EngageBay vs ZoomInfo: CRM Platform vs Data Enrichment Tool Comparison
Compare EngageBay (CRM platform) and ZoomInfo (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
EngageBay is a CRM platform for customer relationship management and sales pipeline tracking, while ZoomInfo is a data enrichment tool for B2B lead data and contact enrichment. Both offer free tiers, with EngageBay topping out at $119.99/mo and ZoomInfo at $3333/mo. Many teams use both together rather than choosing one.
Key takeaways
- EngageBay's paid plans range from $14.99/mo for 500 contacts to $119.99/mo for 50,000 contacts, with a free tier for 250 contacts.
- ZoomInfo's paid plans range from $1250/mo for 5,000 annual credits to $3333/mo for 10,000 annual credits, with a free Lite tier offering 10 to 25 credits per month.
- ZoomInfo lists over 260 million published professional profiles, 100 million company profiles, 150 million direct emails, and 135 million verified phone numbers.
- EngageBay integrates with 10 tools including Zapier, Shopify, Stripe, and Slack, while ZoomInfo integrates with 6 tools including Salesforce, HubSpot, and Marketo.
- Both platforms start at $0/mo, so the choice between them depends on feature set and workflow fit rather than entry price.
Reviewed and updated September 5, 2026
EngageBay vs ZoomInfo: CRM Platform vs Data Enrichment Tool Comparison
Sales teams building an outbound stack often weigh EngageBay, a CRM platform for customer relationship management and sales pipeline tracking, against ZoomInfo, a data enrichment tool for B2B lead data and contact enrichment. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.
The Quick Answer
EngageBay is a CRM platform for customer relationship management and sales pipeline tracking; ZoomInfo is a data enrichment tool for B2B lead data and contact enrichment. By each vendor's own wording, EngageBay lists email marketing and landing page builder, and ZoomInfo lists 260m+ published professional profiles and 100m+ company profiles.
Both start at the same price point ($0/mo), so the decision comes down to features and workflow fit.
If your priority is organizing contacts, tracking deals, and forecasting revenue, EngageBay is the one built for it; for finding accurate contact data for target accounts, that is ZoomInfo. Many teams run one of each.
Understanding the Core Difference
EngageBay is EngageBay lets small businesses manage marketing, sales and customer service in one platform. The CRM sits alongside email marketing, landing pages, live chat and a helpdesk, with a free tier for teams of up to 15 members.
ZoomInfo is Enterprise B2B database with 260M+ professional profiles, intent data, and comprehensive company intelligence.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
EngageBay Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 250 Contacts |
| Basic | $14.99/mo | 500 Contacts |
| Growth | $64.99/mo | 5000 Contacts |
| Pro | $119.99/mo | 50,000 Contacts |
Source: EngageBay Pricing
ZoomInfo Pricing (as of September 2026)
| Plan | Price | Contacts | Emails |
|---|---|---|---|
| Lite (Free) | Free | 10-25 credits/month | N/A |
| Professional | $1250/mo | 5,000 credits/year | N/A |
| Advanced | $2083/mo | 10,000 credits/year | N/A |
| Elite | $3333/mo | 10,000 credits/year | N/A |
Source: ZoomInfo Pricing
Pricing Analysis
Both platforms start at the same $0/mo price point. The decision comes down to which feature set and tier structure works better for your expected usage.
Both platforms offer free tiers, so you can test each one before spending anything.
