Nutshell vs TheirStack: CRM Platform vs Data Enrichment Tool Comparison
Compare Nutshell (CRM platform) and TheirStack (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Nutshell is a CRM platform for customer relationship management and sales pipeline tracking, starting at $19/mo. TheirStack is a data enrichment tool for B2B lead data and contact enrichment, starting free. Choose Nutshell for organizing contacts and forecasting revenue, choose TheirStack for finding accurate contact data on target accounts. Many teams run both.
Key takeaways
- Nutshell's entry plan, Foundation, costs $19/mo and includes unlimited contacts and storage plus 10 AI outcomes.
- TheirStack offers a free tier with 50 company credits and 200 API credits per month.
- Nutshell offers 5 pricing tiers ranging from $19/mo to $89/mo, while TheirStack offers 4 pricing tiers.
- Nutshell integrates with 10 tools including Gmail and Google Calendar, Calendly, Aircall, and ChatGPT/OpenAI.
- TheirStack integrates with 5 tools including Clay, LinkedIn Audiences, Make, N8N, and Zapier.
Reviewed and updated September 5, 2026
Nutshell vs TheirStack: CRM Platform vs Data Enrichment Tool Comparison
Nutshell is a CRM platform; TheirStack is a data enrichment tool. Whether you need one, the other, or both depends on which part of the workflow you are buying for: customer relationship management and sales pipeline tracking on one side, B2B lead data and contact enrichment on the other. This guide lays out what each vendor publishes.
The Quick Answer
Nutshell is a CRM platform for customer relationship management and sales pipeline tracking; TheirStack is a data enrichment tool for B2B lead data and contact enrichment. By each vendor's own wording, Nutshell lists unlimited contacts & storage and email & calendar sync, and TheirStack lists job search and company search.
TheirStack offers a lower entry point at $0/mo compared to Nutshell at $19/mo.
If your priority is organizing contacts, tracking deals, and forecasting revenue, Nutshell is the one built for it; for finding accurate contact data for target accounts, that is TheirStack. Many teams run one of each.
Understanding the Core Difference
Nutshell is Nutshell is an all-in-one growth software featuring CRM, email marketing, and contact management for sales teams. Every subscription bundles webchat, an AI chatbot, a form builder, landing pages and attribution reporting alongside the sales pipeline.
TheirStack is Job posting and technographics database for sales teams. Finds companies by the technologies they use and the roles they are hiring for, and enriches a company list with technographics and buying intent.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Foundation
Free
Nutshell Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Foundation | $19/mo | Unlimited contacts and storage; 10 AI outcomes |
| Growth | $32/mo | 20 AI outcomes |
| Pro | $49/mo | 40 AI outcomes; 5 custom pipelines |
| Business | $67/mo | 100 AI outcomes; 10 custom pipelines |
| Enterprise | $89/mo | 150 AI outcomes; unlimited pipelines |
Source: Nutshell Pricing
TheirStack Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 50 company credits and 200 API credits per month |
| App | Usage-based | Company credit packs from 1,000 to 200,000 credits |
| API, Webhooks & MCP | $49/mo | 1,500 API credits per month |
| Datasets | Contact Sales | Jobs, Technographics and Buying intents datasets |
Source: TheirStack Pricing
Pricing Analysis
TheirStack offers the lower entry point ($0/mo vs $19/mo). Teams watching their budget will appreciate the savings, especially when starting out.
Nutshell offers 5 pricing tiers compared to TheirStack's 4, giving you more granularity as you scale.
TheirStack includes a free tier, which is helpful for evaluating the platform without upfront cost.
Features Breakdown
- Unlimited contacts & storage
- Email & calendar sync
- Form builder & landing pages
- Activity reports
- Lead assignment rules
- Sales automation
- and 2 more listed below
- Job search
- Company search
- Company lookup
- Enrichment
- Exports
- Email alerts
- and 2 more listed below
Nutshell Key Features
- Unlimited contacts & storage
- Email & calendar sync
- Form builder & landing pages
- Activity reports
- Lead assignment rules
- Sales automation
- Meeting scheduler
- Advanced reporting
TheirStack Key Features
- Job search
- Company search
- Company lookup
- Enrichment
- Exports
- Email alerts
- Webhooks
- MCP server
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Nutshell
- Unlimited contacts & storage
- Email & calendar sync
- Form builder & landing pages
- Activity reports
- Lead assignment rules
- Sales automation
- Meeting scheduler
- Advanced reporting
Listed only by TheirStack
- Job search
- Company search
- Company lookup
- Enrichment
- Exports
- Email alerts
- Webhooks
- MCP server
Integration Ecosystem
Nutshell Integrations
Nutshell connects with: Gmail and Google Calendar, Calendly, Aircall, CallRail, Dialpad, Intercom, Google Meet, Google Analytics (GA4), ChatGPT / OpenAI, Claude.
TheirStack Integrations
TheirStack connects with: Clay, LinkedIn Audiences, Make, N8N, Zapier.
Integrations listed only by Nutshell: Gmail and Google Calendar, Calendly, Aircall, CallRail, Dialpad, Intercom, Google Meet, Google Analytics (GA4), ChatGPT / OpenAI, Claude.
Integrations listed only by TheirStack: Clay, LinkedIn Audiences, Make, N8N, Zapier.
Use Case Recommendations
Best Fit for Nutshell
- Budget-conscious teams looking for an affordable CRM platform
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
Best Fit for TheirStack
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Feature Comparison Summary
| Feature | Nutshell | TheirStack |
|---|---|---|
| Starting Price | $19/mo | Free |
| Top Tier Price | $89/mo | Contact Sales |
| Total Features Listed | 8 | 8 |
| Integrations | 10 | 5 |
| Founded | N/A | 2021 |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking and B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected contacts and deals and data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Nutshell serves the customer relationship management and sales pipeline tracking side of an outbound stack and TheirStack the B2B lead data and contact enrichment side. TheirStack offers a more accessible entry point, while Nutshell starts at $19/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Nutshell and TheirStack for current information.
Frequently asked questions.
Frequently asked questions- What is the difference between Nutshell and TheirStack?
- Nutshell is a CRM platform built for customer relationship management and sales pipeline tracking, while TheirStack is a data enrichment tool built for B2B lead data and contact enrichment. Nutshell handles organizing contacts, tracking deals, and forecasting revenue, whereas TheirStack focuses on finding accurate contact data for target accounts.
- Which is cheaper, Nutshell or TheirStack?
- TheirStack has the lower entry point, offering a free plan, while Nutshell's cheapest plan, Foundation, costs $19/mo. TheirStack's free tier includes 50 company credits and 200 API credits per month, making it accessible for teams evaluating the platform without upfront cost.
- Can I use both Nutshell and TheirStack together?
- Yes, many teams run one of each since they serve different parts of the sales workflow. Nutshell manages customer relationships and pipeline tracking, while TheirStack supplies B2B lead data and contact enrichment, so combining them covers both data sourcing and relationship management.
- Who is Nutshell best suited for?
- Nutshell fits budget-conscious teams looking for an affordable CRM platform, organizations with complex tech stacks needing broad integration support such as Nutshell's 10 integrations, sales teams tracking deals from first touch to close, and managers who need pipeline visibility and forecasting.
- Who is TheirStack best suited for?
- TheirStack fits budget-conscious teams looking for an affordable data enrichment tool, teams that want to start free and scale up as needs grow, and enterprise buyers who prefer custom pricing and dedicated support through TheirStack's Datasets plan.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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