Crystal vs Simply CRM
A factual comparison of features, pricing, and capabilities.
Crystal
Crystal is a personality data platform that builds a personality profile from six assessments and applies it to sales (prospect profiles and meeting prep), assessments and a Personality API for CRMs, products and AI agents. The profile is free; Premium is per month and the Sales and Assessments products start from a monthly floor.
Simply CRM
Simply CRM is a Danish CRM for startups and small businesses with sales management, teams, financials and reporting, workflows and integrations with mail, calendar, ERP and finance systems. Plans are per user per month, billed annually, invoiced in DKK, EUR or USD.
Pricing comparison.
Monthly rates shown. Annual billing may offer discounts. Visit official sites for current pricing.
Feature comparison.
| Feature | Crystal | Simply CRM |
|---|---|---|
| Personality profile from six assessments (DISC, Big Five, Enneagram, Myers-Briggs) | ||
| Communication tips and behavioral traits | ||
| Prospect profiles and meeting prep | ||
| Relationship insights and guide library | ||
| Assessment reports | ||
| Personality API | ||
| Chrome extension previews | ||
| Workflow triggers in the CRM | ||
| Sales management | ||
| Teams | ||
| Financials and reporting | ||
| Workflows | ||
| Customized processes and automation | ||
| Live chat, phone and email support |
Native integrations.
Crystal
Simply CRM
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Information gathered from official sources and may change. Pricing and features last verified 9/4/2026. Please visit the official websites for the most current information.