HubSpot CRM vs Prospeo: CRM Platform vs Data Enrichment Tool Comparison
Compare HubSpot CRM (CRM platform) and Prospeo (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
HubSpot CRM is a CRM platform for customer relationship management and sales pipeline tracking, while Prospeo is a data enrichment tool for B2B lead data and contact enrichment. Both offer free plans starting at $0 per month. Teams needing pipeline tracking should choose HubSpot CRM, teams needing verified contact data should choose Prospeo, and many teams use both.
Key takeaways
- HubSpot CRM's paid plans are Sales Hub Starter at $20/mo, Sales Hub Professional at $100/mo, and Sales Hub Enterprise at $150/mo.
- Prospeo's paid plans are Starter at $49/mo with 2,000 credits per user per month, Growth at $99/mo with 5,000 credits per user per month, and Pro at $249/mo with 15,000 credits per user per month.
- Both HubSpot CRM and Prospeo offer free tiers, with Prospeo's free plan including 100 credits per month.
- HubSpot CRM lists 8 features and integrates with 8 tools including Gmail, Slack, Salesforce, and Zapier, while Prospeo lists 8 features and integrates with 10 tools including Salesforce, HubSpot, and Pipedrive.
- HubSpot CRM and Prospeo share Salesforce as a common integration, and HubSpot was founded in 2006.
Reviewed and updated September 2, 2026
HubSpot CRM vs Prospeo: CRM Platform vs Data Enrichment Tool Comparison
HubSpot CRM is a CRM platform; Prospeo is a data enrichment tool. Whether you need one, the other, or both depends on which part of the workflow you are buying for: customer relationship management and sales pipeline tracking on one side, B2B lead data and contact enrichment on the other. This guide lays out what each vendor publishes.
The Quick Answer
HubSpot CRM is a CRM platform for customer relationship management and sales pipeline tracking; Prospeo is a data enrichment tool for B2B lead data and contact enrichment. By each vendor's own wording, HubSpot CRM lists contact and company management and deal pipeline and tracking, and Prospeo lists people & company search and ai search & lookalikes.
Both start at the same price point ($0/mo), so the decision comes down to features and workflow fit.
If your priority is organizing contacts, tracking deals, and forecasting revenue, HubSpot CRM is the one built for it; for finding accurate contact data for target accounts, that is Prospeo. Many teams run one of each.
Understanding the Core Difference
HubSpot CRM is A popular all-in-one CRM platform with a generous free tier that includes contact management, deal tracking, and email marketing. HubSpot offers separate Hubs for marketing, sales, service, and content, making it ideal for growing businesses that want a unified platform.
Prospeo is B2B lead search and data enrichment platform for verified work emails, direct mobile numbers, intent signals, and CRM data enrichment.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
HubSpot CRM Pricing (as of September 2026)
| Plan | Price |
|---|---|
| Free | Free |
| Sales Hub Starter | $20/mo |
| Sales Hub Professional | $100/mo |
| Sales Hub Enterprise | $150/mo |
Source: HubSpot CRM Pricing
Prospeo Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 100 credits per month |
| Starter | $49/mo | 2,000 credits per user per month; 24,000 per user per year on yearly billing |
| Growth | $99/mo | 5,000 credits per user per month; 60,000 per user per year on yearly billing |
| Pro | $249/mo | 15,000 credits per user per month; 180,000 per user per year on yearly billing |
Source: Prospeo Pricing
Pricing Analysis
Both platforms start at the same $0/mo price point. The decision comes down to which feature set and tier structure works better for your expected usage.
Both platforms offer free tiers, so you can test each one before spending anything.
