Kommo vs ZoomInfo: CRM Platform vs Data Enrichment Tool Comparison
Compare Kommo (CRM platform) and ZoomInfo (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Kommo and ZoomInfo are not direct substitutes: Kommo is a CRM platform for sales pipeline tracking and customer relationship management, priced from $25/mo, while ZoomInfo is a data enrichment tool offering 260M+ professional profiles and 100M+ company profiles, with a free entry tier. Many teams use both together rather than choosing one over the other.
Key takeaways
- Kommo's Base plan starts at $25/mo and includes 2,500 leads per user and 750 AI credits per user per month.
- ZoomInfo offers a free Lite tier with 10-25 credits per month, giving it a lower entry point than Kommo's $25/mo Base plan.
- ZoomInfo's Professional plan costs $1250/mo for 5,000 credits per year, rising to $3333/mo for the Elite plan.
- Kommo lists 11 features including sales pipelines, unified inbox, AI reply suggestions, and dynamic segments with ad platform sync.
- Kommo integrates with 26 tools including WhatsApp Business, Zapier, and Shopify, while ZoomInfo integrates with 6 tools including Salesforce, HubSpot, and Outreach.
Reviewed and updated September 5, 2026
Kommo vs ZoomInfo: CRM Platform vs Data Enrichment Tool Comparison
Kommo (CRM platform) and ZoomInfo (data enrichment tool) sit next to each other in many outbound stacks. They are not substitutes for each other on every job, so this comparison covers pricing, features, and integrations for each and points out where the two meet.
The Quick Answer
Kommo is a CRM platform for customer relationship management and sales pipeline tracking; ZoomInfo is a data enrichment tool for B2B lead data and contact enrichment. By each vendor's own wording, Kommo lists sales pipelines and unified inbox, and ZoomInfo lists 260m+ published professional profiles and 100m+ company profiles.
ZoomInfo offers a lower entry point at $0/mo compared to Kommo at $25/mo.
If your priority is organizing contacts, tracking deals, and forecasting revenue, Kommo is the one built for it; for finding accurate contact data for target accounts, that is ZoomInfo. Many teams run one of each.
Understanding the Core Difference
Kommo is Kommo is an AI-powered CRM built for messenger-based sales, with sales pipelines, a unified inbox across WhatsApp, Instagram and other channels, and AI reply and task suggestions. Plans are per user with lead and AI credit allowances and channel limits.
ZoomInfo is Enterprise B2B database with 260M+ professional profiles, intent data, and comprehensive company intelligence.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Base
Lite (Free)
Kommo Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Base | $25/mo | 2,500 leads per user; 750 AI credits per user/month |
| Advanced | $35/mo | 5,000 leads per user; 1,250 AI credits per user/month |
| Pro | $45/mo | 10,000 leads per user; 2,250 AI credits per user/month |
| Enterprise | Contact Sales | - |
Source: Kommo Pricing
ZoomInfo Pricing (as of September 2026)
| Plan | Price | Contacts | Emails |
|---|---|---|---|
| Lite (Free) | Free | 10-25 credits/month | N/A |
| Professional | $1250/mo | 5,000 credits/year | N/A |
| Advanced | $2083/mo | 10,000 credits/year | N/A |
| Elite | $3333/mo | 10,000 credits/year | N/A |
Source: ZoomInfo Pricing
Pricing Analysis
ZoomInfo offers the lower entry point ($0/mo vs $25/mo). Teams watching their budget will appreciate the savings, especially when starting out.
ZoomInfo includes a free tier, which is helpful for evaluating the platform without upfront cost.
