Salesmate vs TheirStack: CRM Platform vs Data Enrichment Tool Comparison
Compare Salesmate (CRM platform) and TheirStack (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Salesmate is a CRM platform for customer relationship management and sales pipeline tracking, starting at $23/mo, while TheirStack is a data enrichment tool for B2B lead data and contact enrichment, starting free. Salesmate suits teams organizing contacts and deals; TheirStack suits teams finding accurate contact data for target accounts. Many teams use both.
Key takeaways
- Salesmate's Basic plan starts at $23/mo with 5K credits per user per month, while TheirStack offers a Free plan with 50 company credits and 200 API credits per month.
- Salesmate lists 8 features including contact and company management, deal pipeline management, and a power dialer.
- TheirStack lists 8 features including job search, company search, enrichment, webhooks, and an MCP server.
- Salesmate integrates with 9 tools including Slack, Dialpad, Zapier, and Zoom, while TheirStack integrates with 5 tools including Clay, Make, and N8N.
- Salesmate was founded in 2016 and TheirStack was founded in 2021.
Reviewed and updated September 4, 2026
Salesmate vs TheirStack: CRM Platform vs Data Enrichment Tool Comparison
Sales teams building an outbound stack often weigh Salesmate, a CRM platform for customer relationship management and sales pipeline tracking, against TheirStack, a data enrichment tool for B2B lead data and contact enrichment. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.
The Quick Answer
Salesmate is a CRM platform for customer relationship management and sales pipeline tracking; TheirStack is a data enrichment tool for B2B lead data and contact enrichment. By each vendor's own wording, Salesmate lists contact, company management and deal pipeline management, and TheirStack lists job search and company search.
TheirStack offers a lower entry point at $0/mo compared to Salesmate at $23/mo.
If your priority is organizing contacts, tracking deals, and forecasting revenue, Salesmate is the one built for it; for finding accurate contact data for target accounts, that is TheirStack. Many teams run one of each.
Understanding the Core Difference
Salesmate is Salesmate helps mid-market and enterprise teams unify customer operations on one AI-powered platform with CRM, marketing automation, customer support, communication, workflows and AI. It includes built-in calling and texting alongside deal pipelines, sequences and smart flow automation.
TheirStack is Job posting and technographics database for sales teams. Finds companies by the technologies they use and the roles they are hiring for, and enriches a company list with technographics and buying intent.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Basic
Free
Salesmate Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Basic | $23/mo | 5K Credits / User / Month |
| Pro | $39/mo | 10K Credits / User / Month |
| Business | $63/mo | 15K Credits / User / Month |
| Enterprise | Contact Sales | - |
Source: Salesmate Pricing
TheirStack Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 50 company credits and 200 API credits per month |
| App | Usage-based | Company credit packs from 1,000 to 200,000 credits |
| API, Webhooks & MCP | $49/mo | 1,500 API credits per month |
| Datasets | Contact Sales | Jobs, Technographics and Buying intents datasets |
Source: TheirStack Pricing
Pricing Analysis
TheirStack offers the lower entry point ($0/mo vs $23/mo). Teams watching their budget will appreciate the savings, especially when starting out.
TheirStack includes a free tier, which is helpful for evaluating the platform without upfront cost.
Features Breakdown
- Contact, company management
- Deal pipeline management
- Full email sync
- Meeting scheduler
- Sequences
- Sales and marketing automation (Smart flows)
- and 2 more listed below
- Job search
- Company search
- Company lookup
- Enrichment
- Exports
- Email alerts
- and 2 more listed below
Salesmate Key Features
- Contact, company management
- Deal pipeline management
- Full email sync
- Meeting scheduler
- Sequences
- Sales and marketing automation (Smart flows)
- Power dialer
- Custom dashboard and reports with goals
TheirStack Key Features
- Job search
- Company search
- Company lookup
- Enrichment
- Exports
- Email alerts
- Webhooks
- MCP server
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Salesmate
- Contact, company management
- Deal pipeline management
- Full email sync
- Meeting scheduler
- Sequences
- Sales and marketing automation (Smart flows)
- Power dialer
- Custom dashboard and reports with goals
Listed only by TheirStack
- Job search
- Company search
- Company lookup
- Enrichment
- Exports
- Email alerts
- Webhooks
- MCP server
Integration Ecosystem
Salesmate Integrations
Salesmate connects with: Slack, Dialpad, BigCommerce, Squarespace, Xero, QuickBooks Online, WordPress, Zapier, Zoom.
TheirStack Integrations
TheirStack connects with: Clay, LinkedIn Audiences, Make, N8N, Zapier.
Shared Integrations
Both tools integrate with: Zapier.
Integrations listed only by Salesmate: Slack, Dialpad, BigCommerce, Squarespace, Xero, QuickBooks Online, WordPress, Zoom.
Integrations listed only by TheirStack: Clay, LinkedIn Audiences, Make, N8N.
Use Case Recommendations
Best Fit for Salesmate
- Budget-conscious teams looking for an affordable CRM platform
- Organizations with complex tech stacks needing broad integration support (9 integrations)
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for TheirStack
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Feature Comparison Summary
| Feature | Salesmate | TheirStack |
|---|---|---|
| Starting Price | $23/mo | Free |
| Top Tier Price | Contact Sales | Contact Sales |
| Total Features Listed | 8 | 8 |
| Integrations | 9 | 5 |
| Founded | 2016 | 2021 |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking and B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected contacts and deals and data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Salesmate serves the customer relationship management and sales pipeline tracking side of an outbound stack and TheirStack the B2B lead data and contact enrichment side. TheirStack offers a more accessible entry point, while Salesmate starts at $23/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Salesmate and TheirStack for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Salesmate and TheirStack?
- Salesmate is a CRM platform for customer relationship management and sales pipeline tracking, while TheirStack is a data enrichment tool for B2B lead data and contact enrichment. Salesmate lists contact and company management plus deal pipeline management, while TheirStack lists job search and company search as its core capabilities.
- Which tool is cheaper, Salesmate or TheirStack?
- TheirStack has the lower entry point at Free compared to Salesmate's Basic plan at $23/mo. TheirStack's free tier includes 50 company credits and 200 API credits per month, making it easier to evaluate without upfront cost.
- Can I use Salesmate and TheirStack together?
- Yes, the article notes that many teams run one of each since the platforms cover different parts of the workflow. Salesmate handles organizing contacts, tracking deals, and forecasting revenue, while TheirStack handles finding accurate contact data for target accounts.
- What integrations do Salesmate and TheirStack support?
- Salesmate integrates with 9 tools including Slack, Dialpad, BigCommerce, Squarespace, Xero, QuickBooks Online, WordPress, Zapier, and Zoom. TheirStack integrates with 5 tools including Clay, LinkedIn Audiences, Make, N8N, and Zapier. Zapier is the only integration shared by both.
- Who should choose Salesmate over TheirStack?
- Budget-conscious teams looking for an affordable CRM platform, organizations with complex tech stacks needing broad integration support, and enterprise buyers who prefer custom pricing and dedicated support are best fits for Salesmate according to the article's use case recommendations.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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