Tool Comparisons

    Membrain vs Regie.ai: CRM Platform vs Sales Engagement Platform Comparison

    Compare Membrain (CRM platform) and Regie.ai (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    September 4, 20266 min read
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    The short answer

    Compare Membrain (CRM platform) and Regie.ai (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    Reviewed and updated September 4, 2026

    Membrain vs Regie.ai: CRM Platform vs Sales Engagement Platform Comparison

    Sales teams building an outbound stack often weigh Membrain, a CRM platform for customer relationship management and sales pipeline tracking, against Regie.ai, a sales engagement platform for multi-channel sales outreach and engagement tracking. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.

    The Quick Answer

    Membrain is a CRM platform for customer relationship management and sales pipeline tracking; Regie.ai is a sales engagement platform for multi-channel sales outreach and engagement tracking. By each vendor's own wording, Membrain lists prospecting with structure and guidance and active pipeline management, and Regie.ai lists ai agents for sourcing, ranking, call prep and follow-ups and relevant messaging trained on your voice and company pitch.

    Regie.ai offers a lower entry point at $0/mo compared to Membrain at $49/mo.

    If your priority is organizing contacts, tracking deals, and forecasting revenue, Membrain is the one built for it; for coordinating outreach across email, phone, and social channels, that is Regie.ai. Many teams run one of each.

    Understanding the Core Difference

    Membrain is Membrain is a B2B sales CRM and growth platform that provides structure, guidance and insights for complex sales, sold as Prospecting, Active Pipeline and Account Growth products plus an Elevate coaching product. Prices are published per user per month in USD, EUR and SEK.

    Regie.ai is Agentic sales workspace (RegieGO) with built-in enrichment, emailing, dialing and workflows, plus multi-channel outreach plays across email, phone and social run from a single chat interface.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    $49/moMembrain entry plan

    Prospecting

    FreeRegie.ai entry plan

    Free

    Entry pricing for Membrain and Regie.ai, as published on each vendor's own pricing page.

    Membrain Pricing (as of September 2026)

    PlanPrice
    Prospecting$49/mo
    Active Pipeline$69/mo
    Account Growth$89/mo
    Elevate$89/mo

    Source: Membrain Pricing

    Regie.ai Pricing (as of September 2026)

    PlanPriceContacts
    FreeFree250 credits to get started (one-time)
    Pro$49/mo5,000 credits every month
    EnterpriseContact SalesVolume credits, priced to your team

    Source: Regie.ai Pricing

    Pricing Analysis

    Regie.ai offers the lower entry point ($0/mo vs $49/mo). Teams watching their budget will appreciate the savings, especially when starting out.

    Membrain offers 4 pricing tiers compared to Regie.ai's 3, giving you more granularity as you scale.

    Regie.ai includes a free tier, which is helpful for evaluating the platform without upfront cost.

    Features Breakdown

    Membrain lists
    • Prospecting with structure and guidance
    • Active pipeline management
    • Account planning and growth
    • Sales coaching (Elevate)
    • Insight Engine AI with monthly credits
    • Centralized customer data with a 360-degree view
    • and 1 more listed below
    Regie.ai lists
    • AI Agents for sourcing, ranking, call prep and follow-ups
    • Relevant Messaging trained on your voice and company pitch
    • Channel Orchestration across phone, email and social
    • Multi-channel outreach plays with an execution timeline
    • Built-in enrichment, emailing, dialing and workflows
    • Always-On Pipeline with why-now signal tracking
    • and 4 more listed below
    What Membrain and Regie.ai each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    Membrain Key Features

    • Prospecting with structure and guidance
    • Active pipeline management
    • Account planning and growth
    • Sales coaching (Elevate)
    • Insight Engine AI with monthly credits
    • Centralized customer data with a 360-degree view
    • Playbooks

    Regie.ai Key Features

    • AI Agents for sourcing, ranking, call prep and follow-ups
    • Relevant Messaging trained on your voice and company pitch
    • Channel Orchestration across phone, email and social
    • Multi-channel outreach plays with an execution timeline
    • Built-in enrichment, emailing, dialing and workflows
    • Always-On Pipeline with why-now signal tracking
    • Website visitor identification
    • Lead enrichment with a multi-provider waterfall
    • Pre-built plays ready to run
    • Sales-Ready AI with pre-baked prompts and automations

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by Membrain

    • Prospecting with structure and guidance
    • Active pipeline management
    • Account planning and growth
    • Sales coaching (Elevate)
    • Insight Engine AI with monthly credits
    • Centralized customer data with a 360-degree view
    • Playbooks

    Listed only by Regie.ai

    • AI Agents for sourcing, ranking, call prep and follow-ups
    • Relevant Messaging trained on your voice and company pitch
    • Channel Orchestration across phone, email and social
    • Multi-channel outreach plays with an execution timeline
    • Built-in enrichment, emailing, dialing and workflows
    • Always-On Pipeline with why-now signal tracking
    • Website visitor identification
    • Lead enrichment with a multi-provider waterfall
    • Pre-built plays ready to run
    • Sales-Ready AI with pre-baked prompts and automations

    Integration Ecosystem

    Membrain Integrations

    Membrain connects with: ActiveCampaign, Apollo, Fathom, Fortnox, Google Drive, Oneflow, Zapier, Zendesk, Zoom, ZoomInfo, ConnectWise, Constant Contact, DocuSign, HubSpot, Mailchimp, Outlook Calendar, Slack, Microsoft Teams, Webhooks.

    Regie.ai Integrations

    Regie.ai connects with: Gmail, Microsoft Outlook, HubSpot, LinkedIn.

    Shared Integrations

    Both tools integrate with: HubSpot.

    Integrations listed only by Membrain: ActiveCampaign, Apollo, Fathom, Fortnox, Google Drive, Oneflow, Zapier, Zendesk, Zoom, ZoomInfo, ConnectWise, Constant Contact, DocuSign, Mailchimp, Outlook Calendar, Slack, Microsoft Teams, Webhooks.

    Integrations listed only by Regie.ai: Gmail, Microsoft Outlook, LinkedIn.

    Use Case Recommendations

    Best Fit for Membrain

    • Budget-conscious teams looking for an affordable CRM platform
    • Organizations with complex tech stacks needing broad integration support (19 integrations)
    • Sales teams tracking deals from first touch to close
    • Managers who need pipeline visibility and forecasting

    Best Fit for Regie.ai

    • Budget-conscious teams looking for an affordable sales engagement platform
    • Teams that need a wide feature set (10 capabilities listed)
    • Teams that want to start free and scale up as needs grow
    • Enterprise buyers who prefer custom pricing and dedicated support

    Feature Comparison Summary

    FeatureMembrainRegie.ai
    Starting Price$49/moFree
    Top Tier Price$89/moContact Sales
    Total Features Listed710
    Integrations194

    Getting Started Checklist

    1. Define your customer relationship management and sales pipeline tracking and multi-channel sales outreach and engagement tracking requirements and monthly budget
    2. Estimate your expected contacts and deals and sequences and engagement actions to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    Membrain serves the customer relationship management and sales pipeline tracking side of an outbound stack and Regie.ai the multi-channel sales outreach and engagement tracking side. Regie.ai offers a more accessible entry point, while Membrain starts at $49/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit Membrain and Regie.ai for current information.

    MembrainRegie.aiCRM PlatformSales Engagement PlatformComparisoncrmsales-engagement
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

    Connect on LinkedIn →
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