Tool Comparisons

    Nutshell vs Scrupp: CRM Platform vs Data Enrichment Tool Comparison

    Compare Nutshell (CRM platform) and Scrupp (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    Editorial illustration for Nutshell vs Scrupp
    September 2, 2026Updated September 5, 20265 min read
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    The short answer

    Nutshell is a CRM platform for organizing contacts, tracking deals, and forecasting revenue, starting at $19 per month. Scrupp is a data enrichment tool for finding verified contact data on target accounts, starting free. Teams choose based on which workflow they need: pipeline management or lead data enrichment, and many run both tools together.

    Key takeaways

    • Nutshell's entry plan, Foundation, costs $19 per month and includes unlimited contacts and storage plus 10 AI outcomes.
    • Scrupp offers a free tier with 100 credits, and its paid Subscription plan costs $29 per month for 1,000 credits.
    • Nutshell offers 5 pricing tiers ranging from Foundation to Enterprise, while Scrupp offers 3 pricing options.
    • Nutshell integrates with 10 tools including Gmail, Google Calendar, Calendly, Aircall, and ChatGPT/OpenAI.
    • Scrupp integrates with 8 tools including Google Sheets, HubSpot, Salesforce, Clay, and Pipedrive.

    Reviewed and updated September 5, 2026

    Nutshell vs Scrupp: CRM Platform vs Data Enrichment Tool Comparison

    Nutshell is a CRM platform; Scrupp is a data enrichment tool. Whether you need one, the other, or both depends on which part of the workflow you are buying for: customer relationship management and sales pipeline tracking on one side, B2B lead data and contact enrichment on the other. This guide lays out what each vendor publishes.

    The Quick Answer

    Nutshell is a CRM platform for customer relationship management and sales pipeline tracking; Scrupp is a data enrichment tool for B2B lead data and contact enrichment. By each vendor's own wording, Nutshell lists unlimited contacts & storage and email & calendar sync, and Scrupp lists sales navigator export and linkedin export.

    Scrupp offers a lower entry point at $0/mo compared to Nutshell at $19/mo.

    If your priority is organizing contacts, tracking deals, and forecasting revenue, Nutshell is the one built for it; for finding accurate contact data for target accounts, that is Scrupp. Many teams run one of each.

    Understanding the Core Difference

    Nutshell is Nutshell is an all-in-one growth software featuring CRM, email marketing, and contact management for sales teams. Every subscription bundles webchat, an AI chatbot, a form builder, landing pages and attribution reporting alongside the sales pipeline.

    Scrupp is Cloud-based LinkedIn, Sales Navigator and Apollo scraper that exports leads and enriches them with verified emails, phone numbers and company data. Credits are charged only when a contact detail is found.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    Pricing ladder: Pricing Comparison (Nutshell, Scrupp, Foundation, Free)

    $19/moNutshell entry plan

    Foundation

    FreeScrupp entry plan

    Free

    Entry pricing for Nutshell and Scrupp, as published on each vendor's own pricing page.

    Nutshell Pricing (as of September 2026)

    PlanPriceContacts
    Foundation$19/moUnlimited contacts and storage; 10 AI outcomes
    Growth$32/mo20 AI outcomes
    Pro$49/mo40 AI outcomes; 5 custom pipelines
    Business$67/mo100 AI outcomes; 10 custom pipelines
    Enterprise$89/mo150 AI outcomes; unlimited pipelines

    Source: Nutshell Pricing

    Scrupp Pricing (as of September 2026)

    PlanPriceContacts
    FreeFree100 credits
    Subscription$29/mo1,000 credits / month
    One-time credit packUsage-based1,000 credits

    Source: Scrupp Pricing

    Pricing Analysis

    Scrupp offers the lower entry point ($0/mo vs $19/mo). Teams watching their budget will appreciate the savings, especially when starting out.

    Nutshell offers 5 pricing tiers compared to Scrupp's 3, giving you more granularity as you scale.

    Scrupp includes a free tier, which is helpful for evaluating the platform without upfront cost.

