Instantly vs Lavender
A factual comparison of features, pricing, and capabilities.
Instantly
Cold email platform with unlimited email accounts, unlimited warmup, and a 450M+ B2B lead database.
Lavender
Lavender is an AI email coach that helps SDRs and AEs write personalized one-to-one sales emails inside Gmail, Outlook 365 and sales engagement tools, with real-time scoring, AI recommendations and an AI email writer. Individual plans are per month billed annually; team plans are per seat with a coaching dashboard.
Pricing comparison.
Monthly rates shown. Annual billing may offer discounts. Visit official sites for current pricing.
Feature comparison.
| Feature | Instantly | Lavender |
|---|---|---|
| Unlimited email accounts | ||
| Unlimited email warmup | ||
| Email verification | ||
| Master inbox | ||
| Campaign analytics | ||
| A/B testing | ||
| AI-powered features | ||
| Dedicated IP rotation (Light Speed+) | ||
| Email analysis and scoring | ||
| Email personalization | ||
| AI email writer | ||
| AI recommendations | ||
| Mobile optimization | ||
| Multi-inbox support | ||
| Aggregated email analytics | ||
| Human-led coaching programs |
Native integrations.
Instantly
Lavender
Let us handle it.
We manage the infrastructure, deliverability, and campaigns. You get results without the tool research.
Information gathered from official sources and may change. Pricing and features last verified 9/4/2026. Please visit the official websites for the most current information.