Insightly vs PredictLeads: CRM Platform vs Data Enrichment Tool Comparison
Compare Insightly (CRM platform) and PredictLeads (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Insightly is a CRM platform for managing pipelines, contacts, and deals, priced from $29 per month, while PredictLeads is a data enrichment API that returns news events, job openings, technologies, and similar companies, starting free with 100 API credits. They solve different problems and many teams run both together rather than choosing one over the other.
Key takeaways
- Insightly's entry plan, Plus, costs $29 per month, while PredictLeads offers a free tier with 100 API credits per month.
- PredictLeads has 7 pricing tiers based on API call volume, compared to Insightly's 3 pricing plans.
- Insightly lists features such as lead and contact management, lead assignment and routing, opportunity management, and an AI Copilot.
- PredictLeads lists features such as news events, job openings, technologies, key customers, and full historic data from 2015.
- Insightly integrates with Slack, Gmail, QuickBooks Online, Xero, Shopify, Jira, Asana, Calendly, DocuSign, and ZoomInfo, while PredictLeads integrates with Clay, n8n, Make.com, Pipedream, Apify, Postman, ActivePieces, Cargo, and Claude.
Reviewed and updated September 4, 2026
Insightly vs PredictLeads: CRM Platform vs Data Enrichment Tool Comparison
Insightly (CRM platform) and PredictLeads (data enrichment tool) sit next to each other in many outbound stacks. They are not substitutes for each other on every job, so this comparison covers pricing, features, and integrations for each and points out where the two meet.
The Quick Answer
Insightly is a CRM platform for customer relationship management and sales pipeline tracking; PredictLeads is a data enrichment tool for B2B lead data and contact enrichment. By each vendor's own wording, Insightly lists lead and contact management and lead assignment and routing, and PredictLeads lists news events and job openings.
PredictLeads offers a lower entry point at $0/mo compared to Insightly at $29/mo.
If your priority is organizing contacts, tracking deals, and forecasting revenue, Insightly is the one built for it; for finding accurate contact data for target accounts, that is PredictLeads. Many teams run one of each.
Understanding the Core Difference
Insightly is Insightly is a CRM for fast-growing companies that tracks all pipeline data in one place, auto-scores leads and sends follow-ups. It is sold alongside Insightly marketing automation, support and ticketing, and the AppConnect workflow builder.
PredictLeads is Company intelligence API that returns news events, job openings, technologies, key customers and similar companies for a company, and pushes real-time signals to a webhook.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Plus
100 API credits Free
Insightly Pricing (as of September 2026)
| Plan | Price |
|---|---|
| Plus | $29/mo |
| Professional | $49/mo |
| Enterprise | $99/mo |
Source: Insightly Pricing
PredictLeads Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| 100 API credits Free | Free | Up to 100 free API calls per month |
| 101-5,000 API Calls | Usage-based | 101 to 5,000 API calls |
| 5,001-10,000 API Calls | Usage-based | 5,001 to 10,000 API calls |
| 10,001-100,000 API Calls | Usage-based | 10,001 to 100,000 API calls |
| 100,001-500,000 API Calls | Usage-based | 100,001 to 500,000 API calls |
| 500,001+ API Calls | Usage-based | 500,001 or more API calls |
| Enterprise Access | Contact Sales | Track unlimited number of companies |
Source: PredictLeads Pricing
Pricing Analysis
PredictLeads offers the lower entry point ($0/mo vs $29/mo). Teams watching their budget will appreciate the savings, especially when starting out.
PredictLeads offers 7 pricing tiers compared to Insightly's 3, giving you more granularity as you scale.
PredictLeads includes a free tier, which is helpful for evaluating the platform without upfront cost.
Features Breakdown
- Lead and contact management
- Lead assignment and routing
- Opportunity management
- Customizable sales processes
- Workflow automation
- Project management
- and 2 more listed below
- News Events
- Job Openings
- Technologies
- Key Customers
- Similar Companies
- Full historic data from 2015
- and 2 more listed below
Insightly Key Features
- Lead and contact management
- Lead assignment and routing
- Opportunity management
- Customizable sales processes
- Workflow automation
- Project management
- Advanced reports and pre-built business dashboards
- AI Copilot
PredictLeads Key Features
- News Events
- Job Openings
- Technologies
- Key Customers
- Similar Companies
- Full historic data from 2015
- Delta exports available
- All data point-in-time
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Insightly
- Lead and contact management
- Lead assignment and routing
- Opportunity management
- Customizable sales processes
- Workflow automation
- Project management
- Advanced reports and pre-built business dashboards
- AI Copilot
Listed only by PredictLeads
- News Events
- Job Openings
- Technologies
- Key Customers
- Similar Companies
- Full historic data from 2015
- Delta exports available
- All data point-in-time
Integration Ecosystem
Insightly Integrations
Insightly connects with: Slack, Gmail, QuickBooks Online, Xero, Shopify, Jira, Asana, Calendly, DocuSign, ZoomInfo.
PredictLeads Integrations
PredictLeads connects with: Clay, n8n, Make.com, Pipedream, Apify, Postman, ActivePieces, Cargo, Claude.
Integrations listed only by Insightly: Slack, Gmail, QuickBooks Online, Xero, Shopify, Jira, Asana, Calendly, DocuSign, ZoomInfo.
Integrations listed only by PredictLeads: Clay, n8n, Make.com, Pipedream, Apify, Postman, ActivePieces, Cargo, Claude.
Use Case Recommendations
Best Fit for Insightly
- Budget-conscious teams looking for an affordable CRM platform
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
Best Fit for PredictLeads
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Feature Comparison Summary
| Feature | Insightly | PredictLeads |
|---|---|---|
| Starting Price | $29/mo | Free |
| Top Tier Price | $99/mo | Contact Sales |
| Total Features Listed | 8 | 8 |
| Integrations | 10 | 9 |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking and B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected contacts and deals and data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Insightly serves the customer relationship management and sales pipeline tracking side of an outbound stack and PredictLeads the B2B lead data and contact enrichment side. PredictLeads offers a more accessible entry point, while Insightly starts at $29/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Insightly and PredictLeads for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Insightly and PredictLeads?
- Insightly is a CRM platform built for tracking sales pipelines, contacts, and deals, while PredictLeads is a data enrichment tool that provides B2B lead data such as news events, job openings, and company technologies. They serve different core functions, so many teams use both rather than picking one over the other.
- How much does Insightly cost compared to PredictLeads?
- Insightly's entry plan, Plus, costs $29 per month, with Professional at $49 per month and Enterprise at $99 per month. PredictLeads starts free with 100 API credits per month, then moves to usage-based pricing across tiers ranging from 101 API calls up to 500,001 or more, with an Enterprise Access tier available by contacting sales.
- Does PredictLeads have a free plan?
- Yes, PredictLeads offers a free tier that includes up to 100 free API calls per month. This lets teams evaluate the platform without any upfront cost before moving to usage-based pricing tiers as their API call volume grows.
- What integrations does Insightly support?
- Insightly connects with Slack, Gmail, QuickBooks Online, Xero, Shopify, Jira, Asana, Calendly, DocuSign, and ZoomInfo. This makes it suited to organizations with complex tech stacks that need broad integration support across ten platforms.
- Which tool is better for enterprise buyers who need custom pricing?
- PredictLeads offers an Enterprise Access tier that requires contacting sales and allows tracking an unlimited number of companies. This makes it a fit for enterprise buyers who prefer custom pricing and dedicated support over fixed usage-based tiers.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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