Features Breakdown
- Email Marketing
- Landing Page Builder
- Lead Scoring
- Marketing Automation
- Service Automation
- Live Chat
- and 2 more listed below
- 260M+ published professional profiles
- 100M+ company profiles
- 150M+ direct emails
- 135M+ verified phone numbers
- 65M+ direct dials
- Intent signals (11K+ topics)
- and 3 more listed below
EngageBay Key Features
- Email Marketing
- Landing Page Builder
- Lead Scoring
- Marketing Automation
- Service Automation
- Live Chat
- Helpdesk
- Custom Reporting
ZoomInfo Key Features
- 260M+ published professional profiles
- 100M+ company profiles
- 150M+ direct emails
- 135M+ verified phone numbers
- 65M+ direct dials
- Intent signals (11K+ topics)
- Technographic data
- ZoomInfo Copilot AI
- GTM Studio
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by EngageBay
- Email Marketing
- Landing Page Builder
- Lead Scoring
- Marketing Automation
- Service Automation
- Live Chat
- Helpdesk
- Custom Reporting
Listed only by ZoomInfo
- 260M+ published professional profiles
- 100M+ company profiles
- 150M+ direct emails
- 135M+ verified phone numbers
- 65M+ direct dials
- Intent signals (11K+ topics)
- Technographic data
- ZoomInfo Copilot AI
- GTM Studio
Integration Ecosystem
EngageBay Integrations
EngageBay connects with: Zapier, Shopify, Xero, SendGrid, Mandrill, Stripe, Slack, Twilio, WooCommerce, Google Meet.
ZoomInfo Integrations
ZoomInfo connects with: Salesforce, HubSpot, Microsoft Dynamics 365, Marketo, Outreach, SalesLoft.
Integrations listed only by EngageBay: Zapier, Shopify, Xero, SendGrid, Mandrill, Stripe, Slack, Twilio, WooCommerce, Google Meet.
Integrations listed only by ZoomInfo: Salesforce, HubSpot, Microsoft Dynamics 365, Marketo, Outreach, SalesLoft.
Use Case Recommendations
Best Fit for EngageBay
- Budget-conscious teams looking for an affordable CRM platform
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Teams that want to start free and scale up as needs grow
Best Fit for ZoomInfo
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that need a wide feature set (9 capabilities listed)
- Teams that want to start free and scale up as needs grow
Feature Comparison Summary
| Feature | EngageBay | ZoomInfo |
|---|---|---|
| Starting Price | Free | Free |
| Top Tier Price | $119.99/mo | $3333/mo |
| Total Features Listed | 8 | 9 |
| Integrations | 10 | 6 |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking and B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected contacts and deals and data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
EngageBay serves the customer relationship management and sales pipeline tracking side of an outbound stack and ZoomInfo the B2B lead data and contact enrichment side. EngageBay offers a more accessible entry point, while ZoomInfo starts at $0/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit EngageBay and ZoomInfo for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between EngageBay and ZoomInfo?
- EngageBay is a CRM platform built for customer relationship management and sales pipeline tracking, while ZoomInfo is a data enrichment tool focused on B2B lead data and contact enrichment. They serve different parts of the sales workflow, so many teams use both rather than picking just one.
- How much does EngageBay cost compared to ZoomInfo?
- EngageBay's plans go from a free tier up to $119.99/mo for 50,000 contacts, with a Basic plan at $14.99/mo and Growth at $64.99/mo. ZoomInfo's plans go from a free Lite tier up to $3333/mo for its Elite plan, with Professional at $1250/mo and Advanced at $2083/mo.
- Do EngageBay and ZoomInfo both offer free plans?
- Yes, both platforms offer a free tier. EngageBay's free plan supports 250 contacts, while ZoomInfo's free Lite plan provides 10 to 25 credits per month, letting teams test either tool before committing to a paid tier.
- What integrations does each platform support?
- EngageBay connects with 10 tools including Zapier, Shopify, Xero, SendGrid, Mandrill, Stripe, Slack, Twilio, WooCommerce, and Google Meet. ZoomInfo connects with 6 tools including Salesforce, HubSpot, Microsoft Dynamics 365, Marketo, Outreach, and SalesLoft.
- Should I use EngageBay or ZoomInfo, or both?
- It depends on your priority: EngageBay fits teams focused on organizing contacts, tracking deals, and forecasting revenue, while ZoomInfo fits teams that need accurate contact data for target accounts. The article notes many teams run one of each since they cover different parts of the workflow.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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