EngageBay vs Wiza: CRM Platform vs Data Enrichment Tool Comparison
Compare EngageBay (CRM platform) and Wiza (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
EngageBay is a CRM platform for managing contacts, sales pipelines, and marketing automation, while Wiza is a data enrichment tool for verifying B2B emails and phone numbers. Both offer free tiers starting at $0 per month. Teams needing pipeline tracking should pick EngageBay, teams needing verified contact data should pick Wiza, and many run both together.
Key takeaways
- EngageBay's Pro plan costs $119.99 per month and supports 50,000 contacts, its highest tier.
- Wiza offers 5 pricing tiers compared to EngageBay's 4 pricing tiers.
- Both EngageBay and Wiza offer free tiers priced at $0 per month.
- EngageBay and Wiza each list 8 key features and 10 integrations on their own vendor pages.
- Zapier is the only integration shared between EngageBay and Wiza based on each vendor's own listed integrations.
Reviewed and updated September 5, 2026
EngageBay vs Wiza: CRM Platform vs Data Enrichment Tool Comparison
EngageBay (CRM platform) and Wiza (data enrichment tool) sit next to each other in many outbound stacks. They are not substitutes for each other on every job, so this comparison covers pricing, features, and integrations for each and points out where the two meet.
The Quick Answer
EngageBay is a CRM platform for customer relationship management and sales pipeline tracking; Wiza is a data enrichment tool for B2B lead data and contact enrichment. By each vendor's own wording, EngageBay lists email marketing and landing page builder, and Wiza lists unlimited email reveals and ai research.
Both start at the same price point ($0/mo), so the decision comes down to features and workflow fit.
If your priority is organizing contacts, tracking deals, and forecasting revenue, EngageBay is the one built for it; for finding accurate contact data for target accounts, that is Wiza. Many teams run one of each.
Understanding the Core Difference
EngageBay is EngageBay lets small businesses manage marketing, sales and customer service in one platform. The CRM sits alongside email marketing, landing pages, live chat and a helpdesk, with a free tier for teams of up to 15 members.
Wiza is B2B prospecting tool that verifies emails and phone numbers at the moment they are requested, with LinkedIn and Sales Navigator export and CRM push.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
EngageBay Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 250 Contacts |
| Basic | $14.99/mo | 500 Contacts |
| Growth | $64.99/mo | 5000 Contacts |
| Pro | $119.99/mo | 50,000 Contacts |
Source: EngageBay Pricing
Wiza Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 20 valid emails and 5 phone numbers |
| Starter | $49/mo | 100 valid emails per month and 100 phone numbers per month |
| $99/mo | 500 valid emails per month | |
| Email + Phone | $199/mo | 500 valid emails per month and 500 phone numbers per month |
| Team Plan | Contact Sales | 3+ users, unlimited valid emails and unlimited phone numbers |
Source: Wiza Pricing
Pricing Analysis
Both platforms start at the same $0/mo price point. The decision comes down to which feature set and tier structure works better for your expected usage.
Wiza offers 5 pricing tiers compared to EngageBay's 4, giving you more granularity as you scale.
Both platforms offer free tiers, so you can test each one before spending anything.
Features Breakdown
- Email Marketing
- Landing Page Builder
- Lead Scoring
- Marketing Automation
- Service Automation
- Live Chat
- and 2 more listed below
- Unlimited email reveals
- AI Research
- CRM integrations
- Team analytics
- Wiza Prospect
- Advanced fields
- and 2 more listed below
EngageBay Key Features
- Email Marketing
- Landing Page Builder
- Lead Scoring
- Marketing Automation
- Service Automation
- Live Chat
- Helpdesk
- Custom Reporting
Wiza Key Features
- Unlimited email reveals
- AI Research
- CRM integrations
- Team analytics
- Wiza Prospect
- Advanced fields
- CSV import
- API access
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by EngageBay
- Email Marketing
- Landing Page Builder
- Lead Scoring
- Marketing Automation
- Service Automation
- Live Chat
- Helpdesk
- Custom Reporting
Listed only by Wiza
- Unlimited email reveals
- AI Research
- CRM integrations
- Team analytics
- Wiza Prospect
- Advanced fields
- CSV import
- API access
Integration Ecosystem
EngageBay Integrations
EngageBay connects with: Zapier, Shopify, Xero, SendGrid, Mandrill, Stripe, Slack, Twilio, WooCommerce, Google Meet.
Wiza Integrations
Wiza connects with: Salesforce, Outreach, HubSpot, Pipedrive, Zoho CRM, Salesloft, Attio, Gong Engage, Zapier, Clay.
Shared Integrations
Both tools integrate with: Zapier.
Integrations listed only by EngageBay: Shopify, Xero, SendGrid, Mandrill, Stripe, Slack, Twilio, WooCommerce, Google Meet.
Integrations listed only by Wiza: Salesforce, Outreach, HubSpot, Pipedrive, Zoho CRM, Salesloft, Attio, Gong Engage, Clay.
Use Case Recommendations
Best Fit for EngageBay
- Budget-conscious teams looking for an affordable CRM platform
- Teams that want to start free and scale up as needs grow
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
Best Fit for Wiza
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Feature Comparison Summary
| Feature | EngageBay | Wiza |
|---|---|---|
| Starting Price | Free | Free |
| Top Tier Price | $119.99/mo | Contact Sales |
| Total Features Listed | 8 | 8 |
| Integrations | 10 | 10 |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking and B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected contacts and deals and data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
EngageBay serves the customer relationship management and sales pipeline tracking side of an outbound stack and Wiza the B2B lead data and contact enrichment side. EngageBay offers a more accessible entry point, while Wiza starts at $0/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit EngageBay and Wiza for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between EngageBay and Wiza?
- EngageBay is a CRM platform for organizing contacts and tracking sales pipelines, while Wiza is a data enrichment tool for finding and verifying B2B contact information like emails and phone numbers. They solve different problems, so many teams use both in their stack.
- How much does EngageBay cost?
- EngageBay's plans range from a free tier covering 250 contacts up to $119.99 per month for the Pro plan covering 50,000 contacts, with a Basic plan at $14.99 per month and a Growth plan at $64.99 per month in between.
- How much does Wiza cost?
- Wiza starts free with 20 valid emails and 5 phone numbers, then moves up through a $49 per month Starter plan, a $99 per month Email plan, a $199 per month Email plus Phone plan, and a custom-priced Team Plan for 3 or more users with unlimited valid emails and phone numbers.
- Do EngageBay and Wiza integrate with the same tools?
- Only partially. Zapier is the only integration listed by both vendors. EngageBay separately connects with tools like Shopify, Stripe, and Slack, while Wiza connects with CRMs like Salesforce, HubSpot, and Pipedrive.
- Can I use both EngageBay and Wiza together?
- Yes, many teams run both since they cover different needs: EngageBay handles CRM and pipeline tracking, and Wiza handles finding and verifying contact data. Both also connect to Zapier, giving them a shared integration point.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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