Kylas vs Wiza: CRM Platform vs Data Enrichment Tool Comparison
Compare Kylas (CRM platform) and Wiza (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Kylas is a CRM platform for customer relationship management and sales pipeline tracking, while Wiza is a data enrichment tool for B2B lead data and contact enrichment. Both start free at $0/mo. Kylas fits teams organizing contacts and deals, Wiza fits teams finding accurate contact data, and many stacks use both together.
Key takeaways
- Kylas offers 3 pricing tiers: a free Embark plan with 10,000 non-expandable records, an Elevate plan at $175/mo with 100,000 expandable records, and an Exceed plan with contact-sales pricing, all with unlimited users.
- Wiza offers 5 pricing tiers, including a free plan with 20 valid emails and 5 phone numbers, a Starter plan at $49/mo, an Email plan at $99/mo for 500 valid emails, and an Email plus Phone plan at $199/mo for 500 emails and 500 phone numbers.
- Both Kylas and Wiza start at $0/mo on their free tiers.
- Kylas lists 8 features including lead management, contact management, company management, deals management, pipeline management, quotations, a products or services catalog, and a mobile app.
- Wiza connects with 10 integrations including Salesforce, Outreach, HubSpot, Pipedrive, Zoho CRM, Salesloft, Attio, Gong Engage, Zapier, and Clay, compared to 8 integrations for Kylas.
Reviewed and updated September 4, 2026
Kylas vs Wiza: CRM Platform vs Data Enrichment Tool Comparison
Sales teams building an outbound stack often weigh Kylas, a CRM platform for customer relationship management and sales pipeline tracking, against Wiza, a data enrichment tool for B2B lead data and contact enrichment. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.
The Quick Answer
Kylas is a CRM platform for customer relationship management and sales pipeline tracking; Wiza is a data enrichment tool for B2B lead data and contact enrichment. By each vendor's own wording, Kylas lists lead management with customizable lead pipelines and contact management, and Wiza lists unlimited email reveals and ai research.
Both start at the same price point ($0/mo), so the decision comes down to features and workflow fit.
If your priority is organizing contacts, tracking deals, and forecasting revenue, Kylas is the one built for it; for finding accurate contact data for target accounts, that is Wiza. Many teams run one of each.
Understanding the Core Difference
Kylas is Kylas Sales CRM helps growing businesses streamline sales efforts with lead, contact, company and deal management, customizable pipelines and quotations. Paid pricing is a flat fee for the whole organization with unlimited users rather than a per-seat rate.
Wiza is B2B prospecting tool that verifies emails and phone numbers at the moment they are requested, with LinkedIn and Sales Navigator export and CRM push.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Kylas Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Embark | Free | 10,000 Records (Non-expandable); Unlimited Users |
| Elevate | $175/mo | 100,000 Records (Expandable); Unlimited Users |
| Exceed | Contact Sales | Unlimited Users |
Source: Kylas Pricing
Wiza Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 20 valid emails and 5 phone numbers |
| Starter | $49/mo | 100 valid emails per month and 100 phone numbers per month |
| $99/mo | 500 valid emails per month | |
| Email + Phone | $199/mo | 500 valid emails per month and 500 phone numbers per month |
| Team Plan | Contact Sales | 3+ users, unlimited valid emails and unlimited phone numbers |
Source: Wiza Pricing
Pricing Analysis
Both platforms start at the same $0/mo price point. The decision comes down to which feature set and tier structure works better for your expected usage.
Wiza offers 5 pricing tiers compared to Kylas's 3, giving you more granularity as you scale.
Both platforms offer free tiers, so you can test each one before spending anything.
Features Breakdown
- Lead management with customizable lead pipelines
- Contact Management
- Company Management
- Deals Management
- Pipeline Management
- Quotations
- and 2 more listed below
- Unlimited email reveals
- AI Research
- CRM integrations
- Team analytics
- Wiza Prospect
- Advanced fields
- and 2 more listed below
Kylas Key Features
- Lead management with customizable lead pipelines
- Contact Management
- Company Management
- Deals Management
- Pipeline Management
- Quotations
- Products/Services catalog
- Mobile App
Wiza Key Features
- Unlimited email reveals
- AI Research
- CRM integrations
- Team analytics
- Wiza Prospect
- Advanced fields
- CSV import
- API access
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Kylas
- Lead management with customizable lead pipelines
- Contact Management
- Company Management
- Deals Management
- Pipeline Management
- Quotations
- Products/Services catalog
- Mobile App
Listed only by Wiza
- Unlimited email reveals
- AI Research
- CRM integrations
- Team analytics
- Wiza Prospect
- Advanced fields
- CSV import
- API access
Integration Ecosystem
Kylas Integrations
Kylas connects with: Aircall, Apollo.io, Call Hippo, CallerDesk, 99 Acres, Authkey, Arka, Big V Telecom.
Wiza Integrations
Wiza connects with: Salesforce, Outreach, HubSpot, Pipedrive, Zoho CRM, Salesloft, Attio, Gong Engage, Zapier, Clay.
Integrations listed only by Kylas: Aircall, Apollo.io, Call Hippo, CallerDesk, 99 Acres, Authkey, Arka, Big V Telecom.
Integrations listed only by Wiza: Salesforce, Outreach, HubSpot, Pipedrive, Zoho CRM, Salesloft, Attio, Gong Engage, Zapier, Clay.
Use Case Recommendations
Best Fit for Kylas
- Budget-conscious teams looking for an affordable CRM platform
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for Wiza
- Budget-conscious teams looking for an affordable data enrichment tool
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Feature Comparison Summary
| Feature | Kylas | Wiza |
|---|---|---|
| Starting Price | Free | Free |
| Top Tier Price | Contact Sales | Contact Sales |
| Total Features Listed | 8 | 8 |
| Integrations | 8 | 10 |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking and B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected contacts and deals and data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Kylas serves the customer relationship management and sales pipeline tracking side of an outbound stack and Wiza the B2B lead data and contact enrichment side. Kylas offers a more accessible entry point, while Wiza starts at $0/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Kylas and Wiza for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Kylas and Wiza?
- Kylas is a CRM platform built for customer relationship management and sales pipeline tracking, while Wiza is a data enrichment tool focused on finding and verifying B2B lead data and contact information. They cover different parts of the sales workflow rather than competing directly, so many teams use both.
- How much does Kylas cost compared to Wiza?
- Both platforms start free at $0/mo. Kylas then moves to an Elevate plan at $175/mo for 100,000 expandable records with unlimited users, plus a contact-sales Exceed tier. Wiza has more tiers, including Starter at $49/mo, an Email plan at $99/mo, and an Email plus Phone plan at $199/mo.
- Which tool has more integrations, Kylas or Wiza?
- Wiza lists 10 integrations, including Salesforce, HubSpot, Pipedrive, Zoho CRM, and Zapier, while Kylas lists 8 integrations, including Aircall, Apollo.io, and Call Hippo. Organizations with complex tech stacks needing broad integration support may lean toward Wiza based on this integration count.
- Should I choose Kylas or Wiza for my sales stack?
- The choice depends on your priority. If organizing contacts, tracking deals, and forecasting revenue matters most, Kylas is built for that. If finding accurate contact data for target accounts is the priority, Wiza fits better. The article notes many teams run one of each.
- Do Kylas and Wiza both offer free plans?
- Yes, both offer free tiers so teams can test each tool before spending money. Kylas's free Embark plan includes 10,000 non-expandable records with unlimited users, while Wiza's free plan includes 20 valid emails and 5 phone numbers.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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