Tool comparison · Head to headUpdated 9/1/2026

    folk vs Lusha

    A factual comparison of features, pricing, and capabilities.

    01The contenders
    Tool A

    folk

    folk is a CRM that captures the context of a team's relationships, with AI Assistants that work from that data. It syncs email, calendar and WhatsApp, imports profiles through a LinkedIn extension, and runs pipelines and email campaigns on top.

    Starting at$30/month
    Tool B

    Lusha

    B2B contact database with browser extension for LinkedIn prospecting, CSV enrichment, and intent signals.

    Starting atCustom0
    02Line by line

    Pricing comparison.

    Monthly rates shown. Annual billing may offer discounts. Visit official sites for current pricing.

    03Capabilities

    Feature comparison.

    FeaturefolkLusha
    Pipeline management
    Email campaigns
    Contact enrichment
    Magic fields (AI)
    LinkedIn extension
    Email, calendar & WhatsApp sync
    Custom objects & Deals
    Email sequences
    Browser extension for LinkedIn
    CSV enrichment
    Bulk contact reveal
    Intent signal alerts
    Technology stack data
    Custom API
    Team management
    CRM enrichment (Scale)
    SSO (Scale)
    Available
    Partial/Limited
    Not Available
    04Ecosystem

    Native integrations.

    folk

    GmailOutlookGoogle calendarGoogle contactsWhatsAppZapierMakePandadocApolloClearbit

    Lusha

    GmailOutlookSalesforceHubSpotOutreachMicrosoft Dynamics 365PipedriveSalesLoftZoho CRMZapierMaken8n
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    Information gathered from official sources and may change. Pricing and features last verified 9/1/2026. Please visit the official websites for the most current information.