.
Key takeaways
- EngageBay's Free plan supports 250 contacts and its Pro plan at $119.99/mo supports 50,000 contacts.
- UserGems' Core plan costs $3333/mo for 4,000,000 credits, scaling to its Elite plan at $12500/mo for 25,000,000 credits.
- EngageBay lists 10 integrations including Zapier, Shopify, and Stripe, while UserGems lists 8 integrations including Salesforce, Hubspot, and Outreach.
- Both EngageBay and UserGems list 8 features each on their own pages, with no overlapping wording between the two lists.
- EngageBay offers 4 pricing tiers while UserGems offers 3 pricing tiers.
Reviewed and updated September 5, 2026
EngageBay vs UserGems: CRM Platform vs Data Enrichment Tool Comparison
Sales teams building an outbound stack often weigh EngageBay, a CRM platform for customer relationship management and sales pipeline tracking, against UserGems, a data enrichment tool for B2B lead data and contact enrichment. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.
The Quick Answer
EngageBay is a CRM platform for customer relationship management and sales pipeline tracking; UserGems is a data enrichment tool for B2B lead data and contact enrichment. By each vendor's own wording, EngageBay lists email marketing and landing page builder, and UserGems lists build list (create & enrich) and account & contact scoring.
EngageBay offers a lower entry point at $0/mo compared to UserGems at $3333/mo.
If your priority is organizing contacts, tracking deals, and forecasting revenue, EngageBay is the one built for it; for finding accurate contact data for target accounts, that is UserGems. Many teams run one of each.
Understanding the Core Difference
EngageBay is EngageBay lets small businesses manage marketing, sales and customer service in one platform. The CRM sits alongside email marketing, landing pages, live chat and a helpdesk, with a free tier for teams of up to 15 members.
UserGems is Surfaces companies and buyers showing buying signals, then discovers, enriches and scores the matching accounts and contacts. Deploys AI agents to run outbound and account-based marketing from those signals.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Free
Core
EngageBay Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 250 Contacts |
| Basic | $14.99/mo | 500 Contacts |
| Growth | $64.99/mo | 5000 Contacts |
| Pro | $119.99/mo | 50,000 Contacts |
Source: EngageBay Pricing
UserGems Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Core | $3333/mo | 4,000,000 credits |
| Advanced | $6250/mo | 10,000,000 credits |
| Elite | $12500/mo | 25,000,000 credits |
Source: UserGems Pricing
Pricing Analysis
EngageBay is more affordable at the entry level ($0/mo vs $3333/mo). For teams with tight budgets or those just getting started with customer relationship management and sales pipeline tracking and B2B lead data and contact enrichment, this price difference matters.
EngageBay offers 4 pricing tiers compared to UserGems's 3, giving you more granularity as you scale.
EngageBay includes a free tier, letting you test the platform before committing financially.
Features Breakdown
- Email Marketing
- Landing Page Builder
- Lead Scoring
- Marketing Automation
- Service Automation
- Live Chat
- and 2 more listed below
- Build List (create & enrich)
- Account & Contact Scoring
- Automated Campaigns
- Writing Agent
- Research Agent
- AI Co-pilot Chrome Extension
- and 2 more listed below
EngageBay Key Features
- Email Marketing
- Landing Page Builder
- Lead Scoring
- Marketing Automation
- Service Automation
- Live Chat
- Helpdesk
- Custom Reporting
UserGems Key Features
- Build List (create & enrich)
- Account & Contact Scoring
- Automated Campaigns
- Writing Agent
- Research Agent
- AI Co-pilot Chrome Extension
- Contact-level Intent & Web Deanonymization
- CRM Hygiene
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by EngageBay
- Email Marketing
- Landing Page Builder
- Lead Scoring
- Marketing Automation
- Service Automation
- Live Chat
- Helpdesk
- Custom Reporting
Listed only by UserGems
- Build List (create & enrich)
- Account & Contact Scoring
- Automated Campaigns
- Writing Agent
- Research Agent
- AI Co-pilot Chrome Extension
- Contact-level Intent & Web Deanonymization
- CRM Hygiene
Integration Ecosystem
EngageBay Integrations
EngageBay connects with: Zapier, Shopify, Xero, SendGrid, Mandrill, Stripe, Slack, Twilio, WooCommerce, Google Meet.
UserGems Integrations
UserGems connects with: Salesforce, Hubspot, Outreach, Salesloft, Gong Engage, Linkedin, Meta, Google.
Integrations listed only by EngageBay: Zapier, Shopify, Xero, SendGrid, Mandrill, Stripe, Slack, Twilio, WooCommerce, Google Meet.
Integrations listed only by UserGems: Salesforce, Hubspot, Outreach, Salesloft, Gong Engage, Linkedin, Meta, Google.
Use Case Recommendations
Best Fit for EngageBay
- Budget-conscious teams looking for an affordable CRM platform
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Teams that want to start free and scale up as needs grow
Best Fit for UserGems
- Mid-market to enterprise teams with established B2B lead data and contact enrichment budgets
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
- Sales teams researching target accounts
Feature Comparison Summary
| Feature | EngageBay | UserGems |
|---|---|---|
| Starting Price | Free | $3333/mo |
| Top Tier Price | $119.99/mo | $12500/mo |
| Total Features Listed | 8 | 8 |
| Integrations | 10 | 8 |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking and B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected contacts and deals and data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
EngageBay serves the customer relationship management and sales pipeline tracking side of an outbound stack and UserGems the B2B lead data and contact enrichment side. EngageBay offers a more accessible entry point, while UserGems starts at $3333/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit EngageBay and UserGems for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between EngageBay and UserGems?
- EngageBay is a CRM platform built for customer relationship management and sales pipeline tracking, while UserGems is a data enrichment tool built for B2B lead data and contact enrichment. EngageBay also bundles email marketing, landing pages, live chat and a helpdesk, while UserGems focuses on surfacing buying signals and enriching matching accounts and contacts.
- How much does EngageBay cost compared to UserGems?
- EngageBay starts at Free and goes up to $119.99/mo for its Pro plan supporting 50,000 contacts. UserGems starts at $3333/mo for its Core plan with 4,000,000 credits and goes up to $12500/mo for its Elite plan with 25,000,000 credits. EngageBay is the more affordable entry point of the two.
- What integrations does UserGems support?
- UserGems connects with Salesforce, Hubspot, Outreach, Salesloft, Gong Engage, LinkedIn, Meta, and Google, for a total of 8 listed integrations. This is fewer than EngageBay's 10 listed integrations, though the two tools connect to different parts of a sales and marketing stack.
- Can EngageBay and UserGems be used together?
- Yes, the two tools cover different parts of the workflow, so many teams run one of each. EngageBay handles organizing contacts, tracking deals, and forecasting revenue, while UserGems handles finding accurate contact data for target accounts, and the two can complement each other in a sales stack.
- Who is EngageBay best suited for?
- EngageBay best fits budget-conscious teams looking for an affordable CRM platform, organizations needing broad integration support with its 10 listed integrations, and teams that want to start free and scale up. Its Free plan covering 250 contacts makes it easy to test before committing financially.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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