    Features Breakdown

    Nutshell lists
    • Unlimited contacts & storage
    • Email & calendar sync
    • Form builder & landing pages
    • Activity reports
    • Lead assignment rules
    • Sales automation
    • and 2 more listed below
    Scrupp lists
    • Sales Navigator export
    • LinkedIn export
    • Apollo export
    • Google Maps & local business scraping
    • Verified email enrichment
    • Direct phone enrichment
    • and 2 more listed below
    What Nutshell and Scrupp each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    Nutshell Key Features

    • Unlimited contacts & storage
    • Email & calendar sync
    • Form builder & landing pages
    • Activity reports
    • Lead assignment rules
    • Sales automation
    • Meeting scheduler
    • Advanced reporting

    Scrupp Key Features

    • Sales Navigator export
    • LinkedIn export
    • Apollo export
    • Google Maps & local business scraping
    • Verified email enrichment
    • Direct phone enrichment
    • CSV file enrichment
    • REST API access

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by Nutshell

    • Unlimited contacts & storage
    • Email & calendar sync
    • Form builder & landing pages
    • Activity reports
    • Lead assignment rules
    • Sales automation
    • Meeting scheduler
    • Advanced reporting

    Listed only by Scrupp

    • Sales Navigator export
    • LinkedIn export
    • Apollo export
    • Google Maps & local business scraping
    • Verified email enrichment
    • Direct phone enrichment
    • CSV file enrichment
    • REST API access

    Integration Ecosystem

    Integration flow: Integration Ecosystem (Nutshell, Scrupp, Gmail, Google Sheets)

    Nutshell Integrations

    Nutshell connects with: Gmail and Google Calendar, Calendly, Aircall, CallRail, Dialpad, Intercom, Google Meet, Google Analytics (GA4), ChatGPT / OpenAI, Claude.

    Scrupp Integrations

    Scrupp connects with: Google Sheets, HubSpot, Salesforce, Clay, Notion, Pipedrive, Slack, Airtable.

    Integrations listed only by Nutshell: Gmail and Google Calendar, Calendly, Aircall, CallRail, Dialpad, Intercom, Google Meet, Google Analytics (GA4), ChatGPT / OpenAI, Claude.

    Integrations listed only by Scrupp: Google Sheets, HubSpot, Salesforce, Clay, Notion, Pipedrive, Slack, Airtable.

    Use Case Recommendations

    Best Fit for Nutshell

    • Budget-conscious teams looking for an affordable CRM platform
    • Organizations with complex tech stacks needing broad integration support (10 integrations)
    • Sales teams tracking deals from first touch to close
    • Managers who need pipeline visibility and forecasting

    Best Fit for Scrupp

    • Budget-conscious teams looking for an affordable data enrichment tool
    • Teams that want to start free and scale up as needs grow
    • Revenue operations teams building targeted prospect lists
    • Marketing teams enriching CRM data for segmentation

    Feature Comparison Summary

    FeatureNutshellScrupp
    Starting Price$19/moFree
    Top Tier Price$89/moUsage-based
    Total Features Listed88
    Integrations108

    Getting Started Checklist

    Before-and-after steps: Getting Started Checklist (Define customer relationship, Estimate expected contacts, List integrations, Sign up)

    1. Define your customer relationship management and sales pipeline tracking and B2B lead data and contact enrichment requirements and monthly budget
    2. Estimate your expected contacts and deals and data credits or contact lookups to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    Nutshell serves the customer relationship management and sales pipeline tracking side of an outbound stack and Scrupp the B2B lead data and contact enrichment side. Scrupp offers a more accessible entry point, while Nutshell starts at $19/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit Nutshell and Scrupp for current information.

    Questions

    Frequently asked questions.

    Frequently asked questions
    What is the difference between Nutshell and Scrupp?
    Nutshell is a CRM platform built for customer relationship management and sales pipeline tracking, while Scrupp is a data enrichment tool for B2B lead data and contact enrichment. They solve different parts of the sales workflow, and many teams use both together rather than choosing one over the other.
    Which is cheaper, Nutshell or Scrupp?
    Scrupp has the lower entry point at $0 per month with its free tier, compared to Nutshell's Foundation plan at $19 per month. Scrupp's paid Subscription plan costs $29 per month for 1,000 credits, while Nutshell's pricing scales up through five tiers, reaching $89 per month for its Enterprise plan.
    Does Scrupp have a free plan?
    Yes, Scrupp offers a free tier that includes 100 credits, letting teams evaluate the platform before committing to a paid subscription. Its paid Subscription plan costs $29 per month for 1,000 credits, and a usage-based one-time credit pack is also available.
    What integrations does Nutshell support?
    Nutshell connects with 10 tools: Gmail and Google Calendar, Calendly, Aircall, CallRail, Dialpad, Intercom, Google Meet, Google Analytics (GA4), ChatGPT/OpenAI, and Claude. This makes it suited for organizations with complex tech stacks that need broad integration support.
    Who should use Scrupp instead of Nutshell?
    Scrupp fits revenue operations teams building targeted prospect lists and marketing teams enriching CRM data for segmentation. It is also a good option for budget-conscious teams that want to start free and scale up, since it offers a free tier with 100 credits before moving to a paid plan.
    NutshellScruppCRM PlatformData Enrichment ToolComparisoncrmdata-enrichment
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

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