Streak vs Wiza: CRM Platform vs Data Enrichment Tool Comparison
Compare Streak (CRM platform) and Wiza (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Streak is a CRM platform for pipeline tracking and contact management built into Gmail, starting at $59/mo. Wiza is a B2B data enrichment tool for email and phone verification, starting free. They serve different parts of the sales workflow, so many teams use both rather than choosing one over the other.
Key takeaways
- Streak's Pro plan starts at $59/mo, with Pro+ at $89/mo and Enterprise at $159/mo.
- Wiza offers a free tier with 20 valid emails and 5 phone numbers, then paid tiers from $49/mo to $199/mo.
- Streak lists 8 features including pipelines, shared contact database, and thread splitter, while Wiza lists 8 features including unlimited email reveals and AI research.
- Streak integrates with 7 tools such as Google Workspace, Gmail, and Slack, while Wiza integrates with 10 tools such as Salesforce, HubSpot, and Zapier.
- Streak was founded in 2011, while Wiza's founding year is not listed.
Reviewed and updated September 2, 2026
Streak vs Wiza: CRM Platform vs Data Enrichment Tool Comparison
Sales teams building an outbound stack often weigh Streak, a CRM platform for customer relationship management and sales pipeline tracking, against Wiza, a data enrichment tool for B2B lead data and contact enrichment. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.
The Quick Answer
Streak is a CRM platform for customer relationship management and sales pipeline tracking; Wiza is a data enrichment tool for B2B lead data and contact enrichment. By each vendor's own wording, Streak lists pipelines to track deals through every stage and shared contact database, and Wiza lists unlimited email reveals and ai research.
Wiza offers a lower entry point at $0/mo compared to Streak at $59/mo.
If your priority is organizing contacts, tracking deals, and forecasting revenue, Streak is the one built for it; for finding accurate contact data for target accounts, that is Wiza. Many teams run one of each.
Understanding the Core Difference
Streak is Streak is a CRM built directly into Gmail, so pipelines, contacts and tasks live in the same inbox the team already works in. It adds email tools such as email tracking, mail merge, snippets and thread splitting on top of Google Workspace.
Wiza is B2B prospecting tool that verifies emails and phone numbers at the moment they are requested, with LinkedIn and Sales Navigator export and CRM push.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Pro
Free
Streak Pricing (as of September 2026)
| Plan | Price |
|---|---|
| Pro | $59/mo |
| Pro+ | $89/mo |
| Enterprise | $159/mo |
Source: Streak Pricing
Wiza Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 20 valid emails and 5 phone numbers |
| Starter | $49/mo | 100 valid emails per month and 100 phone numbers per month |
| $99/mo | 500 valid emails per month | |
| Email + Phone | $199/mo | 500 valid emails per month and 500 phone numbers per month |
| Team Plan | Contact Sales | 3+ users, unlimited valid emails and unlimited phone numbers |
Source: Wiza Pricing
Pricing Analysis
Wiza offers the lower entry point ($0/mo vs $59/mo). Teams watching their budget will appreciate the savings, especially when starting out.
Wiza offers 5 pricing tiers compared to Streak's 3, giving you more granularity as you scale.
Wiza includes a free tier, which is helpful for evaluating the platform without upfront cost.
Features Breakdown
- Pipelines to track deals through every stage
- Shared contact database
- Task management
- Automation
- Email tracking
- Mail merge
- and 2 more listed below
- Unlimited email reveals
- AI Research
- CRM integrations
- Team analytics
- Wiza Prospect
- Advanced fields
- and 2 more listed below
Streak Key Features
- Pipelines to track deals through every stage
- Shared contact database
- Task management
- Automation
- Email tracking
- Mail merge
- Snippets
- Thread Splitter
Wiza Key Features
- Unlimited email reveals
- AI Research
- CRM integrations
- Team analytics
- Wiza Prospect
- Advanced fields
- CSV import
- API access
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Streak
- Pipelines to track deals through every stage
- Shared contact database
- Task management
- Automation
- Email tracking
- Mail merge
- Snippets
- Thread Splitter
Listed only by Wiza
- Unlimited email reveals
- AI Research
- CRM integrations
- Team analytics
- Wiza Prospect
- Advanced fields
- CSV import
- API access
Integration Ecosystem
Streak Integrations
Streak connects with: Google Workspace, Gmail, Slack, LinkedIn, ChatGPT, Claude, Allo.
Wiza Integrations
Wiza connects with: Salesforce, Outreach, HubSpot, Pipedrive, Zoho CRM, Salesloft, Attio, Gong Engage, Zapier, Clay.
Integrations listed only by Streak: Google Workspace, Gmail, Slack, LinkedIn, ChatGPT, Claude, Allo.
Integrations listed only by Wiza: Salesforce, Outreach, HubSpot, Pipedrive, Zoho CRM, Salesloft, Attio, Gong Engage, Zapier, Clay.
Use Case Recommendations
Best Fit for Streak
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
- Growing teams that need scalable contact management
Best Fit for Wiza
- Budget-conscious teams looking for an affordable data enrichment tool
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Feature Comparison Summary
| Feature | Streak | Wiza |
|---|---|---|
| Starting Price | $59/mo | Free |
| Top Tier Price | $159/mo | Contact Sales |
| Total Features Listed | 8 | 8 |
| Integrations | 7 | 10 |
| Founded | 2011 | N/A |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking and B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected contacts and deals and data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Streak serves the customer relationship management and sales pipeline tracking side of an outbound stack and Wiza the B2B lead data and contact enrichment side. Wiza offers a more accessible entry point, while Streak starts at $59/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Streak and Wiza for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Streak and Wiza?
- Streak is a CRM platform built into Gmail for tracking deals and managing contacts, while Wiza is a data enrichment tool for verifying emails and phone numbers for B2B prospecting. Streak handles pipeline and relationship management, and Wiza handles finding and validating contact data.
- Which is cheaper, Streak or Wiza?
- Wiza has the lower entry point at free, compared to Streak's Pro plan at $59/mo. Wiza also offers 5 pricing tiers versus Streak's 3, giving more granularity as a team scales its usage.
- Can I use Streak and Wiza together?
- Yes, the article notes that many teams run one of each since the two tools cover different parts of an outbound workflow. Streak organizes contacts, deals, and forecasting, while Wiza finds accurate contact data for target accounts.
- What integrations does Wiza support?
- Wiza connects with Salesforce, Outreach, HubSpot, Pipedrive, Zoho CRM, Salesloft, Attio, Gong Engage, Zapier, and Clay, for a total of 10 integrations. This is more than Streak's 7 listed integrations.
- Who should choose Streak over Wiza?
- Streak fits sales teams tracking deals from first touch to close, managers needing pipeline visibility and forecasting, and growing teams that need scalable contact management. It is built into Gmail, so teams already working from their inbox get pipelines and email tools in one place.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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