Features Breakdown
- Sales pipelines
- Unified inbox
- Dashboard
- Calendar
- AI reply suggestions
- AI task suggestions
- and 5 more listed below
- 260M+ published professional profiles
- 100M+ company profiles
- 150M+ direct emails
- 135M+ verified phone numbers
- 65M+ direct dials
- Intent signals (11K+ topics)
- and 3 more listed below
Kommo Key Features
- Sales pipelines
- Unified inbox
- Dashboard
- Calendar
- AI reply suggestions
- AI task suggestions
- AI summaries
- AI writing assistance
- Booking page and scheduling link
- Dynamic segments and audience sync to ad platforms
- Sales and marketing analytics
ZoomInfo Key Features
- 260M+ published professional profiles
- 100M+ company profiles
- 150M+ direct emails
- 135M+ verified phone numbers
- 65M+ direct dials
- Intent signals (11K+ topics)
- Technographic data
- ZoomInfo Copilot AI
- GTM Studio
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Kommo
- Sales pipelines
- Unified inbox
- Dashboard
- Calendar
- AI reply suggestions
- AI task suggestions
- AI summaries
- AI writing assistance
- Booking page and scheduling link
- Dynamic segments and audience sync to ad platforms
- Sales and marketing analytics
Listed only by ZoomInfo
- 260M+ published professional profiles
- 100M+ company profiles
- 150M+ direct emails
- 135M+ verified phone numbers
- 65M+ direct dials
- Intent signals (11K+ topics)
- Technographic data
- ZoomInfo Copilot AI
- GTM Studio
Integration Ecosystem
Kommo Integrations
Kommo connects with: WhatsApp Business, TikTok, Facebook Messenger, Instagram, Zapier, Calendly, Mailchimp, Make, Dropbox, Typeform, Telegram, Viber, Twilio, RingCentral, Wufoo, ActiveCampaign, Zendesk, Google Ads, Google Analytics, Jotform, Shopify, Slack, CloudTalk, Gmail, Google Calendar, Google Sheets.
ZoomInfo Integrations
ZoomInfo connects with: Salesforce, HubSpot, Microsoft Dynamics 365, Marketo, Outreach, SalesLoft.
Integrations listed only by Kommo: WhatsApp Business, TikTok, Facebook Messenger, Instagram, Zapier, Calendly, Mailchimp, Make, Dropbox, Typeform, Telegram, Viber, Twilio, RingCentral, Wufoo, ActiveCampaign, Zendesk, Google Ads, Google Analytics, Jotform, Shopify, Slack, CloudTalk, Gmail, Google Calendar, Google Sheets.
Integrations listed only by ZoomInfo: Salesforce, HubSpot, Microsoft Dynamics 365, Marketo, Outreach, SalesLoft.
Use Case Recommendations
Best Fit for Kommo
- Budget-conscious teams looking for an affordable CRM platform
- Teams that need a wide feature set (11 capabilities listed)
- Organizations with complex tech stacks needing broad integration support (26 integrations)
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for ZoomInfo
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that want to start free and scale up as needs grow
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
Feature Comparison Summary
| Feature | Kommo | ZoomInfo |
|---|---|---|
| Starting Price | $25/mo | Free |
| Top Tier Price | Contact Sales | $3333/mo |
| Total Features Listed | 11 | 9 |
| Integrations | 26 | 6 |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking and B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected contacts and deals and data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Kommo serves the customer relationship management and sales pipeline tracking side of an outbound stack and ZoomInfo the B2B lead data and contact enrichment side. ZoomInfo offers a more accessible entry point, while Kommo starts at $25/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Kommo and ZoomInfo for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Kommo and ZoomInfo?
- Kommo is a CRM platform built for messenger-based sales, offering pipelines, a unified inbox, and AI reply and task suggestions. ZoomInfo is a data enrichment tool providing B2B contact and company data, including 260M+ professional profiles and 100M+ company profiles. They serve different jobs in the outbound stack rather than competing directly.
- Which is cheaper, Kommo or ZoomInfo?
- ZoomInfo has the lower entry point at $0/mo through its Lite free tier, compared to Kommo's Base plan at $25/mo. However, ZoomInfo's paid tiers scale up significantly, with Professional at $1250/mo, Advanced at $2083/mo, and Elite at $3333/mo.
- Can Kommo and ZoomInfo be used together?
- Yes, many teams run one of each since the two tools address different needs. Kommo handles organizing contacts, tracking deals, and forecasting revenue, while ZoomInfo is used for finding accurate contact data on target accounts.
- What integrations does Kommo support compared to ZoomInfo?
- Kommo connects with 26 tools listed, including WhatsApp Business, TikTok, Instagram, Zapier, Calendly, Slack, and Shopify. ZoomInfo lists 6 integrations, including Salesforce, HubSpot, Microsoft Dynamics 365, Marketo, Outreach, and SalesLoft.
- Who is Kommo best suited for?
- Kommo is best suited for budget-conscious teams seeking an affordable CRM platform, teams needing a wide feature set of 11 listed capabilities, organizations with complex tech stacks needing broad integration support across 26 integrations, and enterprise buyers who prefer custom pricing with dedicated support.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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