Insightly vs Prospeo: CRM Platform vs Data Enrichment Tool Comparison
Compare Insightly (CRM platform) and Prospeo (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Insightly is a CRM platform starting at $29 per month, and Prospeo is a data enrichment tool with a free entry tier. Insightly handles pipeline tracking, contact management, and forecasting, while Prospeo finds verified work emails, mobile numbers, and intent signals for prospecting. Many teams run both tools together rather than picking one over the other.
Key takeaways
- Insightly's entry-level Plus plan costs $29/mo, while Prospeo's Free plan costs $0/mo and includes 100 credits per month.
- Insightly's top-tier Enterprise plan costs $99/mo, while Prospeo's top-tier Pro plan costs $249/mo with 15,000 credits per user per month.
- Prospeo offers 4 pricing tiers, one more than Insightly's 3 tiers.
- Insightly lists 8 features including lead and contact management, workflow automation, and an AI Copilot, while Prospeo lists 8 features including AI Search & Lookalikes and CSV & API Enrichment.
- Insightly integrates with 10 tools including Slack, Gmail, and ZoomInfo, while Prospeo integrates with 10 tools including Salesforce, HubSpot, and Instantly.
Reviewed and updated September 2, 2026
Insightly vs Prospeo: CRM Platform vs Data Enrichment Tool Comparison
Insightly (CRM platform) and Prospeo (data enrichment tool) sit next to each other in many outbound stacks. They are not substitutes for each other on every job, so this comparison covers pricing, features, and integrations for each and points out where the two meet.
The Quick Answer
Insightly is a CRM platform for customer relationship management and sales pipeline tracking; Prospeo is a data enrichment tool for B2B lead data and contact enrichment. By each vendor's own wording, Insightly lists lead and contact management and lead assignment and routing, and Prospeo lists people & company search and ai search & lookalikes.
Prospeo offers a lower entry point at $0/mo compared to Insightly at $29/mo.
If your priority is organizing contacts, tracking deals, and forecasting revenue, Insightly is the one built for it; for finding accurate contact data for target accounts, that is Prospeo. Many teams run one of each.
Understanding the Core Difference
Insightly is Insightly is a CRM for fast-growing companies that tracks all pipeline data in one place, auto-scores leads and sends follow-ups. It is sold alongside Insightly marketing automation, support and ticketing, and the AppConnect workflow builder.
Prospeo is B2B lead search and data enrichment platform for verified work emails, direct mobile numbers, intent signals, and CRM data enrichment.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Plus
Free
Insightly Pricing (as of September 2026)
| Plan | Price |
|---|---|
| Plus | $29/mo |
| Professional | $49/mo |
| Enterprise | $99/mo |
Source: Insightly Pricing
Prospeo Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 100 credits per month |
| Starter | $49/mo | 2,000 credits per user per month; 24,000 per user per year on yearly billing |
| Growth | $99/mo | 5,000 credits per user per month; 60,000 per user per year on yearly billing |
| Pro | $249/mo | 15,000 credits per user per month; 180,000 per user per year on yearly billing |
Source: Prospeo Pricing
Pricing Analysis
Prospeo offers the lower entry point ($0/mo vs $29/mo). Teams watching their budget will appreciate the savings, especially when starting out.
Prospeo offers 4 pricing tiers compared to Insightly's 3, giving you more granularity as you scale.
Prospeo includes a free tier, which is helpful for evaluating the platform without upfront cost.
Features Breakdown
- Lead and contact management
- Lead assignment and routing
- Opportunity management
- Customizable sales processes
- Workflow automation
- Project management
- and 2 more listed below
- People & Company Search
- AI Search & Lookalikes
- Chrome Extension
- CRM Data Enrichment
- Find mobile numbers
- Intent Signals
- and 2 more listed below
Insightly Key Features
- Lead and contact management
- Lead assignment and routing
- Opportunity management
- Customizable sales processes
- Workflow automation
- Project management
- Advanced reports and pre-built business dashboards
- AI Copilot
Prospeo Key Features
- People & Company Search
- AI Search & Lookalikes
- Chrome Extension
- CRM Data Enrichment
- Find mobile numbers
- Intent Signals
- CSV & API Enrichment
- Unused credits rollover
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Insightly
- Lead and contact management
- Lead assignment and routing
- Opportunity management
- Customizable sales processes
- Workflow automation
- Project management
- Advanced reports and pre-built business dashboards
- AI Copilot
Listed only by Prospeo
- People & Company Search
- AI Search & Lookalikes
- Chrome Extension
- CRM Data Enrichment
- Find mobile numbers
- Intent Signals
- CSV & API Enrichment
- Unused credits rollover
Integration Ecosystem
Insightly Integrations
Insightly connects with: Slack, Gmail, QuickBooks Online, Xero, Shopify, Jira, Asana, Calendly, DocuSign, ZoomInfo.
Prospeo Integrations
Prospeo connects with: Salesforce, HubSpot, Pipedrive, Zoho, Close, monday.com, Smartlead, Instantly, Lemlist, Salesloft.
Integrations listed only by Insightly: Slack, Gmail, QuickBooks Online, Xero, Shopify, Jira, Asana, Calendly, DocuSign, ZoomInfo.
Integrations listed only by Prospeo: Salesforce, HubSpot, Pipedrive, Zoho, Close, monday.com, Smartlead, Instantly, Lemlist, Salesloft.
Use Case Recommendations
Best Fit for Insightly
- Budget-conscious teams looking for an affordable CRM platform
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
- Growing teams that need scalable contact management
Best Fit for Prospeo
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that want to start free and scale up as needs grow
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
Feature Comparison Summary
| Feature | Insightly | Prospeo |
|---|---|---|
| Starting Price | $29/mo | Free |
| Top Tier Price | $99/mo | $249/mo |
| Total Features Listed | 8 | 8 |
| Integrations | 10 | 10 |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking and B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected contacts and deals and data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Insightly serves the customer relationship management and sales pipeline tracking side of an outbound stack and Prospeo the B2B lead data and contact enrichment side. Prospeo offers a more accessible entry point, while Insightly starts at $29/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Insightly and Prospeo for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Insightly and Prospeo?
- Insightly is a CRM platform built for tracking sales pipelines, managing contacts, and forecasting revenue, while Prospeo is a data enrichment tool built for finding verified work emails, mobile numbers, and intent signals on target accounts. They solve different parts of the outbound workflow rather than competing head to head.
- Which is cheaper, Insightly or Prospeo?
- Prospeo has the lower entry point at $0/mo through its Free plan, compared to Insightly's Plus plan at $29/mo. At the top tier, however, Insightly's Enterprise plan is $99/mo while Prospeo's Pro plan is $249/mo, so the cheaper option depends on the tier being compared.
- Can Insightly and Prospeo be used together?
- Yes, the article notes that many teams run one of each since they serve different jobs. Insightly organizes contacts and tracks deals inside a CRM, while Prospeo enriches that CRM data with verified contact details, making the two tools complementary rather than substitutes.
- What integrations does Prospeo support?
- Prospeo connects with Salesforce, HubSpot, Pipedrive, Zoho, Close, monday.com, Smartlead, Instantly, Lemlist, and Salesloft. This integration list is focused on CRMs and outbound sales engagement tools, reflecting Prospeo's role as a data enrichment layer feeding into those systems.
- Who should use Insightly instead of Prospeo?
- Insightly best fits budget-conscious teams wanting an affordable CRM, sales teams tracking deals from first touch to close, managers needing pipeline visibility and forecasting, and growing teams that need scalable contact management. It is built for organizing and managing customer relationships rather than sourcing new contact data.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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