Closely vs Lavender
A factual comparison of features, pricing, and capabilities.
Closely
Outbound platform that runs automated campaigns across LinkedIn and email from a shared sender, with a conditional sequence builder, unified inbox, contact enrichment and AI personalization agents.
Lavender
Lavender is an AI email coach that helps SDRs and AEs write personalized one-to-one sales emails inside Gmail, Outlook 365 and sales engagement tools, with real-time scoring, AI recommendations and an AI email writer. Individual plans are per month billed annually; team plans are per seat with a coaching dashboard.
Pricing comparison.
Monthly rates shown. Annual billing may offer discounts. Visit official sites for current pricing.
Feature comparison.
| Feature | Closely | Lavender |
|---|---|---|
| Multichannel campaigns across LinkedIn and email | ||
| Conditional sequence builder | ||
| Smart Inbox unifying LinkedIn and email replies | ||
| LinkedIn account warmup | ||
| Dedicated residential IP for each LinkedIn account | ||
| OAuth Gmail and Outlook connection plus custom SMTP | ||
| Email finder with a multi-step fallback process | ||
| Phone number finder | ||
| AI lead scoring and personalization agents | ||
| Export from Sales Navigator, LinkedIn posts and events | ||
| Email analysis and scoring | ||
| Email personalization | ||
| AI email writer | ||
| AI recommendations | ||
| Mobile optimization | ||
| Multi-inbox support | ||
| Aggregated email analytics | ||
| Human-led coaching programs |
Native integrations.
Closely
Lavender
Let us handle it.
We manage the infrastructure, deliverability, and campaigns. You get results without the tool research.
Information gathered from official sources and may change. Pricing and features last verified 9/4/2026. Please visit the official websites for the most current information.