Features Breakdown
- Contact and company management
- Deal pipeline and tracking
- Email tracking and notifications
- Meeting scheduling
- Live chat and chatbot builder
- Sales automation and sequences
- and 2 more listed below
- People & Company Search
- AI Search & Lookalikes
- Chrome Extension
- CRM Data Enrichment
- Find mobile numbers
- Intent Signals
- and 2 more listed below
HubSpot CRM Key Features
- Contact and company management
- Deal pipeline and tracking
- Email tracking and notifications
- Meeting scheduling
- Live chat and chatbot builder
- Sales automation and sequences
- Customizable reporting dashboards
- Document tracking and e-signatures
Prospeo Key Features
- People & Company Search
- AI Search & Lookalikes
- Chrome Extension
- CRM Data Enrichment
- Find mobile numbers
- Intent Signals
- CSV & API Enrichment
- Unused credits rollover
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by HubSpot CRM
- Contact and company management
- Deal pipeline and tracking
- Email tracking and notifications
- Meeting scheduling
- Live chat and chatbot builder
- Sales automation and sequences
- Customizable reporting dashboards
- Document tracking and e-signatures
Listed only by Prospeo
- People & Company Search
- AI Search & Lookalikes
- Chrome Extension
- CRM Data Enrichment
- Find mobile numbers
- Intent Signals
- CSV & API Enrichment
- Unused credits rollover
Integration Ecosystem
HubSpot CRM Integrations
HubSpot CRM connects with: Gmail, Microsoft Outlook, Slack, Salesforce, Zapier, Shopify, WordPress, Zoom.
Prospeo Integrations
Prospeo connects with: Salesforce, HubSpot, Pipedrive, Zoho, Close, monday.com, Smartlead, Instantly, Lemlist, Salesloft.
Shared Integrations
Both tools integrate with: Salesforce.
Integrations listed only by HubSpot CRM: Gmail, Microsoft Outlook, Slack, Zapier, Shopify, WordPress, Zoom.
Integrations listed only by Prospeo: HubSpot, Pipedrive, Zoho, Close, monday.com, Smartlead, Instantly, Lemlist, Salesloft.
Use Case Recommendations
Best Fit for HubSpot CRM
- Budget-conscious teams looking for an affordable CRM platform
- Teams that want to start free and scale up as needs grow
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
Best Fit for Prospeo
- Budget-conscious teams looking for an affordable data enrichment tool
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Teams that want to start free and scale up as needs grow
Feature Comparison Summary
| Feature | HubSpot CRM | Prospeo |
|---|---|---|
| Starting Price | Free | Free |
| Top Tier Price | $150/mo | $249/mo |
| Total Features Listed | 8 | 8 |
| Integrations | 8 | 10 |
| Founded | 2006 | N/A |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking and B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected contacts and deals and data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
HubSpot CRM serves the customer relationship management and sales pipeline tracking side of an outbound stack and Prospeo the B2B lead data and contact enrichment side. HubSpot CRM offers a more accessible entry point, while Prospeo starts at $0/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit HubSpot CRM and Prospeo for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between HubSpot CRM and Prospeo?
- HubSpot CRM is a CRM platform built for customer relationship management and sales pipeline tracking, while Prospeo is a data enrichment tool built for B2B lead data and contact enrichment. HubSpot CRM focuses on organizing contacts, tracking deals, and forecasting revenue, while Prospeo focuses on finding accurate contact data for target accounts.
- How much does HubSpot CRM cost compared to Prospeo?
- Both platforms start free at $0 per month. HubSpot CRM's paid tiers are Sales Hub Starter at $20/mo, Sales Hub Professional at $100/mo, and Sales Hub Enterprise at $150/mo. Prospeo's paid tiers are Starter at $49/mo, Growth at $99/mo, and Pro at $249/mo, each with different monthly credit allowances per user.
- Can I use HubSpot CRM and Prospeo together?
- Yes, many teams run both tools together since they serve different parts of the workflow. Prospeo integrates directly with HubSpot as one of its listed integrations, alongside Salesforce, Pipedrive, Zoho, Close, monday.com, Smartlead, Instantly, Lemlist, and Salesloft.
- Which integrations does each tool support?
- HubSpot CRM connects with Gmail, Microsoft Outlook, Slack, Salesforce, Zapier, Shopify, WordPress, and Zoom, totaling 8 integrations. Prospeo connects with Salesforce, HubSpot, Pipedrive, Zoho, Close, monday.com, Smartlead, Instantly, Lemlist, and Salesloft, totaling 10 integrations. Salesforce is the only integration shared by both.
- Which tool is better for a budget-conscious sales team?
- Both HubSpot CRM and Prospeo are listed as good fits for budget-conscious teams since each offers an affordable entry point with a free tier and the ability to scale up as needs grow. The choice depends on whether the team needs pipeline tracking, which favors HubSpot CRM, or contact data enrichment, which favors Prospeo.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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